Phillip Crowe Email and Phone Number
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As a Digital Marketing leader with nearly 20 years of experience, I specialize in creating innovative, data-driven marketing strategies that drive results. Whether it's optimizing media mix, testing new approaches to engage existing customers, or shifting tactics to align with and incentivize demand, my focus is on building agile, outcome-focused teams that work together to achieve success.I have a proven track record of delivering results for clients in a range of industries, including retail, finance, healthcare, and more. Some of the brands I've worked with include Jensen Outdoor, Party City, Firehouse Subs, Rack Room Shoes, Off Broadway Shoe Warehouse, Dental Care Alliance, FastMed Urgent Care, Amtrak, Cooper Tires, Tracfone, Visit Florida, The Bahamas, JM Lexus, and DECA Dental.I believe in marketing that makes a difference, whether it's helping to drive urgent care adoption in a low-awareness but high-need market or helping North America's largest party supply retailer expand their market share with online-first tactics. I know what works and what doesn't, and I can help you avoid wasting time and money with unnecessary and ineffective approaches.Key skills:Integrated MarketingDigital MarketingOmnichanneleCommerceProject ManagementSocial MediaClient RelationshipsPublic SpeakingNew BusinessPaid MediaAnalyticsSEMSEOPPCInnovationRetailFinanceHealthcareCustomer LoyaltyCRMEmailSMSCampaign StrategyMedia PlanningLeadershipBusiness IntelligenceData AnalysisTech StackFuturologyChatGPTIf you're interested in finding out how we can work together to create innovative marketing that makes a difference, don't hesitate to reach out here on LinkedIn. And, be sure to check out my current marketing adventure Jensen Outdoor, where we explore the 'Made to Inspire' world of sustainable luxury outdoor wood furniture: www.jensenoutdoor.com
Jensen Outdoor
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Marketing DirectorJensen Outdoor Jan 2020 - PresentAs Marketing Director at Jensen Outdoor, a leading manufacturer of luxury outdoor wood furniture, I've helped bring our brand communication and marketing initiatives to the next level, supporting retailers and designers across North America. Jensen Outdoor is known for its award-winning design, superior materials, and commitment to sustainability, including the use of 100% FSC®-certified Ipe timber responsibly harvested from the tropical forests of Bolivia. Our goal is to bring comfort, beauty, and longevity to outdoor living, encouraging our customers to experience furniture that's 'Made to Inspire.'I'm proud to have modernized our organization to embody sustainable luxury wood furniture by rebranding to Jensen Outdoor. I also designed and project managed the launch of our new eCommerce website, revolutionized our product photography capture and display with eCommerce brochures and photo-real 3D renderings, and planned and implemented a $2 million marketing budget across consumer, retailer, designer, and contractor audiences.I'm skilled in managing a highly-efficient, interconnected team of remote workers, including creative, production, digital, media, architectural, and developer assets. I've produced all smart marketing campaigns and materials, resulting in a 125% sales increase for the 2021 season. I also created a microsite introducing the 2022 collections, producing all lifestyle and 3D content in just three months.If you're looking for a strategic leader who is also willing to roll up their sleeves and get to work, don't hesitate to reach out. Learn more about Jensen Outdoor and our commitment to sustainability at www.JensenOutdoor.com.
