Pierre Poinsenet

Pierre Poinsenet Email and Phone Number

Creative communicator | Strategic consultant for the European market (France, Germany, Spain) | Tech enthusiast & Journalist | Passionate about bridging brands with audiences, journalists and influencers! @ Laika Communications GmbH
berlin, berlin, germany
Pierre Poinsenet's Location
Berlin, Berlin, Germany, Germany
Pierre Poinsenet's Contact Details

Pierre Poinsenet work email

Pierre Poinsenet personal email

About Pierre Poinsenet

Creative Communicator | Strategic Consultant for the European Market 🌍With a passion for developing innovative communication strategies, I help companies navigate and connect with the European market, especially in France, Germany and Spain. Starting in the video game industry—a field that still fuels my curiosity and creativity—I eventually crossed over to the even darker side of agencies.Throughout my career, I’ve had the pleasure of working with clients of all sizes, from global leaders like Tencent, Amazon.de, HUAWEI, and LEGO, to niche brands like Oatly. Each experience has enriched my approach, blending creative vision with cultural insight to drive meaningful impact.As a side gig, I’m also a long-time video game and tech journalist, currently writing in-depth reviews of all your favourite peripherals for a prominent gaming website in France. This role not only allows me to engage with my passion for tech but also deepens my understanding of the industry, strengthening my strategic insight.

Pierre Poinsenet's Current Company Details
Laika Communications GmbH

Laika Communications Gmbh

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Creative communicator | Strategic consultant for the European market (France, Germany, Spain) | Tech enthusiast & Journalist | Passionate about bridging brands with audiences, journalists and influencers!
berlin, berlin, germany
Website:
laika.berlin
Employees:
13
Pierre Poinsenet Work Experience Details
  • Laika Communications Gmbh
    Brand And Product Communication Consultant
    Laika Communications Gmbh May 2024 - Present
    Berlin, Berlin, Germany
    I bring a broad range of experience in brand and product communication, helping the team achieve both creative and strategic goals. My role is to support and guide both newer talents and experienced professionals, offering feedback and helping refine ideas to ensure they align with our values and clients' needs.Key Responsibilities:• Act as a mentor, guiding team members and facilitating idea sharing to improve and refine concepts.• Use industry expertise to support all stages of brand communication, from strategy to execution.• Ensure that every project is delivered to the highest standards, with a focus on challenging ourselves to innovate without losing sight of our core job.• Work closely with other teams to make sure communication strategies meet both business goals and the specific needs of target markets.Core Competencies:• Strategic Insight: Passionate about brand authenticity and ensuring quality in every project.• Mentorship: Foster a culture of learning and growth through supportive feedback.• Flexibility & Adaptability: Able to pivot and support a wide range of communication needs, adapting to changing team priorities.
  • Jeuxonline
    Editor For The Portal (Volunteer Work)
    Jeuxonline Aug 2008 - Present
    • Founder and editor in chief for the Hardware column of the website• Editor for the portal dedicated to MMO games• Founder of the offline game section of the portal, still reviewing games occasionally• Media coverage of events such as Leipzig's Games Convention Online, Cologne's gamescom or E3.• Press tours
  • Jeuxonline
    Moderator On The Boards (Volunteer Work)
    Jeuxonline Feb 2007 - Jan 2010
    • Making sure to keep a good atmosphere in the exchanges between users• Organizing events and contests• Gathering information to relay it to the users.
  • Jeuxonline
    Host On The Mmo Stage In Salon And Then Festival Du Jeu Vidéo In Paris
    Jeuxonline Sep 2007 - Sep 2009
    • Organisation of contests• Live interviews• Q&A sessions
  • Pierre Poinsenet Consultancy
    Communication & Branding Consultant
    Pierre Poinsenet Consultancy Dec 2014 - Present
    Berlin
    • Consulting for companies (references on demand), helping them to bring their products to Europe by adapting their international communication and branding strategy• Market research (heavy focus and track record on DACH area, France and Spain)• Prospection, negotiation and execution of business development opportunities• Scouting, recruiting, training and mentoring of local team assets (country managers, community management, localisation)• Coordination of presence on fairs like gamescom, Japan Expo or Paris Games Week• Translation/localisation• Content creation & copywriting
  • Warning Up
    Senior Account Director
    Warning Up Sep 2022 - Apr 2024
    Paris, Île-De-France, France
    • Management of 15+ PR specialists across several teams for clients specialized in tech, digital content and videogames• International strategic consulting (launch, relaunch, updates, sales, crisis...) for clients such as 11bit studios (The Invincible, The Thaumaturge, Indika, Frostpunk 2, The Alters), IO Interactive (Hitman Elusive Target Launches), Netflix (Oxenfree 2), Shadow (B2C/B2B cloud computing), ERAZER (the gamingbrand by MEDION)...• New business acquisition (30+ pitches over the course of a year with a 65% success rate)• Modernization of the agency day-to-day life with the introduction of tools and processes such as time tracking, workload analysis, detailed reportings forteam members and clients...
  • New Vega
    Pr Senior Account Director
    New Vega Aug 2022 - Apr 2024
  • Zucker.Kommunikation Gmbh
    Advisor To The Managing Partner
    Zucker.Kommunikation Gmbh Jan 2021 - Apr 2022
    Berlin, Germany
    • Development of a new brand identity (inc. website + presentation material), development of new employee-centred recruiting and day-to-day policies, determination of company values,• Development of teams through mentoring, feedback sessions, eye-to-eye communication,• Support in research and deployment of new solutions to improve rentability and productivity.
  • Zucker.Kommunikation Gmbh
    Senior Pr Account Manager
    Zucker.Kommunikation Gmbh Dec 2016 - Jan 2021
    Berlin Area, Germany
    • Client strategic guidance and consultancy for the Consumer division of Amazon.de, LEGO, Huawei, E.ON Plus, Oatly…,• Conception and execution of tentpole events (Christmas pop-up shop for Amazon in 2018, P30 & P30+ launch in Paris for Huawei in 2019, Oatly HoH campaign in 2018, Prime Day and Black Friday/Cyber Monday for Amazon since 2017, …),• KPI-driven reporting, interaction with all main media monitoring providers (Cision, Meltwater, …),• Developing new business by organizing brainstorming sessions for creative ideas, setting up presentations delivered to prospective clients, including to C-Level, onboarding new clients,
  • Infernum Productions Ag
    Lead Country Management
    Infernum Productions Ag Dec 2012 - Jul 2014
    Berlin
    • Coordination of the Country Management team,• Coordination of the French team (localization/PR/community management),• Daily and long-term management of activities on the French-speaking markets (marketing, PR and business development),• Negociations of advertising contracts,• Management of local agencies,• Prospection for new partnerships,• Support of marketing activities and enforcement of general communication plannings
  • Gameforge
    Pr Manager For Raiderz
    Gameforge Jun 2012 - Oct 2012
    Berlin
    • Coordinating and planning of all RaiderZ PR activities,• Monitoring and reporting regarding PR activity,• Preparation of product presentation on Gamescom 2012,• Production of trailers and creation of visual identities with related departments,• Support of marketing activities and enforcement of general communication plannings.
  • Frogster Online Gaming Gmbh, Gameforge
    Pr Manager France
    Frogster Online Gaming Gmbh, Gameforge Aug 2011 - Oct 2012
    Berlin
    • Monitoring and coordination of the French market PR activity for the products (Aion, TERA, RaiderZ, Runes of Magic, Bounty Bay Online),• Control, search and reporting regarding PR activity,• Preparation of live product presentations (Gamescom, Paris Games Week, press tours),• Creation of product press folders and other printed communications,• Support in organizing our presence on majors fairs, such as Gamescom, PAX or E3.
  • Frogster Online Gaming Gmbh
    Junior Pr Manager France
    Frogster Online Gaming Gmbh Jul 2010 - Aug 2011
    • Monitoring and coordination of the French market PR activity for the products (TERA, Runes of Magic, Mythos, Bounty Bay Online),• Control, search and reporting regarding PR activity,• Support in Marketing and PR operation,• Preparation of products presentations,• Organization of events such as press tours or conventions,
  • Frogster Online Gaming Gmbh
    Trainee In The Public Relation Department
    Frogster Online Gaming Gmbh Jan 2010 - Jul 2010
    • Monitoring and coordination of the French market PR activity for the products,• Control, search and reporting regarding PR activity.• Support in Marketing and PR operation,• Preparation of products presentations,• Organization of events such as press tours or conventions,

