Phillip Swart Email & Phone Number

Redondo Beach, CA, US

Irvine, CA, US

• Managed cross-functional teams to build out and support 8 new products: crafted executive-facing business cases, product MRDs, roadmaps, and outbound marketing strategies based on company’s financial goals for PCIe.
• Increased SSD qualifications each quarter by 70% over 3 years yielding 44% annual revenue growth.
• Created company-wide lead generation sales enablement process and trained sales, marketing, and inside sales groups. Discovered new targets and business.
• Reduced $2M of inventory to $75K (96% reduction) within a year of joining by helping to increase sales pipelines, creating rebate and sampling programs, and amping up outbound marketing activities.
• Designed UX, SEO and mobile friendly website from scratch leveraging 3rd party web development team.
• Leveraged analytical tools – Excel and Dataiku; based on data insights added custom IP feature releases and services to SSD portfolio which yielded 28% ROI.

• Completed business plan (market opportunity/trends, competition, revenue model, pricing structure, marketing strategy) to kickstart building a solid start-up foundation.
• Immersed self in plastic injection molding manufacturing and printing technologies. Produced prototype through overseas partnerships.
• Crafted brand strategy and live surveyed 100+ customers to uncover consumers’ pains and gains attributes. Ongoing Self-Education (see "Courses" listed in Accomplishments section below)

• Offered input and completed reports for business plan topics (trends / market opportunity, competition, pricing structure, and GTM strategy) to shape start-up.
• Identified potential customers and markets for two solutions – software and hardware-based solutions. Meetings and demonstrations achieved; verbal offers in-progress.

Santa Clara, California, US

• Developed and executed semiconductor IP connectivity interface cores' product and go-to-market strategies (concept-to-grave) for 4 product lines (PCI Express Gen 1/2/3/4, 28G/56G Interlaken, Interlaken Look-Aside.
• Presented solution to executives to resolve PCIe technical problem. Saved company $150M+ in annual revenues and team was recognized at all-hands meeting.
• Repositioned IP from commodity to best-in-class by changing teams’ mindsets, developing partnerships, and showcasing value. Exceeded yearly design wins revenues by 15%.
• Implemented IP tracking method for all market segments to set market/product priorities and reveal ROI insights. Increased Interlaken adoption by 600%.
• Researched market trends, competitive landscapes, and customer needs to develop a PCI Express software device driver (Linux and Windows) to extend IP leadership.
• Championed IP interoperability strategies with internal groups to drive revenue growth. Resulted in key ecosystem partnerships with Broadcom, Cavium, NetLogic, and TE Connectivity.

Irvine, CA, US

• Defined and managed 2 product portfolios (NVDIMM / persistent memory / PCIe card subsystems (vault) and flash memory cards) for enterprise storage, server, and industrial markets.
• Managed $40M+ in yearly revenue (65% of company’s revenue) and increased gross margin by 10% with new pricing strategy and TCO analyses.
• Leveraged Salesforce CRM for segmentation analyses, funnel conversion, and revenue reviews at QBRs. Increased portfolios’ funnel revenues 170% and 300%.
• First vendor selected by Intel to create system solution (NVDIMM) for the enterprise server mission-critical applications space.
• Pitched business case to acquire PCIe card subsystem (Flash, DRAM, Controller) that won at leading server and storage OEMs. Achieved 50:1 ROI by the second year.
• Authored press releases, trainings, whitepapers, articles, videos, trade show collateral, competitive and selling sheets, and briefed industry analysts on new product technologies.

London, GB

• Strategic Market Analysis and Business Development
• Managed project team of 3 to determine market size, trends, and competitive benchmarks for commercial ship repair in San Diego.
• Identified potential revenue sources within the San Diego commercial ship repair market.
• Presented recommendations and follow-on actions for market entry feasibility and business development opportunities to BAE Systems executives.

Los Alamos, NM, US

• New Technology Market Analysis and Partnership Building
• Researched and analyzed 4 Terahertz technology markets. Discovered and introduced 2 development partners to further product dvelopment.
• Advised executives to enter select markets based on growth foreasts, competitive landscape, and long-term strategic development opportunities.

Falls Church, VA, US

• Designed, verified, and tested FPGAs (Xilinx Virtex-2 and Virtex-4 devices with ISE) for transceiver product line for Joint Strike Fighter (JSF) programs.
• Conducted cross-functional reviews of Printed Circuit Board (PCB) and partner’s FPGA designs. Result – eliminated cost overruns with first-time design successes.

• Supported and debugged OEMs' FPGA software and hardware designs for various market verticals.
• Revamped Quartus software demonstration (webinar) to promote product differentiation. Achieved high survey scores and increased attendance by 300% (180 people).
• Coded program and user interface to automate technical support flow. Researched selection criteria and customer usage to reduce support inefficiencies.
• Generated customers’ Printed Circuit Boards (PCB) reviews for a fee business idea. Received recognition from business units, FAEs, and board design manager.
• Designed and developed board schematics (OrCAD) for DDR2 reference design. Measured signal integrity and authored application note to help customers achieve faster time to market with first-time design success.
• Traveled for support, product training, demonstrations, and customer visits. As a result, built trusted relationships and customer business.

Santa Clara, CA, US

• Defined and supported Gigabit Ethernet / Fibre Channel / Crosspoint Switch mixed-signal semiconductor devices (ASSPs using CMOS and Silicon Germanium processes) for various markets, supporting data rates from 1 to 10.
• Presented system-level technical insights to help secure a new optical backplane chipset winning AMCC controlling market share at Juniper Networks.
• Worked with product marketing and systems to determine unique selling propositions and supporting messaging for marketing / sales / website collateral development.
• Participated in trade shows familiarizing technical community with developments to drive design wins.

Mba, Marketing And Entrepreneurship

Ms, Electrical Engineering

Bs, Electrical Engineering

High School Diploma