Phil Suttle

Phil Suttle Email and Phone Number

Senior Marketing Consultant @ Freelance (Self employed)
Northbrook, IL, US
Phil Suttle's Location
Northbrook, Illinois, United States, United States
Phil Suttle's Contact Details
About Phil Suttle

Executive-level Consumer Marketing professional with broad-based Marketing experience that includes Fortune 500 companies, Field and HQ positions, start-up and early stage entrepreneurial ventures, agency work, and academic teaching roles. Collectively contributing to a deep understanding of consumer behavior, brand strategy, and an aggregate collection of practical problem-solving skill sets. Driven by a passion for understanding the complexities/nuances of the consumer relationship with brands, the path to purchase, and the purchase decision-making process. Demonstrated ability to leverage actionable insights to shape strategic direction and align tactical execution that builds brand equity while driving business results. Strong strategic capabilities with extensive experience in multiple consumer categories and channels. Traditional brand marketer with sales sensibilities. Collaborative and versatile leader with a GM perspective and “consumer-centric” focus. Proven success building highly motivated/accountable teams and managing cross-functional relationships.Specialties: Areas of Expertise: CPG/Food and Beverage, Brand Architecture and Positioning, Actionable Consumer Insights, Consumer Promotion, Integrated Communications, Field Marketing, New Product Development, Multi-unit Retail/Franchising

Phil Suttle's Current Company Details
Freelance (Self employed)

Freelance (Self Employed)

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Senior Marketing Consultant
Northbrook, IL, US
Website:
freelanceinsider.net
Employees:
237191
Phil Suttle Work Experience Details
  • Freelance (Self Employed)
    Senior Marketing Consultant
    Freelance (Self Employed)
    Northbrook, Il, Us
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  • Freelance (Self Employed)
    Senior Marketing Consultant
    Freelance (Self Employed) Apr 2022 - Present
    Ie
    Classically-trained senior Marketing professional brings to the table Brand Marketing, Shopper Marketing, Field Marketing, and agency experience. Background includes CPG (Conagra, Pepsi, and P&G), early-stage businesses (including my own beverage start-up), and most recently four years in a B2B environment (beer industry). This highly diverse background represents a combination of corporate, entrepreneurial, and academic experience that provides a unique business perspective and a strong understanding of qualitative/quantitative research techniques to identify and leverage actionable insights. A practical sense of how to interpret and apply key insights has contributed to driving growth in multiple industries by maximizing brand and category opportunities with highly relevant/engaging Marketing initiatives and strategic partnerships that add incremental budget/impact.
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  • Ymca Of The Pikes Peak Region
    Aquatics Director
    Ymca Of The Pikes Peak Region May 2023 - Sep 2023
    Colorado Springs, Us
    Seasonal Aquatics Director for the YMCA in Colorado Springs overseeing 2 outdoor Aquatics facilities (Water Park and public Swimming Pool) from opening (Memorial Day) through closing (Labor Day); leadership of 50+ rotational summer-position staff to ensure lifeguard coverage and uniform policy enforcement to ensure water safety.
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  • Barilla Group
    Shopper Marketing Consultant
    Barilla Group Jun 2022 - Oct 2022
    Parma, It
    Temp assignment in full-time capacity to fill in for Shopper Marketing Manager on maternity leave. Primary responsibilities included Shopper partnership development/execution at multiple strategic retailers, on-going Shopper programs at Kroger, and 2023 Planning.
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  • Global Keg (Now International Keg)
    Vice President Marketing
    Global Keg (Now International Keg) Jun 2016 - Mar 2020
    Responsible for all B2B Marketing activities from domestic and international trade shows to digital strategy and Sales support. Global Keg (now Global Asset Rental) filed for bankruptcy resulting from COVID-19 impact on business model reliance on draft beer sales. Currently considering marketplace re-entry if job content, safety, and geographical preference objectives can be met.
  • Conagra Foods
    Brand Shopper Marketing Manager
    Conagra Foods Sep 2011 - Aug 2016
    Chicago, Illinois, Us
    Center-Based Brand Shopper Marketing Team at ConAgra Foods serving as primary liaison between HQ Brand teams and Customer Field teams to help influence Shopper behavior, build brand equity at the store level, and leverage multi-customer or multi-brand opportunities that can strengthen activation at retail. Currently focused on ConAgra Grocery brand like Hunt's, Ro*Tel, Chef Boyardee, Manwich, and PAM cooking spray. Previous work with Snacks brands including Orville Redenbacher's and Snack Pack as well as Frozen brands like Marie Callender's and Healthy Choice.
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  • Boston University And Suffolk University
    Marketing Consultant/Adjunct Marketing Professor
    Boston University And Suffolk University 2004 - 2010
    Boston, Ma, Us
    Consumer Marketing expertise with General Manager perspective. Areas of Expertise: Brand Strategy & Positioning, Consumer Behavior, Consumer Insights, Integrated Communications, Field Marketing, Distribution Channels, and FranchisingCategory Experience: Food & Beverage, Cable/Satellite TV, Entertainment Networks, Consumer Electronics, Energy, Telecommunications, and Specialty Retail/HealthcareConsulting: - Subject Matter Expert (SME): food & beverage, grocery, satellite TV, optical retail, and franchisingAdjunct Marketing Professor at Suffolk University ('08-'10): - Consumer Behavior (undergraduate)Adjunct Marketing Professor at Boston University ('04-'06):- Brand Management (MBA candidates)- Marketing Management (MBA candidates)
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  • Mullen (Advertising)
    Svp, Account Director
    Mullen (Advertising) 2004 - 2005
    Boston, Los Angeles And New York, Us
    Recruited to run newly won upstart satellite HD TV service (VOOM).
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  • Greencan Products, Llc
    Founder And Coo
    Greencan Products, Llc Sep 2001 - Aug 2004
    Launched new beverage company grounded by regional CSD's (Green River and Big Red) introduced to new Northeastern markets followed by new proprietary product formulations and brand introductions.
  • Digitas
    Vp, Marketing Director
    Digitas 1999 - 2001
    Boston, Massachusetts, Us
    Account Management and client relationship development (AT&T Customer Retention, AT&T Fixed Wireless, and American Electric Power)
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  • Directv (U.S. Satellite Broadcasting)
    Vp, Consumer Marketing
    Directv (U.S. Satellite Broadcasting) 1997 - 1999
    Responsible for Brand Development and generating subscriber acquisition leads for premium movie service (HBO, Showtime, Sundance Channel, etc.) in emerging entertainment category (satellite TV). Helped drive subscriber base to 2MM prior to merger with DirecTV.
  • Pepsi Cola Company
    Sr. Marketing Manager
    Pepsi Cola Company 1989 - 1994
    Purchase, New York, Us
    Rotated through several Field Marketing assignments serving as regional CMO on 2 Area Teams with full P&L responsibility followed by move to Pepsi HQ in Somers, NY to lead national Fountain Strategy innovation and identify new profitable growth opportunities.
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  • Pearle Vision
    Director, Planning And Development
    Pearle Vision 1983 - 1989
    New York, Ny, Us
    Led new store design initiatives, development of branded accessory line for distribution through multiple mass channels, and re-vitalization of regional optical retail chain.
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  • Quaker Oats
    Brand Manager
    Quaker Oats 1981 - 1983
    Purchase, New York, Us
    Ran Wolf Brand Chili with full P&L and new product development responsibilities (now owned by ConAgra Foods).
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  • Procter & Gamble
    Brand Assistant (Richardson-Vicks); Sales Rep (Case Foods Division)
    Procter & Gamble 1978 - 1981
    Cincinnati, Ohio, Us
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Phil Suttle Skills

