Maison Retail Management International is one of the largest retail operators and distributors of international brands in Vietnam in the fashion & footwear space. It currently operates 100+ stores, 15 E-commerce platforms, multiple fulfillment centers and warehouses, for 20+ popular brand names such as Charles & Keith, Pedro, Puma, Coach, Dsquared2, Havaianas, etc.Role:• Directly oversee E-commerce, fulfillment, logistics, customer service, IT, BI, and strategy with 100+ FTEs• Lead next 5-year strategy to become #1 fashion retail group, delivering world class retail experience while x3 EBITDA• Full P&L management / ownershipAchievement:• 20% MoM straight growth of E-com in first 9 months, reached profitability, full omni-channel integration with 100+ stores offline, 3 online platforms, 3 marketplaces, and social commerce and a 70%+ NPS• Data Warehouse / Cloud Infrastructure / WMS / Loyalty App implementations

- Responsible for the Company’s strategic technology, product, and data roadmap in support of the Company’s vision, and oversee the hiring, development, and mentoring of a set of mid to senior level technical, product, and data staff- In charge of structuring technology policies, procedures, and standards to ensure organizational success, and oversee the integration of other technology platforms from acquisitions

SEA based E-com retailer and technology firm selling international brand names in Fashion, Beauty, and Home, with operations in Vietnam, Philippines, Singapore and Hong Kong.• <4 years post launch, 2,500 brands partners, US$20 million ARR, 2 millions monthly visitors, >120,000 customers and 200 FTEs• Raised total of US$12Mn in ventures funding in multiple rounds• Built one of the first Cross-border E-com models for international brands to introduce hundreds of brands without a presence in Southeast Asia to those developing markets, with distribution hubs in Singapore, Hong Kong and Korea and last mile delivery in Vietnam and PhilippinesRole:• Built and directly oversaw warehousing, operations, logistics, commercial operations, customer service, cross border operations, IT product management & development (Web, CMS, OMS & WMS), BI / Data Warehouse, CRM• As COO, oversaw all internal functions and execution to implement the vision. Set the standards, provide operational guidance and road map to follow in order to achieve the company growth/productivity/efficiency goals• Multi-country P&L management

Deputy CCO, Head of Vendor Management (VM) - Vietnam at Southeast Asia's biggest online department store Lazada• Role: Set-up the structure & team to onboard and manage efficiently a large portfolio of merchants• Achievements: Recruited & managed a team of 15 FTEs; Designed & implemented onboarding program, CRM, VM analytics; Enabled automation & self-management of long tail merchants

Director of Electronics - Vietnam at Southeast Asia's biggest online department store Lazada• Role: Responsible for the P&L of electronic categories (mobiles, tablets, computers, cameras, televisions and consumer electronics)• Achievements: Grew category share by 9% in 12 months; Recruited & managed a team of 25 FTEs; Grew business to become Vietnam's leading online retailer and top 20 most visited site in the country (source: Alexa); Negotiated and executed exclusive product launch with key principles

Head of Marketplace - Vietnam at Southeast Asia's biggest online department store Lazada• Role: Grow marketplace share, initially at 3% of total revenues; Set up structure & team in vendor acquisition and vendor management• Achievements: Grew department share to 30% of total revenues in 5 months; Recruited & managed a team of 30+ FTEs (initially 12)

Head of Buying - Vietnam at Southeast Asia's biggest online department store Lazada• Role: Responsible for the P&L of buying department, across 10 product categories• Achievements: Supervise strategy implementation (revenue growth, profitability optimization, working capital management) and buyers' day-to-day operations (14 FTEs)

Regional Category Manager - Home Appliances at Southeast Asia's biggest online department store Lazada• Role: Responsible for the P&L of home appliances category in 5 markets: Vietnam, Thailand, Indonesia, Malaysia and the Philippines• Achievements: Defined and implemented assortment plan, pricing strategy, content guidelines, sourcing optimization and marketing push for the region; Managed a team of 16 FTEs in 5 countries

• Role: Grow sales of an innovative French start-up (disrupting the reading glasses market), boosting both offline indirect sales through retailers & distributors and online direct sales• Achievements: Set-up 3 trade shows for partners acquisition, closing of retailers, set up online marketing strategy

• Role: Advise a leading French automotive group on an innovative communication strategy in China• Achievements: Implementation of our recommendations by the group's board, based on a full market analysis with benchmark of 5 competitors, interviews of car dealers, end customers and experts in online & mobile communication

• Role: Set-up & supervise implementation of a new sales channel, through white label partnership, for a growing B to B telecom operator• Achievements: Full business plan (online & offline marketing, legal, financial) ensuring rapid growth & cost optimization, pipe of prospect partners and signing of key accounts

• Role: Define local brand strategy of a an international luxury label to maximize customer acquisition in american markets• Achievements: Identify consumers segments & their needs to put together a brand book, refining brand identity, targeting strategy and product pricing

Junior ESSEC Conseil is the #1 Consulting firm in Europe attached to a Business School with MSc Program. In 2010, it made 15% of sales turnover of an association of 300+ members• Role: Project Manager in charge of quantitative and qualitative studies on behalf of 40 project sponsors. Also developed the forecast annual budget of 1.5 million € as a Vice-Treasurer- Large companies: Danone, Saint Gobain, Air France, - Consulting firms: McKinsey, Monitor Group, Advention Business Partners, Leyton- Banking, Insurance, Private Equity: Groupama, Euler Hermes, H Partners, - Communication and advertising: Euro RSCG, Le Parisien, Le Figaro, ArtParis, Arvato Services, FoirExpo Organisation- International luxury: Dior, Dior Parfums, Jerome Dreyfuss- Health & public organizations: le CNRS, l'UNESCO, St Joseph Hospital Group- Industrial groups: l’Institut Français du Pétrole, Setec Bâtiment• Achievements: Provided the means for finding new business opportunities and prioritizing investments. Personally negotiated new contracts for a value of approximately € 450,000 in 21 months

• Role: 3 month snapshot on the review of the validity of financial statements of seven companies• Achievements: Received training in the regulatory environment and the profession of auditor, ran business analysis frameworks, met with executives, managers and employees

• Role: Consulting project on opportunities of electronic banking & mobile payment• Achievements: Identify needs of actors of electronic banking + customer needs (for Millennials vs. Y Generation), design workflow & specs requirements of a mobile app and integration w/ bank partners