Key role- Translate data into valuable insights and presentationsMajor field- FMCG, specialty in Moms & Babies and Grocery category- Recent projects: Shopee Fruit, Newborn Campaign, Shopee Mum’s clubMarket Research- Evaluate market conditions and competitor data to identify new commercial opportunities through analysisPerformance Review- Regularly review, analyze, and report category performanceWorkload Optimization- Build data trackers for monitoring and reviewing programs’ efficiency (Livestream, Shopee Videos, etc.)

- Drive Commercial campaigns on E-commerce platform: Shopee Double-date Sales, Category and Brand Campaigns (FMCG)- Execute and monitor from planning to post-campaign evaluation.- Set up promotional activities and design visual layout

Build up & open 1st Uniqlo store in Vietnam - Đồng Khởi storeRecruit & train store staff with global standard Manage store operation: Labor management, Sales - Inventory, and Merchandising plan.

- Graduated 1st batch of Vietnam Uniqlo Manager Candidate program (UMC) - Operation training overseas and executing store operation tasks under the global standard.

- Prepared students’ documents, and insurance; purchased supplies, and contacted to vendors.- Organized and hosted seminars to provide information on the program.Group leader – STEM Overseas Study Programme - SINGAPORE- Contacted with Singaporean School and agency, purchased insurance and created necessary documents- Led and was in charge of an overseas education program for a group of students in Singapore.