Phil Lanides Email & Phone Number

Are you an executive, entrepreneur, or thought leader, (or a publicist working with one)? Do you have an interview-style podcast? If you said yes to either question, Crossfire Consulting can help you.​How? With 15+ years of PR experience and 5+ years of podcasting experience, we know how to find the right podcasts with the right audience for you to guest on, and we know how to find the right guests for your podcast!

Burlingame, California, Us

Burlingame, California, Us

Burlingame, California, Us

Burlingame, California, Us

Burlingame, California, Us

I conceptualized, launched, hosted, produced, edited, and published "The Three Stooges Official Podcast."

Mountain View, California, Us

In my role as PR & Podcasts Manager, I was responsible for managing our external PR and podcast productions firms while helping facilitate internal marcom initiatives and campaigns. This included facilitating Treasure Data winning multiple awards and TD spokespeople being interviewed by a multitude of desirable publications and podcasts. I also led the relaunch of CDP.com's "Customer Data Perspectives" podcast, which included managing an external podcast production agency, while also garnering guests for the show, which drove top-of-funnel brand awareness designed to drive pipeline.

I hosted and produced "Inside the Hexagon," leveraging my four years' experience working in the mixed martial arts (MMA) industry, to tell the story of innovative fight promotion Strikeforce. Multiple top MMA fighters appeared, including Gilbert Melendez, Josh Thomson, Cung Le, Frank Shamrock, "King Mo" Lawal, Tim Kennedy, and many others. Through the podcast, we were able to tell the comprehensive story of Strikeforce, relaying its incredible impact on MMA history, which included uncovering future MMA stars such as Daniel Cormier, Luke Rockhold, Ronda Rousey, and many others, as well as giving a national platform to women's MMA. It's an important story, and I'm glad we were able to share it!

Surry Hills, Nsw, Au

In my role as an Account Director, my responsibilities included running accounts, mentoring junior colleagues, and supporting the growth of the company's U.S. presence. I led accounts in a wide array of industries, including fintech, edtech, DevOps, marketing/ad tech, and others.

San Francisco, Ca, Us

In my role as a Media Strategist at Look Left Marketing, I helped frame and execute media strategy for clients, leveraging existing and building new relationships with key journalists and influencers. If it's security, business, fintech, telecoms, public infrastructure, cloud, consumer tech, health tech, B2B, or another industry, the name of the game for me is media coverage!

Paris, Fr

Building brands through earned media is what my job as a Director of Media Strategy at MSLGROUP was all about. In my role, I helped frame and execute media strategy for my clients, leveraging existing and building new relationships with key journalists and influencers. If it's security, business, fintech, telecoms, public infrastructure, cloud, consumer tech, health tech, B2B, or another industry, the name of the game is media results. Beyond media, I also ran accounts, mentored junior colleagues, and brought in new business. We accomplished a lot during my time with MSL.

Paris, Fr

As a Senior Media Strategist, my responsibilities included a lot of media research and pitching, as well as setting and executing media strategy for my clients. My goal? Get as much strategic media coverage for my clients as possible. I worked in a variety of industries, including security, cloud, consumer tech, health tech, and others. I also, when needed, helped manage accounts. In addition, I mentored younger colleagues, and participated in multiple new biz-winning proposals.

"History Personified" was a history-focused podcast that transported listeners to the time and place of the event or era they're learning about. Episodes are available via iTunes, Google Play, podcast apps such as Overcast and Pocket Casts, and at historypersonified.com. Topics covered included the Reagan assassination attempt, Western writer Louis L'Amour, jazz legend Cannonball Adderley, pro wrestling legend Ric Flair, Black Hawk Down, Johnny Cash, Old West legend Wyatt Earp, and more.

Boston, Massachusetts, Us

In my role as a Senior Account Executive at Racepoint Global, I worked with clients in a variety of tech industries, including storage, security, supply chain logistics, IP-based voice, video and data services, OTA software updating, and ePaper display. As an SAE, my number one focus was media relations, while also helping execute the overall strategy of each account, which included creation of press releases and other written content, copy editing, account planning and management, media research and outreach, and various other PR activities.

