Phil Nelson has been serving in a leadership capacity developing client and team relationships for over 20 years. Those who know Phil, know he loves to laugh, encourage and work hard. Working from a value of “serve-first”, Phil has a reputation for building strong professional and personal relationships with clients and team members. His experience includes leading development teams and driving brand engagement across broadcast media, mobile development/strategy, social strategy, radio, concerts/events and publishing. Beyond the nuts & bolts of developing accounts, strategies, budgets, campaign and production timelines; Phil has been able to work with teams to blend the worlds of business and artistry to achieve client and agency goals.Over the years, Phil has developed business and consumer targeted commercials, mobile apps, software solutions and campaign strategies. Through the team that is now Regular Hero, Phil helped develop and launch the social media and digital strategy for AOL / Cambio to increase social followers/likes from 10K to over 160K within 6 months [& now over 1.2 million]. Recently, Phil led a team to develop mobile and web tech-based Thrive Sports to grow from zero to reaching over 80 million unique users socially, 20K followers/likes and 100K+ in website & mobile monthly traffic within the first four months of launch. A few of the other brands and campaigns Phil has worked with include; Microsoft, FedEx, Nestles, AAA, Best Buy, 3M, Snap Fitness, Nickelodeon Universe, Pentair, and Target.Phil has hands on working knowledge within the multiple development phases of pitching, strategy, campaign, technology, production and delivery. And through all of this the value that remains first and foremost is to serve people first, clients and team members. [And remember to laugh!]