Head Of Marketing Communications - Ford Blue
Current
Jan 2024 - Present
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Phil O'Connor Email & Phone Number
Global Head of Marketing Communications - Ford Blue & Model e Championing Brand Growth & Innovation
at
Ford Motor Company
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Global Head of Marketing Communications - Ford Blue & Model e Championing Brand Growth & Innovation
Location
Dearborn, Michigan, United States
Who is Phil O'Connor? Overview
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Phil O'Connor is listed as Global Head of Marketing Communications - Ford Blue & Model e Championing Brand Growth & Innovation at Ford Motor Company, based in Dearborn, Michigan, United States. AeroLeads shows a matched LinkedIn profile for Phil O'Connor.
Phil O'Connor previously worked as Head of Marketing Communications - Ford Blue at Ford Motor Company and Head of Brand Strategy, Retail Demand & Enterprise Data Innovation at Nissan Motor Company at Nissan Motor Corporation. Phil O'Connor holds Mba, Marketing And Strategy from University Of Michigan - Stephen M. Ross School Of Business.
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Email format at Ford Motor Company
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Ford Motor Company
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Profile bio
About Phil O'Connor
Strategic Marketing Executive with an established record in the automotive industry of building brands and creating marketing strategies that deliver measurable value and drive profitable revenue growth.Proven success optimizing marketing investments, managing billion-dollar budgets, and linking data and insights with creative strategies and consumer-relevant communications to stimulate demand and enhance the customer experience.Passionate customer champion who leads through influence and builds collaboration and partnership with C-suite leaders, business teams, and stakeholders in achieving shared goals. Hands-on manager, regarded for deep experience building high-performing teams and scaling marketing talent and capabilities to support organizational growth and business objectives.KEY AREAS OF EXPERIENCE ▸ Automotive Marketing Leadership ▸ P&L Management ▸ Brand Management ▸ Marketing Strategy▸ Demand Generation ▸ Media & Advertising Strategy▸ Digital & Social Media Marketing ▸ Data-driven CRM ▸ Agency Management ▸ Talent Development ▸ Go-to-Market Strategy HIGHLIGHT OF SKILLS ▸ Executive Leadership▸ Insights & Analytics ▸ Brand Positioning ▸ Cross-Functional Team Leadership ▸ Creative Development & Production ▸ Media & Marketing Operations▸Strategic PlanningI am actively growing my network of industry professionals, colleagues, and alumni.Open to connecting for business opportunities and idea sharing.Connect with me:✉ poconno4@gmail.com✎ LinkedIn
Current workplace
Phil O'Connor's current company
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11 roles
Phil O'Connor work experience
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Head Of Brand Strategy, Retail Demand & Enterprise Data Innovation At Nissan Motor Company
Core FocusLeads the enterprise customer data strategy across CRM, data innovation, and analytics and oversees the spending allocation of Nissan’s $1.2B media and marketing spend; supervises internal team of 35 and external agency team of 65.Highlight of Contributions➞ Spearheaded the shift of Nissan’s media strategy to a customer-focused, targeted, and.
Dec 2021 - Jan 2024
U.S. Chief Marketing Officer, Infiniti At Nissan Motor Company
Core FocusPromoted to lead the Infiniti marketing organization and drive the execution of the marketing strategy; directed team of ~150 across Media Operations, Creative, Digital, CRM, and Data Analysis and managed $350M budget. Highlight of Contributions➞ Improved marketing and media efficiency▸Revamped media management and spending based on new.
Apr 2017 - Dec 2021
Director, Suv & Truck Brand Management At Nissan Motor Company
Core FocusLed the marketing and brand management for Nissan’s $12B Truck & SUV lines, with accountability for a team of 9 and oversight for P&L management, brand strategy, demand generation, Voice of Customer research, and brand positioning. Highlight of Contributions➞ Exceeded new MY14 Rogue volume plan by 40%+▸Developed and implemented end-to-end.
Dec 2013 - Apr 2017
Senior Manager, Media, And Advertising & Marketing Communications At Nissan Motor Company
Core FocusSpearheaded the planning, creative development, and execution of all media, advertising, and communications; Oversaw ~$900M marketing budget, 200+ agency personnel across 6 media and creative agencies. Highlight of Contributions➞ Built fully integrated media and communication plans incorporating digital, direct marketing, and multicultural.
Apr 2008 - Dec 2013
Senior Manager, Model Line Marketing - Suv'S/Crossovers
U.S. P&L responsibility for Nissan’s $8 billion Crossover and SUV business
Apr 2006 - Apr 2009
Senior Marketing Manager, Crossovers/Suvs
Core FocusRecruited for expertise in marketing trucks and SUVs; owned P&L responsibility for Nissan’s $8B U.S. Crossover and SUV business. Highlight of Contributions➞ Developed launch strategy and execution plan for the Rogue, 2009 Murano, and 2007 Pathfinder➞ Formulated an integrated multi-channel marketing plan for the Rogue launch ▸Achieved 145% of.
Apr 2006 - Apr 2008
F-Series Brand Manager
Core FocusLed brand marketing for the flagship F-Series Super Duty TruckHighlight of Contributions➞ Created consumer launch strategy and orchestrated in-market execution for the 2005 F-Series▸Outperformed profit target by $500M▸Increased volume by 12% ➞ Launched innovative, grass-roots initiative with 4K Ford Dealers and 1.7 Home Depot stores ▸Drove 6K new.
Mar 2003 - Apr 2006
Truck & Suv Product Strategy
Core FocusCreated new commercial van product strategy, delivering $200M in incremental profit through mix and volume improvements; developed customer segmentation and brand positionings for 3 Ford Commercial Truck platforms for product design, development, and communications.
Dec 1999 - Mar 2003
Regional Operations Manager
Core FocusExecuted regional budgeting and vehicle distribution strategies; led team to 3rd place, ranking out of 17 regions against wholesale volume objectives.
Dec 1996 - Dec 1999
Field Manager
Core FocusManaged dealer relationships, improved customer satisfaction processes, and created and implemented promotional campaigns to achieve zone sales goals.
Mar 1992 - Dec 1996
2 education records
Phil O'Connor education
Mba, Marketing And Strategy
University Of Michigan - Stephen M. Ross School Of Business
B.S., Marketing
Miami University
FAQ
Frequently asked questions about Phil O'Connor
Quick answers generated from the profile data available on this page.
What company does Phil O'Connor work for?
Phil O'Connor works for Ford Motor Company.
What is Phil O'Connor's role at Ford Motor Company?
Phil O'Connor is listed as Global Head of Marketing Communications - Ford Blue & Model e Championing Brand Growth & Innovation at Ford Motor Company.
Where is Phil O'Connor based?
Phil O'Connor is based in Dearborn, Michigan, United States while working with Ford Motor Company.
What companies has Phil O'Connor worked for?
Phil O'Connor has worked for Ford Motor Company, Nissan Motor Corporation, Infiniti Motor Company, and Nissan Motor Company.
How can I contact Phil O'Connor?
You can use AeroLeads to view verified contact signals for Phil O'Connor at Ford Motor Company, including work email, phone, and LinkedIn data when available.
What schools did Phil O'Connor attend?
Phil O'Connor holds Mba, Marketing And Strategy from University Of Michigan - Stephen M. Ross School Of Business.
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