Phuong N. Email and Phone Number

- Taking responsibility for all PUBG MOBILE’s localized materials across all distribution channels- Developing content strategy, execution plan, and project management of campaign/ monthly marketing plan to achieve business objectives (MAU, NRU, PU)- Tracking progress and execution of centralized team involved in campaign content plan process (Digital, Social Media, Influencer, PR, ...)- Managing creative members to improve their performance and skills- Writing creative briefs for the campaign’s key assets (Campaign KV, TVC scripts, landing, …)

Play a supporting role in the conceptualization, research, planning, and development of new client campaigns (Nestle - NAN, Milo, Lavie; HP; Dilmah Tea, Masterise ...)- Conduct category research and opportunity assessment across multiple industries, markets, and media trends- Target audience research: conducting research on reliable market research firms (DecisionLab, Kantar, Younet,…). Execute social listening, group interview, and online survey for projects which required in-depth research.- Conduct competitive audits on activities in the digital/social landscapeTracking influencers' performance on social media- Put together a research report with a clear presentation & critical observations/points of view using 100% English

Responsibilities:- Generate, edit, publish and share daily content that encourages community members to take action- Sending promotional messages to target customers on social media