Full responsibility of profitable sales and overall brand management and activation of Urtekram Beauty and Weleda brands in Finland. Including among others;Define, develop and implement annual brand plans for marketing and sales strategy in Finland in collaboration with the commercial organization • New product launches and assortment optimization • Budgeting, reporting and performance evaluation • Extensive cooperation with internal and external stakeholders •

Full responsibility of profitable sales and overall brand management and activation of Max Factor in Finland. Including among others;- Define, develop and implement Max Factor overall marketing and sales strategy in Finland by adjusting and optimizing global marketing plans to fit the Finnish market environment.- Launch new product innovations and optimize assortment based on the consumer trends and insights, competition, market situation and trade partners. - Budgeting, reporting and P&L assessment.- Close collaboration with brand owner Coty Inc. and act as their market expert. - Content creation and translation for brand campaigns e.g. #MaxFactorStories and product innovation launch materials etc. - Project management of local marketing productions. - Overall product and brand management and being the focal point towards all the relevant stakeholders among others; Coty Inc., purchase, logistics, sales (KAMs, Sales reps, BAs), trade channel chains (Sok, Kesko, Stockmann), PR and Media, material producers, etc.

Define, develop and implement Estrella Finland trade marketing strategy in accordance of company long and short term strategy. Plan, decide and carry out direct marketing activities to agreed budgets, sales volumes, values, product mix and timescales in social media, point of sales, sales force material, customer meetings, sales catalogues, events and sponsorships. Plan and create sales cycle support material for field force and key account usage on-time in-full. Innovate and develop point of sales solutions and display presentations to maximize sales promotion efficiency in single point of sales or chains. Monitor consumer reclamations, utilize the information to R&D and quality planning processes. Launch new products within the existing Estrella product categories to Finnish market.

Promote and enhance profitable sales of Schweppes, Dr.Pepper , Moomin , Smurf , and Sima brands by strong marketing activities; ATL and BTL. Support and be part of Battery team and help with the domestic and export marketing activities. Role of the contact person between Orangina Schweppes International and report to the Head of OSI; weekly report, monthly report, inventory report, ETL report, Valvira and billing. The preparation of annual contract and the operational program, negotiating with OSI and sales. Design marketing plans and brand activations, and put into practice. Support domestic and export marketing of Battery by planning and implementing events and other marketing activities.

Tasks: Among others; BTL advertising; POS-material planning, ROI assessment for activations, consumer activation planning, planning materials and activations for product launches, planning sales support materials for field sales operations, operating in customership team of Suomen Lähikauppa and Stockmann. Communication with copywriters, suppliers, and other marketing and sales related interest groups within and outside the organization during POS-material planning processes.

Description of the program and tasks: In collaboration Public employment and business services (TE-office) and Talent Gate Ltd. offer programs for growing businesses and potential future employees. The contract is a training contract. Tasks: Assisting tasks mainly related to marketing, sales, CRM & event planning.

Market survey, gaining new customers, representation, account management, exhibition and event planning and execution. I was actively promoting the Kopparberg brand to restaurant chains and night clubs in the Helsinki region.

Tasks: Marketing activities; marketing planning, planning advertisement, planning and ordering giveaways, creating visual guides for products, information transfer from old webpages to new software (Adobe CQ5) and updating the webpages, exhibition planning and organizing together with the sales team. Internal and external communication; customer service, marketing communication, communication targeted to different interest groups within, and outside the organization. Administrative and assisting tasks for sales; responding to public tenders, helping with smaller offers, back office tasks, reclamations, among other tasks. The company changed its name in the beginning of 2013 after acquisition and I have been strongly involved in the re-branding process.

Workstations: Baker’s, Tempo, Kappeli, Spåra KOFF, Casa Largo, Korjaamo, Teatteri, Loose among others and various of events in Metropolitan area.Tasks: Bartending and occasionally shift manager’s tasks in several client restaurants, bars and nightclubs.

Tasks: Conducting research interviews as a part of my own Master’s Thesis and a research entity: “International careers and well-being”, which was carried out by the Department of Management of University of Vaasa. The interviews were conducted by phone and the tasks included also transcribing the interviews and translating the main parts from Finnish to English.

Tasks: Part-time bartender in Vaasa’s biggest nightclub Fontana and in pub El Gringo. Tasks includedbartending and occasionally organizing private events in the nightclub.

Tasks: Reporting; weekly and monthly reporting the number of employees in ABB Finland to the internal interest groups of ABB in Europe. Travel expenses; paying travel expenses, reconciliation of accounts, travel invoice filing, settle the unclear invoices.

Tasks: Accounts receivables; taking care and reconciliation of cash balance, keeping track of past due sales invoices, forwarding payment reminders, re-payments for customers, keeping track of ABB Global internal payments with Cash in Time –software.

Tasks: Keeping track of the incoming purchase invoices, matching purchases to purchase invoices, advance posting of the purchase invoices, examine the indefinite and the past due purchase invoices.

Tasks: Keeping track of the incoming purchase invoices, matching purchases to purchase invoices, advance posting of the purchase invoices, examine the indefinite and the past due purchase invoices.

Tasks: Organizing Keskiyö student events in various cities in Finland among others in Varkaus, Pieksämäki, Karttula, and Alavus. As a whole, organizing an event included planning and arranging shows, taking care of the marketing and promotion materials, arranging product promotions, selling the tickets, hosting the show, and after the event reporting and cashing the incomes.

Tasks: Teaching tennis to children and young people (age between 5-15 years) in small groups.