Phoebe Redlin Email & Phone Number

Amsterdam, NH, NL

Amsterdam, North Holland, Netherlands

• Managing and overseeing launch of strategic program initiatives which include writing briefs, leading workshops, strategic prioritization, program & project management, communication and updates to key stakeholders.
• Build strong relationships with departments that that were crucial for sales to meet revenue targets and pushing
• improvements forward including: Systems, Product, Ad Operations, Creative Studio.
• Lead cross-functional teams to deliver projects, collaborating closely with the VP and Director of Strategy to enhance operational efficiency and management.
• Implementation of creative advertising tool and process with our product team, bringing our SLA's down significantly.
• Managing pipeline of creative requests from sales to Studio including campaigns, pitches, proactive clients’ projects and strategic internal projects.

Amsterdam, North Holland, Netherlands

• Program lead for implementation and launch of strategic and partnership initiatives.
• Implementing a governance model to ensure that our ads were meeting our commercial and creative guidelines.
• Launched WePresent at Outernet London, an immersive entertainment district in London, creating bespoke digital templates with global animation studio BUCK. As lead PM, I kept the project on budget and informed.
• Started quarterly and yearly strategic road mapping which had never done before in the team.
• 2 Direct Reports

Amsterdam, North Holland, Netherlands

• End to end project management of projects and production from research and development, client workshops, industrial testing, production of textiles and garments, and launch plans.
• Guiding clients through the R&D process and production. This involved education around complex material properties, production processes that may be new, and evolving issues that may come up throughout the R&D process
• Growing client relationships through online, fashion events, or 1:1
• Managing creative team; seamstresses, knit designers, production managers, and interns.
• Production of events for Paris Fashion Week.
• Successfully launched BYBORRE's first full production for Rapha, a limited-edition Capsule launched across the UK & USA.

Amsterdam Area, Netherlands

Vancouver, BC

• Planned and executed the production and delivery of marketing & internal company videos launched on social platforms and online for a Canada-wide audience in both English & French.
• Managed multiple projects from concept development, planning, monitoring production costs, andmanagement of external and internal teams.
• Negotiated terms, prepared detailed briefs, and managed payment terms with a network of external creative freelancers and vendors.
• Transformed the efficiency of the video & photo marketing team, allowing for the expansion of theteam and resource capabilities.
• Planned and executed the production and delivery of marketing videos & photos launched on social platforms and online for a Canada-wide audience in both English & French
• Managed multiple projects from photo & video shoot production, concept development, planning, monitoring production costs, and management of external and internal teams

Vancouver, Canada Area

• Worked closely with the Editor in Chief to create outlines for each edition of the magazine and organising this into actionable for the team.
• Moved quickly out of an internship to a full-time position.

London, United Kingdom

Vancouver, Canada Area

Transformed the inventory system and a team of 12 employees for Vancouver’s main warehouse, boosting operations for the high demand throughout the Vancouver 2010 Olympics where the store experienced substantial financial gain.