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Founder And Principal ConsultantBetterstrike Marketing Consulting Jun 2019 - PresentRichmond, Va, UsWe are Betterstrike, a results-driven digital marketing firm based in Richmond. Visit us on the web: www.betterstrike.comFounded by Phillip Crowe in the spring of 2019, our mission is simple. We don’t compromise on quality. Our service is a testament to an unwavering commitment to providing lasting craftsmanship in everything we do.Services we provide include: digital marketing execution, strategic marketing consulting, and marketing analytics. We build websites, write content, optimize SEO, run paid search, send emails, execute effective social media marketing, manage your online reputation and local listings.Industries we work with include: technology startups, multi-location businesses, healthcare, retail, finance, and manufacturing brands. -
MentorStartup Virginia May 2019 - PresentRichmond, Virginia, UsMentor startup founders in all areas of building a minimum viable product, growth hacking, marketing at scale, business model improvement, strategic planning, business intelligence, and innovation. -
Director Of Social MediaMdg Advertising Jun 2015 - May 2019Boca Raton, Florida, UsAs Social Media and Digital Marketing Director at MDG Advertising, I've innovated the delivery of digital and social projects, growing our client base by 300% and managing a team of six direct reports with a two-year retention rate of 71%. I've built cohesive brand and campaign platforms across all marketing channels and collaborated with creative teams to develop awareness and direct-response campaigns.I've matched client needs with industry-best practices to win and retain accounts, strategized and implemented paid media with trackable ROI, and supervised the implementation of all client-side reporting and analysis. I've also initiated growth in our agency tech stack, mar tech, ad tech, and employee engagement, leveraging my deep experience in finance, retail, healthcare, tech, and hospitality to deliver best-practice omnichannel marketing campaigns.In addition, I've enacted processes to deliver multi-location listing and reputation management solutions, improving client SEO-based local traffic by 620%. If you're looking for a skilled and experienced Social Media, Brand, and Digital Marketing expert don't hesitate to reach out. -
Social Media DirectorGlobal Response Mar 2012 - Jun 2015Margate, Florida, UsAs Social Media Director at Global Response, I was the architect of our social media customer service business division. I worked with my team to build the business plan, marketing, and strategy of this new offering, mapping out customer and agent experiences to improve response time by 40%.I spec'd and implemented the integration of CRM, case, and social management solutions, designed actionable reporting from unstructured data for 16% of our call center volume, and increased social care coverage by 110% while decreasing costs by 84% per client. I also solicited $300,000 in additional revenue from existing clients.If you're looking for a skilled Social Media Director with a track record of success in customer care, don't hesitate to reach out. -
Social Media / Sem / Analytics ManagerThe Zimmerman Agency Jul 2010 - Mar 2012Tallahassee, Fl, UsAs Social Media and Search Engine Marketing (SEM) Manager at The Zimmerman Agency, I created our social paid media buying department, gaining 1.7 million fans and followers. I developed strategies and presented insights to win 8 RFPs in just six months, and managed social, PPC, and SEO for 50 clients in the travel, retail, and restaurant verticals. In just 14 months, I grew our aggregate client brand presence by 1.7 million new fans.I also managed a team of three coordinators to pull all digital reporting and gained valuable insights to inform strategic platform decisions. If you're looking for a skilled Social Media and SEM Manager with a proven track record of success, don't hesitate to reach out. -
Board MemberGreater Tallahassee Advertising Federation May 2010 - Mar 2012
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Social Media DirectorHelpfindvince.Com Apr 2010 - May 2010-- Co-launched HelpFindVince.com generating a $5,000 reward in eight days via PayPal while managing 12,000 Facebook fans and 50 news media outlets.
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Public Speaking InstructorFlorida State University Aug 2009 - May 2010Tallahassee, Fl, Us-- Led 63 students to a class grade average of 89%. -
Project ManagerFlorida State University Dec 2008 - Aug 2009Tallahassee, Fl, Us-- Successfully delivered $250,000 IT project for online learning modules (MOOC’s).-- Managed a team of eight while reporting progress to the executive overseer. -- Submitted all project deliverables to client’s satisfaction on time and under budget.
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Graphic DesignerThompson Group May 2006 - Aug 2008-- Designed email & banner marketing campaigns, generating $2 Million in revenue.-- Brought graphic design function in-house, increasing production capacity by 400%.
Phillip Crowe Skills
Phillip Crowe Education Details
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Florida State UniversityIntegrated Marketing Communication -
Florida State UniversityAdvertising
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C. Leon King Highschool - I.B. ProgramInternational Baccalaureate Degree
Frequently Asked Questions about Phillip Crowe
What company does Phillip Crowe work for?
Phillip Crowe works for Jensen Outdoor
What is Phillip Crowe's role at the current company?
Phillip Crowe's current role is Marketing Director at Jensen Outdoor | I elevate luxury brands with elegantly impactful digital marketing solutions..
What is Phillip Crowe's email address?
Phillip Crowe's email address is ph****@****ail.com
What is Phillip Crowe's direct phone number?
Phillip Crowe's direct phone number is +181323*****
What schools did Phillip Crowe attend?
Phillip Crowe attended Florida State University, Florida State University, C. Leon King Highschool - I.b. Program.
What are some of Phillip Crowe's interests?
Phillip Crowe has interest in Distance Running, Team Building, Project Management, Social Media, Creative Strategy, Public Speaking, Advertising, Integrated Marketing, Strategic Planning.
What skills is Phillip Crowe known for?
Phillip Crowe has skills like Digital Marketing, Social Media Marketing, Integrated Marketing, Social Media, Digital Strategy, Facebook, Seo, Public Relations, Advertising, Marketing, Social Media Measurement, Sem.
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