Senior Public Relations Officer
Current• Promote B2B trade fairs in the textile, event & entertainment technology, and cross-border e-commerce sectors in China and the APAC region• Write press releases, management speeches, newsletters, brochures and various sales copy• Manage event advertising budgets and negotiated promotional packages with both local and international media• Work with designers to create effective marketing materials, including brochures, leaflets, videos, visitor guides and web banners• Conduct… Show more • Promote B2B trade fairs in the textile, event & entertainment technology, and cross-border e-commerce sectors in China and the APAC region• Write press releases, management speeches, newsletters, brochures and various sales copy• Manage event advertising budgets and negotiated promotional packages with both local and international media• Work with designers to create effective marketing materials, including brochures, leaflets, videos, visitor guides and web banners• Conduct onsite interviews with stakeholders and VIPs• Work on event branding following corporate identity guidelines Show less