Phil Swire Email and Phone Number
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Phil Swire personal email
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Phil Swire phone numbers
Who• Strategy, marketing, and product executive with experience using data and insight to help companies grow revenue.• Expertise includes driving brand and marketing strategy; leading consumer-focused brand and digital transformations; building digital and ecommerce focused businesses; and designing and building digital products including IA, UX, and UI.What• Private equity owned and public companies; consulting firms; digital and marketing agencies; and venture backed startups.• Managed P&L up to $1.5BB USD, budgets up to $700MM USD, and teams up to 4,000 people.• Led teams including strategy, marketing, sales, ecommerce, creative, product management, data science, product development, operations, customer service, finance, human resources, and M&A.How• Led channel and marketing strategy for multiple B2C and B2B channels including direct-to-consumer, marketplaces [Amazon, eBay], online merchants, big-box retailers, and traditional multi-step distribution.• Built ML and AI powered marketing technology stacks at multiple companies including ecommerce, email marketing, analytics, social hub, loyalty, DSP/DMP, and reporting solutions.• Led multiple organization and tech transformations, including change management and process optimization.WHERE• Industry experience includes consumer packaged goods (CPG), fashion and lifestyle, financial services, sports and entertainment, restaurant and hospitality, automotive, onshore and offshore manufacturing, and pharma and healthcare.• Representative B2C experience includes AT&T, Bose, Build Direct, CBRE, Church & Dwight, Erin Condren, Fleming’s Prime Steakhouse, HauteLook, Honda Motor Co., K&N, Major League Baseball, MasterCard, Mattel, Miss Me, Quantum Nutrition Labs, Shionogi, Sony PlayStation, State Farm, T3 Micro, Takeda Pharmaceutical Company, The Bicycle Casino, Washington Mutual, Wells Fargo, and VCA Antech.• Representative B2B experience includes ADP, Apple, Bank of America, Bose, CalOptix, Cherrydale, Disney, Eli Lilly, Erin Condren, Experian, FedEx, Kaiser Permanente, K&N, Microsoft, Providence Health & Services, Red Bull, Shionogi, Stanley Black & Decker, Takeda Pharmaceutical Company, US Department of Veterans Affairs, Warner Brothers, and World Bank.TEACHING EXPERIENCE• UCLA Extension: Instructor for Strategic Marketing X 460.35 [Capstone Class]• Carnegie Mellon University: Teaching Assistant for 90-728 Introduction to Database Management [Masters Level Class]
Lfm Capital
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Portfolio Chief Marketing Officer (Cmo)Lfm Capital 2024 - PresentNashville, Tn, Us
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Director Of Marketing (L8), Workforce StaffingAmazon 2022 - 2023Seattle, Wa, UsDirector of Marketing (L8) for one of the largest marketing teams at Amazon.• Led strategy and execution for the third largest marketing team at Amazon, focused on hiring 1MM employees per year.• Led the strategy and product development for the MarTech transformation spanning all organic and paid channels, site content and merchandising, and email lifecycle marketing. -
Chief Strategy Officer (Cso)Beam Reach Consulting 2019 - 2022Chief Strategy Officer for a digital business transformation agency.• Led strategy and execution for the agency focused on large projects for private equity-owned and public brands.• Consulted with B2B, B2C, and B2B2C brands on digital commerce and business transformation initiatives; brand and marketing strategy; and customer acquisition and media strategies.
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Chief Marketing Officer (Cmo)K&N Engineering 2017 - 2019Riverside, California, UsChief Marketing Officer for a mid-market private equity-owned automotive lifestyle products manufacturer.• Led the company’s digital transformation efforts including the design and implementation of a new marketing technology stack consisting of a new ecommerce solution, new email marketing platform, new analytics solution, new social hub, and new reporting dashboards.• Led brand and go-to-market strategy for four brands for B2B and B2C channels including traditional big-box retailers, online merchants, marketplaces [Amazon, eBay], and direct-to-consumer.• Optimized B2C and B2B messaging, channels, and media mix to drive improved ROAS and marketing efficiency. -
Vp Ecommerce & MarketingErin Condren Design 2014 - 2017Austin, Tx, UsVice President of Ecommerce and Marketing for a mid-market private equity-owned lifestyle products manufacturer.• Led design and development of new ecommerce platform, online shopping experience, and merchandising strategy. -
Svp Brand & Marketing StrategyKetchum 2013 - 2014New York City, New York, UsSenior Vice President of Brand and Marketing Strategy for an Omnicom-owned global communications agency.• Led strategy and execution for the North America Interactive and Global Technology Strategy teams.• Led a team of several dozen employees across North America comprised of strategists (marketing, digital, social, experiential, pr), producers, and technical staff.• Senior strategist and account executive on multiple Fortune 500 accounts. -
Vp Brand & Digital StrategyPwc 2011 - 2013GbVice President of Brand and Digital Strategy in the Digital Transformation Practice for a global consulting firm.• Helped grow a new practice for the firm specializing in digital transformation with an emphasis on go-to-market strategy and customer experience.• Senior strategist and account lead on multiple Fortune 500 accounts. -
Vp Marketing & Digital StrategyDirect Partners 2010 - 2011Marina Del Rey, Ca, UsVice President of Marketing and Digital Strategy for an Omnicom owned marketing agency.• Responsible for client strategy and management of the client portfolio. -
Engagement ManagerSynoptek 2008 - 2010Irvine, Ca, UsEngagement Manager in the Technology Strategy Practice for a consulting firm specializing in user experience strategy.• Opened and built the Los Angeles Office.• Created technology strategy for clients and managed large engagements across multiple offices. -
Product Marketing & DevelopmentVenture Funded Startups 1999 - 2008Spent nine years working for venture-funded startups focused on customer experience and enablement solutions.• Participated in numerous fundraising campaigns and sales processes. Built several companies to over 300 employees.• Led teams including product development, marketing, professional services, and sales.
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Enterprise ArchitectInternational Paper 1997 - 1999Memphis, Tennessee, UsSet the strategic direction for the use of emerging web technologies for internal and external use. -
StrategistAt&T 1996 - 1997Dallas, Tx, UsHelped create the strategy for, and implement, the first business websites for AT&T.
Phil Swire Skills
Phil Swire Education Details
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Carnegie Mellon UniversityPublic Policy And Management -
Carnegie Mellon UniversityBusiness Administration
Frequently Asked Questions about Phil Swire
What company does Phil Swire work for?
Phil Swire works for Lfm Capital
What is Phil Swire's role at the current company?
Phil Swire's current role is Strategy, Marketing, Transformation, & Product | 6x VC, 2x PE | Former Amazon, PwC, Ketchum.
What is Phil Swire's email address?
Phil Swire's email address is ph****@****ren.com
What is Phil Swire's direct phone number?
Phil Swire's direct phone number is +131022*****
What schools did Phil Swire attend?
Phil Swire attended Carnegie Mellon University, Carnegie Mellon University.
What skills is Phil Swire known for?
Phil Swire has skills like Digital Strategy, User Experience, Product Management, Consulting, Interactive Marketing, It Strategy, E Commerce, Product Development, Analytics, Brand Development, Brand Management, Enterprise Software.
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