Phil Park

Phil Park Email and Phone Number

Director, Data Outcomes & Attribution at The Walt Disney Company @ The Walt Disney Company
Phil Park's Location
New York, New York, United States, United States
Phil Park's Contact Details

Phil Park phone numbers

About Phil Park

Data-driven professional with experience in market research and data strategy, operations, and execution.

Phil Park's Current Company Details
The Walt Disney Company

The Walt Disney Company

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Director, Data Outcomes & Attribution at The Walt Disney Company
Phil Park Work Experience Details
  • The Walt Disney Company
    Director, Data Outcomes & Attribution
    The Walt Disney Company May 2022 - Present
    Burbank, Ca, Us
  • The Walt Disney Company
    Director, Data Activation
    The Walt Disney Company Dec 2021 - May 2022
    Burbank, Ca, Us
  • The Trade Desk
    Data Partnerships Director
    The Trade Desk Nov 2020 - Nov 2021
    Ventura, Ca, Us
  • The Walt Disney Company
    Senior Manager, Data Solutions
    The Walt Disney Company Nov 2019 - Nov 2020
    Burbank, Ca, Us
    • Drive data strategy and monetization of data capabilities to support revenue goals and objectives• Gather and synthesize market and client needs based on campaign performance, client feedback, and industry trends to inform data capabilities roadmap• Responsible for sourcing, licensing, and maintaining relationships with marketing technology, market research, identity resolution, attribution, data activation, and 3rd party data partners • Partner with legal and corporate privacy to ensure compliant use of data• Educate and support ad sales team on data driven solutions through client-facing consultation across all industry verticalsOversee a team of data solution managers and analysts who are responsible for: • Fulfilling all data driven ad sales requests utilizing 1st, 2nd, and 3rd party data across linear and digital channels• Activating and managing taxonomy of 1000+ Disney 1st party and 3rd party audiences within our DMP and ad server environments• Creating and executing primary consumer insights surveys to fuel proprietary Disney 1st party modeled audience segments
  • The Walt Disney Company
    Manager, Ad Research
    The Walt Disney Company Nov 2017 - Nov 2019
    Burbank, Ca, Us
  • The Walt Disney Company
    Research Manager (Dcpi)
    The Walt Disney Company Oct 2016 - Nov 2017
    Burbank, Ca, Us
  • The Walt Disney Company
    Lead Ad Research Manager (Disney Interactive)
    The Walt Disney Company Oct 2013 - Oct 2016
    Burbank, Ca, Us
  • The Walt Disney Company
    Associate Research Manager (Disney Interactive)
    The Walt Disney Company Oct 2012 - Oct 2013
    Burbank, Ca, Us
  • The Walt Disney Company
    Market Research Co-Op (Disney Online)
    The Walt Disney Company Jan 2012 - Oct 2012
    Burbank, Ca, Us

Phil Park Skills

Market Research Digital Research Mobile Research Consumer Insight Ad Effectiveness Quantitative Research Advertising Research Microsoft Excel Comscore Nielsen Omniture Competitive Intelligence Market Analysis Simmons Kantar Emarketer Experian Hitwise Strategy Advertising Data Analysis Social Media Marketing Digital Marketing Digital Media Marketing Social Media Data Management Ad Tech Marketing Strategy

Phil Park Education Details

  • Northeastern University
    Northeastern University
    Mathematics

Frequently Asked Questions about Phil Park

What company does Phil Park work for?

Phil Park works for The Walt Disney Company

What is Phil Park's role at the current company?

Phil Park's current role is Director, Data Outcomes & Attribution at The Walt Disney Company.

What is Phil Park's email address?

Phil Park's email address is pa****@****ail.com

What is Phil Park's direct phone number?

Phil Park's direct phone number is +181893*****

What schools did Phil Park attend?

Phil Park attended Northeastern University.

What are some of Phil Park's interests?

Phil Park has interest in Science And Technology.

What skills is Phil Park known for?

Phil Park has skills like Market Research, Digital Research, Mobile Research, Consumer Insight, Ad Effectiveness, Quantitative Research, Advertising Research, Microsoft Excel, Comscore, Nielsen, Omniture, Competitive Intelligence.

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