Pierre Poinsenet Skills

Video Games Public Relations Mmo Community Management Mmorpg Online Gaming Social Games Community Sites Gaming Press Relations Game Development Marketing Linguistics Monetization Communication Creativity Mobile Devices Product Presentation Virtual Goods

Pierre Poinsenet Education Details

Frequently Asked Questions about Pierre Poinsenet

What company does Pierre Poinsenet work for?

Pierre Poinsenet works for Laika Communications Gmbh

What is Pierre Poinsenet's role at the current company?

Pierre Poinsenet's current role is Creative communicator | Strategic consultant for the European market (France, Germany, Spain) | Tech enthusiast & Journalist | Passionate about bridging brands with audiences, journalists and influencers!.

What is Pierre Poinsenet's email address?

Pierre Poinsenet's email address is pi****@****ail.com

What schools did Pierre Poinsenet attend?

Pierre Poinsenet attended Université De Reims Champagne-Ardenne, University Of Skövde, Université De Reims Champagne-Ardenne.

What skills is Pierre Poinsenet known for?

Pierre Poinsenet has skills like Video Games, Public Relations, Mmo, Community Management, Mmorpg, Online Gaming, Social Games, Community Sites, Gaming, Press Relations, Game Development, Marketing.

Who are Pierre Poinsenet's colleagues?

Pierre Poinsenet's colleagues are Kamal Nicholas, Maja Bahjat, Jamie Kerr, Alica-Marie H., Laura Petsch, Andrea Gläsemann, Linda Roscheck.

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