As C.E.O. and Co-Founder of Journey Senior Move Managers, I am responsible for providing strategic, financial, and oversite in leading this company’s overall culture and vision.My primary responsibilities are planning, developing, implementing, and directing the organizational and operation, fiscal function, and performance. Analyze and make a recommendation on the impact of long-range growth initiatives, planning, and introduction of new strategies and regulatory actions. Prove accurate analysis of budgets, reports, financial trends, and operational procedures to assist the senior executive team. Communicate effectively and establish credibility throughout the organization as an effective developer of solutions to business challenges. Provide strategic input and leadership on decision-making issues affecting the organization, explicitly evaluating potential mergers, acquisitions, or partnerships. Evaluate the company’s financial, operational, sales, and marketing structures to plan for continual improvements and increase operating efficiencies. Mentor and interact with staff members at all levels to foster growth and encourage development among the senior executive team and all staff members. Manage our logistics team and service opportunities of service.

It was my pleasure to serve seniors and their families. Working with so many friends in the senior industry was a great passion and joy. Business Development, Relational sales, Public Speaker, Marketing

Overall objective of this position, to help a 5-year-old company grow brand awareness, revenue and build regional teams to help manage growth, strategy, and capacity of clinical services in the greater Portland area. Tactics to meet overall growth goals; re-branding and develop companies’ literature and marketing materials, created 3,5,7-year marketing plan. Developed communication system between office and field clinicians. Identified metrics to determine key accounts and built strategy for relational sales and service coordination. Develop internal tracking and verification systems of weekly successes. Developed resource management for patients and referral clients. Developed and maintained CRM system for all referral accounts data base. During Covid-19 season of pandemic, innovation and technology was initiated for continuing marketing and relational services.

Strategically analyzed best practices for communicating the Home Instead message, created branding materials and a strong sales strategy. Developed deeper and tiered relationships with Key-accounts. Communicated Home Instead/606 differentials, innovate new marketing tools, gained greater market share, grew revenue and service hours. Key Player on Executive Management Committee. Trained and developed cross directives with other directors and departments within the organization. As a team we delivered a 38% year over year growth in revenue.

As Business and Community Liaison, it was my responsibility to manage all sales, interface with sales team and financial departments. Analyze marketing trends, predictions and forecasting of the territory. Researched market conditions to develop sales goals and marketing strategies. Create branding channels and innovative marketing service products to meet the needs and demands of the market that were specific for local franchise. Responsible for the design of all non-franchised graphic materials representing the Hillsboro Franchise. Grow market share within the territory as it pertained to the Home Care industry. Maintaining relationships, goals and growth of a high-level key account portfolio. Maintain the retention of greater account base within the territory.

Business Development: Developed, analyzed and implement marketing plans and budgets. Create marketing strategies that launch and advance Visiting Angels' overall company goals. Marketing: Cultivate community contacts to increase awareness and collaborative opportunities. Manage local brand efforts through both online and offline marketing. Coordinate trade shows and special events that focus on health care and the senior adult industry.Recruiting: Developed concept, strategies, and recruiting plans and budgets. Developing new outreach and channel partnerships. Concentrating on higher education, specialty training schools and collaborating with non-profit recruiting organizations. As part of the Recruiting Team, clearly identifying benefits, process for implementing and roll out strategy. Goal; to increase employee retention by 80%, with new hire of 100 per year.

Developed new business, branding and sales opportunities. Forecast and implemented five year sales projections, service man hours, marketing goals and contract negotiations. Created new channels and relationships with over 32 fitness manufacturers. Third party representative and service provider to government facilities, university fitness centers and commercial fitness organizations. Increased contract service agreements by 30% and raised the overall customer B2B base to 2600.Developed and implemented office infrastructure allowing for company growth. Company experienced a very rapid growth rate created by extending services to encompass the entire State of Oklahoma and NW Arkansas. Typical type and size of key accounts serviced; ConocoPhillips, Tinker Air Force Base, Walmart and Univ. of Arkansas.Branded Motto: KEEPING YOU AND YOUR EQUIPMENT RUNNING

Territory Sales Represenative Core Responsibilities: To increase and grow sales revenue and brand recognition. Secure product specifications with manufacturers, architects,interior designers, dealers, hospitality, end users and facility managers for commercial application of the Momentum Group textile products. Was responsible for making presentations highlighting and marketing Momentum, Loomsource and Textus brands.Presentation and sales of manufacturing fabric card programs B2B presentations and sales Met or exceeded annual sales goals

Core Responsibilities: Created and implemented brand awareness for the new Anderson Window Renewal product within the commercial market. Highly successful pilot program.Anderson Windows were specified and sold to US Postal Service, schools and private projects.Increased sales volume by introducing Anderson ReNewal products to architectural accounts in states of Washington and Oregon.Made formal presentations and updated librariesDocumented specifications of Anderson Renewal specified and sold in territory.

Owner of Commercial Design BusinessCore Responsibilities: Developed business, market and design plans to increase companies core work space and future planning for tenants. Worked with developers to create lease opportunities for small to medium healthcare organizations. Marketed, sold, facilitate and designed commercial interior projects. Developed project budgets, forecasts and project management of manufacturers and installation process. Responsible for operation and flow of company.Highlights:Developed a start up commercial design business.Designed and produced one of a kind products Lighting, Acrylic furniture, Fabric and Wall coveringsAwarded an interior design contract for a healthcare project in Salem, Ore that valued at $4 MSold the company in 1992