Pia Wuerfel Email & Phone Number

Cary, NC, US

Marketing designer at the Consumer Growth & Monetization department (formerly Consumer Revenue)

United States

Created digital assets for the USA Today Growth and Acquisitions Marketing department.

Over 100 individual graphic design pieces (logos, social media banners, posters, illustrations, book design/layout, band merch, title cards) for clients across retail, e-commerce, and entertainment industries. Client list available upon request.

Morrisville, North Carolina, United States

Sorted, scanned, and stacked pallets. Accomplished tasks with fun names like "splitter" and "water spider."

Asheville, North Carolina, United States

Wholesale buyer. Stocked anime and manga merchandise. Served as cashier at the physical location on weekends.

Asheville, North Carolina Area

• Built 85% of graphic assets including website banners, email assets, social media graphics, online and print ads, instructional infographics, website elements, branded apparel and print pieces.
• Created pet ID tag designs for e-commerce site, white label clients and customer requests.
• Storyboarded and produced a promotional video with Kashu Company, a Bulgarian animation studio hired through Fiverr, completing the project in 12 weeks.
• Managed 173 pet ID tag artist accounts, assisting with technical issues, design concepts, and royalty payments.
• Recruited & negotiated contracts with pet photographers to build an image bank for web and print branded assets.
• Acquired limited licensing agreements with Nyanify LLC., Pinups for Pitbulls, and Lili Chin (DoggieDrawings.com).

Asheville, North Carolina, United States

• 20 week project.
• Illustrated wireframes, UI and UX for mobile and desktop for the site with Illustrator, InVision and Trello.
• Part of an international team of two in-house staff members, a web developer in Moldova, and AgileDrop Ltd., a Drupal development team in Slovenia.

Asheville, North Carolina Area

• Volunteer graphic design position.
• Collaborated with event organizers to design posters, program mailers, shirts, tote bags, badge pins, web assets and print advertisements for the Spring and Fall Fund Drives.
• Logo, branding, poster and social media assets for the Asheville FM Music Matters Lecture Series.

Asheville, North Carolina, United States

• Promoted to Creative Director from Production Designer 15 months from start date by taking initiative to apply creative graphic design skills and marketing expertise alongside daily workflow responsibilities.
• Processed CSV files to Adobe Imaging products through automation systems for daily production work.

Asheville, North Carolina Area

• Design support staff for Grow Healthy. Grow Happy. The Whole Baby Guide (ISBN-13: 978-0991653904), a reference book by the company founder Becky Cannon.
• Built 55 infographic pieces and 22 illustrations with data interpreted directly from the author’s hand-written notes and direct instruction.
• Laid out content into book form from MS Word documents and performed image processing tasks including resizing, editing and modifying assets for print application.

Fletcher, North Carolina, United States

• Digitally documented, resized and color corrected over 500 flooring products including but not limited to carpet, hardwood, laminate, and tile.

Asheville, North Carolina, United States

• Designed ads and adapted existing content for different layout requirements for various publication formats.
• Developed design guidelines with the marketing department on a specialty publication for Ingles Markets.
• Assigned, managed and upheld quality control to advertising jobs outsourced to remote workers at 2AdPro.

Asheville, North Carolina Area

• Assigned as a Customer Service Representative / Data Entry Specialist for YMCA Childcare Services.