Pier Francesco Geraci

Pier Francesco Geraci Email and Phone Number

Amministratore delegato @ Autocust.it
Rome, IT
Pier Francesco Geraci's Location
Rome, Latium, Italy, Italy
Pier Francesco Geraci's Contact Details

Pier Francesco Geraci work email

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About Pier Francesco Geraci

In Sintesi: Mi occupo di Marketing Engineering!!Sono il Founder e CEO di Traction, un'azienda all'avanguardia nel settore del Marketing Automation e del Performance Marketing. Alla guida di questa azienda da ormai più di 5 anni, mi impegno giornalmente per garantire che ogni progetto per le nostre Aziende clienti rifletta i nostri valori di innovazione, performance qualità professionale e risultati tangibili.In Traction, forniamo soluzioni di marketing avanzate, utilizzando le più recenti tecnologie e strategie per ottimizzare le performance dei nostri clienti. Con la nostra piattaforma di marketing automation, alimentata dall'intelligenza artificiale, (AutoCust.it) progettiamo User Experience digitali e copriamo l'intero ciclo di vita del cliente.CARICHE RICOPERTE:- Chief Executive Officer at Traction - Business Angel- Director della Traction Academy- Former Professor alla Biennale LUMSA: Web Marketing Course- Former alla Triennale LUMSA: Online Advertising Course- Former all'MBA della University of Lubiana: Digital Marketing Course- Former alla LUISS Business School: Customer Management Module of the Master in Marketing Management- Former alla LUISS Business School: Marketing Automation at the Executive Program in Marketing & Social Media Data- Former alla LUMSA: Web Marketing Module of the Master in Digital Marketing.- Former al Center for Business Excellence of Lubiana: Web Marketing Course- Seminari per Lazio Innova: The Bic Jim, Sportello di Marketing, Sea BootCampEsperto di Digital Marketing, Tecnologie di Marketing e Startupper, Top Manager, Consulente Strategico e Business Angel con oltre 25 anni di esperienza e più di 20 startup fondate.ELENCO STARTUP:- Blu (Telecom Operator)- Amena (Telecom Operator Spain)- Framfab- Bingogest- HBG Connex- HBG Slot- Slot Palace- Syntesi- Food&Co- People's Poker- People's Bingo- WiFi People- Management 2000- 888.it- Italian Regional Food - Moovenda- Nextwin- GenomeUp- Togetherprice- NextwinBACKGROUND:Laureato in Ingegneria Elettronica e con un Master in Teoria del Caos alla University College London, ho poi frequentato la London Business School. Questo mi ha portato a una carriera nella Consulenza Strategica lavorando per la rinomata società Bain&Company.Da allora ho lanciato più di 20 aziende di successo (e alcune non riuscite).I casi più famosi sono la startup del gruppo HBG, poi ho fatto parte del team di Microgame per il lancio della prima poker room italiana chiamata People's Poker, e ho lanciato 888.it, un casino online, di cui sono stato CEO.

