• Managed NESCAFE and Bear Brand product portfolios in the coffee and dairy categories.• Developed solid integrated marketing plans – product positioning, consumer profiling, packaging design, profit-oriented pricing, communication messages and promotional strategies.• Efficiently planned, executed and track annual brand investment budget for media, public relations and promotional activities.• Demonstrated strong expertise in analyzing category and brand audits, along with monthly sales reports.• Ensured the quality, propensity, and effectiveness of executions with precise adjustments as needed.• Successfully launched new NESCAFE SKUs, achieving over 100% of sales targets during the launch period. • Served as the functional lead for the Innovation to Launch (I2L) process in Myanmar.

• Successfully executed assigned marketing activities: sampling, promotional activities and media execution. • Created innovative ideas, developed product visuals, and communication assets along with sales and merchandising guidelines. • Monitored the quality of executions to have timely launch.• Provided input on consumer & market dynamics in annual brand planning.

• Competently executed qualitative research projects across various categories – FMCG, Digital Payment and Solution and Social Welfare.• Ensured quality service and 100% satisfaction rate for various clients such as Nestlé, Beiersdorf, Heineken, Coca Cola, Unilever, VISA, and Grand Royal Group.• Acquired strong competency in ethnography, formative research, consumer immersion, and concept evaluation. • Extracted comprehensive conclusions with strategic recommendations.

• Handled daily operation, monitoring and maintenance of machinery, electrical system and equipment.• Administered fuel/lubrication oil quality, boiler and jacket water treatment, environmental tags system and safety procedures on deck during bunkering. • Performed Safety Routine Test and Engine Room Watch-keeping in voyage.