Phylissa L.
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Phylissa L. Email & Phone Number

Principal Innovation Designer at Roblox
Location: San Francisco Bay Area, United States 10 work roles 2 schools
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✓ Verified Jul 2026 3 data sources Profile completeness 86%

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Current company
Roblox
Role
Principal Innovation Designer
Location
San Francisco Bay Area, United States
Company size
6415 employees

Who is Phylissa L.? Overview

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Phylissa L. is listed as Principal Innovation Designer at Roblox, a with 6415 employees, based in San Francisco Bay Area, United States. AeroLeads shows a matched LinkedIn profile for Phylissa L..

Phylissa L. previously worked as Principal Product Designer at Rec Room and Principal UX Architect at Roblox. Phylissa L. holds Bachelor Of Arts - Ba, English Language And Literature, General from University Of California, Davis.

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Roblox

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Profile bio

About Phylissa L.

www.phylissa.comFormerly a Principal UX Architect at Roblox, where I’ve made fundamental impact spanning design systems, branding, social identity, digital communication, and creation tools to create a thriving platform for 70M+ daily active users.With over 15 years of experience in delivering impactful and compelling products that resonate with a global audience, I’ve honed a passion for storytelling derived from a holistic balance of technology, business needs, user empathy, and systems thinking. Even in my 5-to-9, you still might find me crafting narratives—whether through sketching a new zine, catching up on internet creepypasta or postmodern literature, or conquering gaming questlines (both video and board). ❍

Current workplace

Phylissa L.'s current company

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Roblox
Roblox
Principal Innovation Designer
California, United States
Website
roblox.com
Employees
6415
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10 roles · 22 years

Phylissa L. work experience

A career timeline built from the work history available for this profile.

Principal Innovation Designer

Roblox

California, United States

Principal Product Designer

Current
Rec Room
2024 - Present ~2 yrs 6 mos

Principal Ux Architect

Roblox
2020 - Dec 2023

Principal Product Designer

Roblox

❍ Providing design leadership and vision, leading the design system strategy, impacting product brand, and growing and elevating our burgeoning design department.

2018 - 2020 ~2 yrs

Lead Product Designer

Imvu

❍ Expanded the product into iOS and Android platforms, impacting company metrics (increasing MAU from 1 million to 5 million in less than 2 years). ❍ Heavily defined the overall user experience on web, mobile web, iOS, and Android. Special diligence was paid to holistic consistency and branding continuity, with analytics, consumer, and research feedback honing my designs.❍ Led the rebranding and development of the core design system on web, mobile web, iOS and Android platforms, working closely with Engineering and key stakeholders from conception to completion. ❍ Conceptualized, branded, and designed app interfaces for highly expressive and customizable messaging — my work directly resulting in a design patent.

2015 - 2018 ~3 yrs

Senior Visual Designer

Imvu

❍ Established a style guide and design system, curated, and streamlined UI libraries, and worked with the front-end team to improve company processes' efficiency. ❍ Provided design critique, mentored, and led designers on various projects.

2013 - 2015 ~2 yrs

Visual Designer

Imvu

❍ Produced high-profile and pixel-perfect production assets for print and web, including internationally-distributed prepaid cards, advertising, and games.

2011 - 2013 ~2 yrs

Graphic Designer

Uc Davis Campus Recreation And Unions

❍ Designed key marketing materials for high-profile University clients in various multimedia, including: video, print materials, advertising, merchandising, and web assets.❍ Executed marketing campaigns and drastically improved student engagement; coordinated closely with Marketing and clients, developing creative strategies within tight monthly/quarterly deadlines.❍ Designed logos, typography, and visuals, while ensuring brand consistency across all consumer multimedia.

2007 - 2010 ~3 yrs

Teaching Assistant

University Of California, Davis

Teaching Assistant to D.R. Wagner, MFA of Design❍ TA position with responsibilities including tutoring, project and essay grading, and instructing and critiquing new designers on systems, processes, and best practices.

2008 - 2009 ~1 yr

Web Design Developer

Country Lifestyle

Developed web prototypes in HTML, CSS, and Javascript, working with continual client feedback.Created visual mock-ups and branding concepts, including logos, iconography and typography. Provided pixel-perfect assets, graphical elements, and developed interface style guides.

2005 - 2006 ~1 yr
Team & coworkers

Colleagues at Roblox

Other employees you can reach at roblox.com. View company contacts for 6415 employees →

DG Demekay Gordon Demekay Gordon Colleague at RobloxSt Ann, Missouri, United States View → PM Peter Mcneill Peter Mcneill Colleague at RobloxAustralia View → MD Melissa Dang Melissa Dang Colleague at RobloxUnited States View → RA Roblox Aurocx Roblox Aurocx Colleague at RobloxValparaiso, Florida, United States View → ZL Zakaria Lanait Zakaria Lanait Colleague at RobloxRabat-Salé-Kénitra, Morocco View → RG Rounak Gupta Rounak Gupta Colleague at RobloxIndia View → AS Ace Soro Ace Soro Colleague at RobloxGreater Montgomery Area, United States View → BA Brock Astill Brock Astill Colleague at RobloxEast Cannington, Western Australia, Australia View → FF Fazli Fazliu Fazli Fazliu Colleague at RobloxSkopje, Skopje Statistical Region, North Macedonia, Macedonia, The Former Yugoslav Republic Of View → MA Marc Adamson Baguio Marc Adamson Baguio Colleague at RobloxCanada View →
2 education records

Phylissa L. education

Bachelor Of Arts - Ba, Design And Visual Communications, General

University Of California, Davis

Activities and Societies: Pixel: Visual Communications Club

FAQ

Frequently asked questions about Phylissa L.

Quick answers generated from the profile data available on this page.

What company does Phylissa L. work for?

Phylissa L. works for Roblox.

What is Phylissa L.'s role at Roblox?

Phylissa L. is listed as Principal Innovation Designer at Roblox.

Where is Phylissa L. based?

Phylissa L. is based in San Francisco Bay Area, United States while working with Roblox.

What companies has Phylissa L. worked for?

Phylissa L. has worked for Roblox, Rec Room, Imvu, Uc Davis Campus Recreation And Unions, and University Of California, Davis.

Who are Phylissa L.'s colleagues at Roblox?

Phylissa L.'s colleagues at Roblox include Demekay Gordon, Peter Mcneill, Melissa Dang, Roblox Aurocx, and Zakaria Lanait.

How can I contact Phylissa L.?

You can use AeroLeads to view verified contact signals for Phylissa L. at Roblox, including work email, phone, and LinkedIn data when available.

What schools did Phylissa L. attend?

Phylissa L. holds Bachelor Of Arts - Ba, English Language And Literature, General from University Of California, Davis.

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