• Board member focused on commercial and product aspects of the business• Pitched and secured pre-seed funding of $3 million from investors: UK, US, Middle East and Australia• Lead all initial strategy, planning and design of CX for the platform• Lead all global client-facing growth initiatives• Lead strategy and management of all brand and digital communications (web, eCRM, social, PR etc)• Lead all strategic brand, agency and channel partnerships globally• Co-lead strategic technology partnerships globally

Thesis Topic: Do organisations need to innovate the way they innovate? Grade: 97.5% / 100

Worked with senior leadership and across multi-functional teams in companies as a senior advisor and client partner, delivering digital transformation programmes. Specialisation in media and advertising; digital transformation; roadmap development and implementation; capacity development; start-up, and agile methodologies to move from prototype to MVP.Client engagement snapshot:• Global Pharma Client (Barcelona): Consulting Lead for launch of Digital Centre of Excellence, achieving a 50% reduction in time to market and 100% increase in new idea development in first 12 months• Global Brand Client - Retail (Switzerland): Development/roll-out of global marketing change programme to 15 countries, launch of first multi-country programmatic campaigns• Global Aviation Client (Middle East): Global media team transformation programme development across technology, roles/responsibilities, data, planning and buying, programmatic and brand

• Global digital lead for major luxury and retail clients across Europe• Strategy lead and digital plan orchestration across data, technology, media channels, eCommerce and digital innovation for major clients• Lead role in digital strategy definition and pitching to new global clients for the group

• Successful merger of two agencies (traditional and digital) in <2 months• Grew team from 50 to 80 professionals, development and growth of 4 new service lines • Increased agency profitability by 75% and revenue by 50%• Achieved new business targets within first 4 months• Employee satisfaction 25%+ in 6 months. Built a culture of inclusion, transparency and excellence

• Led digital media and technology strategy across 86 countries• Developed twice yearly global campaign development and execution with campaign spends exceeding $5 million USD• Senior client engagement, liaison and strategy leadership• Led key publisher and technology management (Google, Facebook, TripAdvisor etc)• Advisory and strategy across Ad and Mar Tech, Data and Analytics, Programmatic, Social, Display for global brand and performance campaigns

• Lead rapid growth of team to 50 digital professionals (from 9) covering media, creative, technical, mobile, social, programmatic and data services• Created 3rd largest digital agency in the Middle East in 3 years (from 15th) • Grew revenue for the business x6 and profitability x8• First multi-award winning agency for Havas in the region (Gold Effies, Clios)• CEO reporting line, managing teams in Dubai, Oman, Lebanon and KSA

• Lead and secured winning Net-a-Poter.com account globally• Developed and launched first global digital industry white-papers in Banking and Automotive for Havas• Successfully managed global search transition from Carat to Havas for Philips in 6 weeks• Successfully led 3 major global pitches and took leadership roles across 10+ more

• Development and implementation of digital marketing best practice across the EMEA• Implemented senior management development programmes in digital across EMEA• Implemented online and peer-to-peer digital training programs for junior staff• Implemented reward and recognition programme to drive innovation

• Drove pan-European development and growth of largest FMCG account to +£1 million in a year from £30K base• Responsible for £3 million of revenue and a core team of 6• Brought and sold in new ideas and concepts to clients across digital media

• Developed national, digital marketing practice, offering services in all aspects of online marketing, research and digital consulting around marketing and brand• Ideated, cross-functionally designed and sold in digital first to clients including GM, Telstra and Victorian government across media, digital communication initiatives, data and research, application development, mobile• Built a team of 5 individuals and $1 million in direct team revenue• Responsible for driving x3 additional revenue flowing into larger business

Qualitative researcher for emerging technologies.