BU management / Gambling and & Online Gaming Expert. / Digital IT experience / Operation management within multi national group and start up developmentGeneral information- Fourteen years of successful international experience, including ten years as country manager throughout Africa French & English Speaking countries.- Successful creation and launch of 3 subsidiaries for the EDITEC European Lottery group (PremierBet)Management expertise- Regional Director of "Lydia Ludic"; Management of the Beninese and Togolese subsidiaries. - Successful creation and launch of 3 subsidiaries for the EDITEC European Lottery group (PremierBet)- Proven experience in managing a structure of over 550 employees and negotiating with banking institutions and government agencies.Business development- Validation of partnership with national and private companies (National lottery, telcos, brewer ...) for the promotion of national events (e.g. during the opening of ‘PremierBet’ company and its online betting site) or international ones (e.g. the football World Cup, Champions League or the African Cup of Nations … )- Implementation of a loyalty card program for Casino players.- To support these activities, I have developed my own communication platform which allows me to instantly contact local customers during 'flash events’ or ‘promotions' and which currently includes a database of over 15,000 bettors.- Setting up a ‘franchised boutique business model’ including drawing up specifications for future franchisees (Location, processes, branding, regulations, etc.) In addition to drastically reducing capital and operating costs, we have streamlined personnel management by converting some of our existing stores and local staff into franchisees.