Pier Francesco Geraci's Current Company Details
Autocust.it

Autocust.It

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Amministratore delegato
Rome, IT
Website:
autocust.it
Employees:
2
Pier Francesco Geraci Work Experience Details
  • Autocust.It
    Amministratore Delegato
    Autocust.It
    Rome, It
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  • Traction
    Chief Executive Officer
    Traction Jan 2015 - Present
    Rome, Latium, It
    Digital Marketing Company che combina Strumenti di Marketing Automation con Servizi Professionali di Performance Marketing in un'unica Piattaforma.www.AutoCust.itwww.Tractiongroup.itSiamo il tuo partner per tutte le attività di marketing online, dalla Strategia all'Implementazione, software inclusi!PIATTAFORMA SOFTWARE (AutoCust.it)- A.I applicata alla Conversion- Comunicazioni Multichannel- Workflow Automatizzati per Conversion e CRM- Dashobard Unificata (Cockpit)- DataBase Illimitato- GDPR Compliance (con opzione anche On-Premise)- Integrazione con tutto i top CRM softwareCAMPAGNE DI ACQUISITION-Google Ads-Facebook Ads-Landing Page-Campaign Optimization-Full Customer Journey ManagementSono tutte attività di Inbound Marketing mirate a generare Nuovi Lead, Nuovi Clienti e si applicano a tutti i modelli di business come il BTB o il BTCCAMPAGNE DI CONVERSION (CRO)-Lead Generation-Landing Page-Lead Nurturing-Instant &/ Late Conversion-Conversion Rate OptimisationSono tutte attività che mirano a trasformare un Lead o un Contatto in un Cliente che effettivamente compra i tuoi servizi o prodottiCAMPAGNE DI RETENTION-Digital CRM -E-mail marketing -DEM & Newsletter -Funnel Marketing -Loyalty System-GamificationSono tutte attività che mirano ad aumentare la spesa dei tuoi clienti e generare engagement e fidelizzazione
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  • Snai S.P.A
    Head Of Online Gaming & Betting
    Snai S.P.A May 2013 - Dec 2014
    Milano, Italia, It
    Top management position in the Gambling Industry. I was hired to run the Online Gambling Division of this Italian multichannel gaming operator. I coordinated several departments: Games, Betting, BIngo, Online Acquisition, Online Retention, Wallet and Operations. I was in charge of the whole business unit and was responsible for about 50 people, some of them I personally trained to become specialised in digital marketing. I reorganised the division into a client cycle oriented structure which allowed the company to perform better acquisition and retention.The coordination with other departments of the company was the real challenge.
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  • 888.It
    Chief Executive Officer
    888.It Sep 2010 - Feb 2013
    Herzliya Pituach, Israel, Il
    Excellent Top Management experience for me with International scope. I joined 888.it (the italian branch of 888 Holdings) as the result of a "never started joint-venture with Endemol", which led to the start-up of the company ayway, but with 888 as the only founder and me as CEO. I was coordinating a multi-location team, principally based in Rome, but with some company departments in Gibraltar and Tel Aviv under my management.Results:When I left, the company had 8% of market share in the Italian online Casino market.
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  • Microgame
    Gaming And Business Development Director
    Microgame Jun 2008 - Dec 2010
    Benevento, Italy, It
    In this role I entered the Digital World with a couple of very successful start-ups. I was hired to support Microgame, an existing company which was successfully running an Online Betting business, to extend the product range with the introduction of two newly regulated gambling products. As a result, with the Microgame team and in particular with Ing. Fabrizio D'Aloia and Mr. Massimiliano Casella, we launched the biggest poker room in Italy, People's Poker and a bingo business called People's Bingo.Start-Ups: People' Poker, Peoples' Bingo.
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  • Hbg Group
    Director Of Strategy And Business Development
    Hbg Group Jun 2002 - May 2008
    My engagement involved a management position as Business Development Director in one of Italy's leading Gaming Operator called HBG Group. Position:Since start-up, I have been involved in launching the group various Business Units and in the evaluation of business opportunities offered by gaming market and regulatory framework evolution. I report to the President and I am responsible to organise the company activities, to coordinate Strategic Partners and to lobby with AAMS, the Italian gaming regulator. Results:During these years I launched 44 Bingo Clubs throughout Italy, open 25 restaurants using a franchising system. Won the license to operate a telecom network to connect slot machines in 2004 and within a year reached 15000 connected slots. Launched a multimedia betting internet site based on a commercial distribution network troughout the country. Start-Ups:Bingogest srl, Food&Co srl, HBG Connex srl, HBG Intercom srl, HBG Betting srl, HBG Slot (division of HBG Group)
  • Mag - Business Advisory
    Consultant
    Mag - Business Advisory 2003 - 2004
    Roma, It
    Position:Developed the regulatory framework for the evolution of Italian gaming industry, focusing on the introduction of new products in the Bingo sector. The project involded both the Public Administration, the Regulatory Body (AAMS) and the gaming Operators. Results:Through analisys and evaluation of regulatory and market opportunity, 4 new games were regulated.
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  • Framfab
    Director Of Client Development And Key Account Manager
    Framfab Feb 2000 - Jan 2002
    Position:Founder of the Italian branch of this Swedish internet consulting company. My responsibility was to develop the Italian market within the big companies segment, and to be responsible for the implementation of the solutions proposed to our clients. Results: After one year Framfab had 120 consultant employed, 3 offices: Rome, Milan, Turin, and an income of €15mil. Major clients: Blu, Alitalia (Sigma), Acciai Speciali Terni.
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  • Bain & Company
    Consultant
    Bain & Company 1997 - 2000
    Boston, Ma, Us
    I was a strategic consultant with international experience in the Telecom, Media and Entertainment sectors with experience in Privatisations and Automotive industry.Projects: Launched a mobile telecom operator in Spain and one in Italy; assisted several clients in organisation, company strategy and operations within the purchasing, marketing, and administration areas; carried out a due diligence study and an industrial plan in a project for the privatisation of two telecom companies. Major client were: Telecom Italia, TIM, Amena (SP), AMC (Albania), Fiat, Blu, Rai.
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  • Putnam Hayes And Burtlett
    Research Associate
    Putnam Hayes And Burtlett May 1995 - Feb 1997
    I was employed in Putnam Hayes & Bartlett. Shortly after one of the partners left and invited me to follow him in Spectrum Strategy Consultants, a management consulting company specialised in the Telecom and Media sectors, where Brent Hoberman and Martha Lane Fox, the founders of Lastminute.com were working at the time. My role as a business analyst was to research and make quantitative and qualitative assessments of business opportunities for our clients. Major clients: ICO, Mediaset, Telecom NZ, RAI, Mitsubishi,

