Account Executive
• Responsible for sales of media/marketing partnerships for all Madison Square Garden represented/owned and operated sports and entertainment properties (MSG Networks, MSG Radio, MSG Interactive, New York Knicks, New York Rangers, New York Liberty, Radio City Music Hall, Beacon Theatre, Chicago Theatre, etc.)• Worked directly with internal departments, clients and agencies to strategize, develop, present, close and activate integrated marketing platforms. Brands include: T- Mobile, British Airways, NYS Department of Health, Goya Foods, WeatherTech, Six Flags Great Adventure, Prudential, Just for Men, Cure Auto Insurance, Panasonic, XM Satellite Radio, KIA, New York State Lottery, Chock Full O’Nuts, and more.• Developed, created, built, and executed high profile integrated cross platform programs. Branding and activation vehicles include Media/Digital networks (TV, radio, online), Camera-Visible/Concourse/OOH signage, Retail & Field Marketing, In-arena Promotions, Corporate Hospitality, Experiential assets, B2B programs, Merchandise & Concession drivers, Print and Venues.• Sales and activation highlights include MSG’s first-ever “Latino Concert Series” sponsorship (Goya Foods), Devils Intermission Report entitlement sponsorship (Prudential), Islanders Intermission Report entitlement sponsorship (WeatherTech), special events such as jersey retirements of Mark Messier (XM).• Built and maintained industry wide relationships on all levels: including media buyers, planners, supervisors, and C level corporate decision makers/advertising directors. • Exceeded individual budgets by over 30% from 2008 - 2010. Key member of ad sales team that contributed sales that helped surpass 2010 annual departmental budgets by over 15%.• Ranked consistently at the top of the staff for New Business Development.