Customer Insight Integrated Marketing Brand Management Marketing Strategy Strategy Marketing Marketing Management Brand Development Product Development Leadership Cross Functional Team Leadership Start Ups Product Marketing Product Management Management Marketing Communications Crm Competitive Analysis Sales Multi Channel Marketing Shopper Marketing Customer Retention Brand Architecture Positioning Business Strategy P&l Management Market Research Customer Acquisition Digital Marketing Financial Services Consulting Social Media Field Marketing Strategic Planning

Phil Suttle Education Details

  • Southern Methodist University
    Southern Methodist University
    Marketing
  • Smu Cox School Of Business
    Smu Cox School Of Business
    Finance
  • Wake Forest University
    Wake Forest University

Frequently Asked Questions about Phil Suttle

What company does Phil Suttle work for?

Phil Suttle works for Freelance (Self Employed)

What is Phil Suttle's role at the current company?

Phil Suttle's current role is Senior Marketing Consultant.

What is Phil Suttle's email address?

Phil Suttle's email address is ph****@****ods.com

What is Phil Suttle's direct phone number?

Phil Suttle's direct phone number is +178159*****

What schools did Phil Suttle attend?

Phil Suttle attended Southern Methodist University, Smu Cox School Of Business, Wake Forest University.

What skills is Phil Suttle known for?

Phil Suttle has skills like Customer Insight, Integrated Marketing, Brand Management, Marketing Strategy, Strategy, Marketing, Marketing Management, Brand Development, Product Development, Leadership, Cross Functional Team Leadership, Start Ups.

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