San Francisco, Ca, Us

As a Senior Account Executive at Trainer, I worked with a variety of security, cloud, and consumer tech clients, ranging from start-ups to enterprises. In this role, I was responsible for the facilitation of account activity, including media outreach, which required developing strong relationships with journalists from top tier publications, as well as seeking out editorial opportunities to position clients as experts, strategic brainstorming and execution, creation of press releases and pitches, and other elements.During my time with Trainer, I garnered coverage for clients from a wide range of top-tier business and tech publications, including the Wall Street Journal (both print and online), the Los Angeles Times, Forbes, Yahoo!, San Jose Mercury News (SiliconBeat), Bloomberg, Network World, CIO, Computerworld, ZDNet, SC Magazine, InformationWeek, Dark Reading, and others.

San Jose, California, Us

I helped maintain LMGPR client accounts ranging from business to technology by pitching the media, coming up with angles, and assisting with coordination of speakers and awards opportunities, analyst relations, media relations, and editorial calendaring. I had my hands involved in a bit of everything!During my time with LMGPR, I worked with a variety of clients in the tech space, garnering strong coverage for clients from many top tier media pubs. Through the building and leveraging of media relationships, I was able to garner coverage for clients from from a varied list of pubs, including the Wall Street Journal, USA Today, Network World, CNET TV, CNET.com, the Chicago Tribune, the Silicon Valley Business Journal, Engadget, Fast Company, Wired, VentureBeat, IDG News, CSO, CIO, FOX Business News, PCWorld, PandoDaily, Computerworld, InformationWeek, NBC Chicago, Investor's Business Daily, U.S. News & World Report, and others.The Loughlin/Michaels Group (LMGPR) is an award-winning strategic public relations and communications firm specializing in emerging technologies.

I worked with a committee of college & career ministry workers with a goal of helping reach and encourage the 18-30 year-olds of the Western District of the United Pentecostal Church International. We planned and coordinated events designed to fulfill our purpose of helping young adults connect with one another, the church, and God.During my time working with WD Hyphen, we were able to exceed attendance goals at our events, while doing so in a fiscally successful manner. Many more C&C groups are now in existence and growing, and more events are happening.

In starting Crossfire, I capitalized on my entrepreneurial streak to start up a PR sole proprietorship that focused on creating media attention for sports and consumer clients through press releases, media outreach, social media, interview facilitation, website content creation, thought leadership placement, and crisis management. I was able to nurture close, personal relationships with a variety of bloggers, journalists, and commentators in the sports world, and was able to develop creative extensions of top national promotions and their athletes, including the UFC (Ultimate Fighting Championship) and Strikeforce. I was also able to garner extensive coverage for clients from top media outlets, including “Late Night with Jimmy Fallon,” ABC, CBS, NBC, FOX, ESPN, Yahoo! Sports, Sherdog.com, AOL Fanhouse, Comcast Sportsnet, Fuel TV, G4TV, Bleacher Report, and Sports Illustrated.

Us

During my time with Strikeforce, I created content for Strikeforce.com. This included event features, articles, and interviews. In addition I created content for events such as program bios. I was privileged to interview fighters such as Dan Henderson, Nick Diaz, Cung Le, Bas Rutten, Daniel Cormier, Josh Barnett, Jason "Mayhem" Miller, Josh Thomson, KJ Noons, Robbie Lawler, Ryan Couture, Tim Kennedy, Tyron Woodley, Gilbert Melendez, and others.

Worked with various theatre and entertainment entities, including Barnum & Bailey Circus, Disney on Ice, TheatreWorks, Oakland Opera Theater, and Chinese New YearResponsibilities included hosting press on opening night of events, helping maintain database of client information, creating press kits, facilitating interview process for clients and media, forwarding media coverage to clients, and writing pitches and press releases for media consumptionGarnered media coverage from well-known Bay Area media outlets such as the San Francisco Chronicle, San Jose Mercury News, San Francisco Examiner, San Jose Metro, KALW, KQED, NBC Bay Area, and KRON-4

Assisted in the facilitation of media outreach for security and consumer-focused technology companies, including Secure Computing, Voltage Security, and MercoraVarious responsibilities included creation of effective copy for email messages and targeted mass-mailers, client schedules for press tours and conferences, story ideas, press releases, and product news documents, management of editorial calendar program, efficient database updates, and general PR/marketing project support

Was responsible for creating and maintaining scheduling for production assistant department. Served as liaison between Production Assistants and management. Monitored Teleprompter during telecast to ensure accuracy; and if necessary, resolved any problems with Teleprompter process. Previous titles/responsibilities included traffic producer, setting up interviews for anchors, and script-writing.