Pier Francesco Geraci Skills

Start Ups Management Business Strategy Strategy Marketing Business Development E Commerce Online Marketing Entrepreneurship Management Consulting Online Gaming Strategic Partnerships Digital Marketing Crm Online Advertising Marketing Strategy Mobile Devices Business Planning Consulting Marketing Communications Mergers And Acquisitions Digital Media Social Media Marketing New Business Development Product Management Digital Strategy Social Media Project Management Telecommunications Web Design Leadership Business Analysis Corporate Strategy Product Development Organisation Strategic Consulting Marketing Online Competitive Analysis Email Marketing Strategic Planning Organization Due Diligence

Pier Francesco Geraci Education Details

  • London Business School
    London Business School
    Corporare Finance
  • Ucl
    Ucl
    Non Linear Dynamics And Chaos Theory
  • Ucl
    Ucl
    Electrical And Electronic Engineering With Computer Science

Frequently Asked Questions about Pier Francesco Geraci

What company does Pier Francesco Geraci work for?

Pier Francesco Geraci works for Autocust.it

What is Pier Francesco Geraci's role at the current company?

Pier Francesco Geraci's current role is Amministratore delegato.

What is Pier Francesco Geraci's email address?

Pier Francesco Geraci's email address is pi****@****ahoo.it

What is Pier Francesco Geraci's direct phone number?

Pier Francesco Geraci's direct phone number is (888) 426*****

What schools did Pier Francesco Geraci attend?

Pier Francesco Geraci attended London Business School, Ucl, Ucl.

What are some of Pier Francesco Geraci's interests?

Pier Francesco Geraci has interest in Science And Technology, Education.

What skills is Pier Francesco Geraci known for?

Pier Francesco Geraci has skills like Start Ups, Management, Business Strategy, Strategy, Marketing, Business Development, E Commerce, Online Marketing, Entrepreneurship, Management Consulting, Online Gaming, Strategic Partnerships.

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