Phil Park Email and Phone Number
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Data-driven professional with experience in market research and data strategy, operations, and execution.
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Director, Data Outcomes & AttributionThe Walt Disney Company May 2022 - PresentBurbank, Ca, Us -
Director, Data ActivationThe Walt Disney Company Dec 2021 - May 2022Burbank, Ca, Us -
Data Partnerships DirectorThe Trade Desk Nov 2020 - Nov 2021Ventura, Ca, Us -
Senior Manager, Data SolutionsThe Walt Disney Company Nov 2019 - Nov 2020Burbank, Ca, Us• Drive data strategy and monetization of data capabilities to support revenue goals and objectives• Gather and synthesize market and client needs based on campaign performance, client feedback, and industry trends to inform data capabilities roadmap• Responsible for sourcing, licensing, and maintaining relationships with marketing technology, market research, identity resolution, attribution, data activation, and 3rd party data partners • Partner with legal and corporate privacy to ensure compliant use of data• Educate and support ad sales team on data driven solutions through client-facing consultation across all industry verticalsOversee a team of data solution managers and analysts who are responsible for: • Fulfilling all data driven ad sales requests utilizing 1st, 2nd, and 3rd party data across linear and digital channels• Activating and managing taxonomy of 1000+ Disney 1st party and 3rd party audiences within our DMP and ad server environments• Creating and executing primary consumer insights surveys to fuel proprietary Disney 1st party modeled audience segments -
Manager, Ad ResearchThe Walt Disney Company Nov 2017 - Nov 2019Burbank, Ca, Us -
Research Manager (Dcpi)The Walt Disney Company Oct 2016 - Nov 2017Burbank, Ca, Us -
Lead Ad Research Manager (Disney Interactive)The Walt Disney Company Oct 2013 - Oct 2016Burbank, Ca, Us -
Associate Research Manager (Disney Interactive)The Walt Disney Company Oct 2012 - Oct 2013Burbank, Ca, Us -
Market Research Co-Op (Disney Online)The Walt Disney Company Jan 2012 - Oct 2012Burbank, Ca, Us
Phil Park Skills
Phil Park Education Details
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Northeastern UniversityMathematics
Frequently Asked Questions about Phil Park
What company does Phil Park work for?
Phil Park works for The Walt Disney Company
What is Phil Park's role at the current company?
Phil Park's current role is Director, Data Outcomes & Attribution at The Walt Disney Company.
What is Phil Park's email address?
Phil Park's email address is pa****@****ail.com
What is Phil Park's direct phone number?
Phil Park's direct phone number is +181893*****
What schools did Phil Park attend?
Phil Park attended Northeastern University.
What are some of Phil Park's interests?
Phil Park has interest in Science And Technology.
What skills is Phil Park known for?
Phil Park has skills like Market Research, Digital Research, Mobile Research, Consumer Insight, Ad Effectiveness, Quantitative Research, Advertising Research, Microsoft Excel, Comscore, Nielsen, Omniture, Competitive Intelligence.
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