NEXT.io is the authority of the iGaming industry when it comes to high integrity b2b news and media. NEXT.io also hosts a full calendar of executive level events each year which culminates into the major NEXT.io Valletta & NYC summits, both industry leading shows in their respective continents. www.igamingnext.comwww.igamingidol.comwww.igaminginvitational.com

Malta's one stop hospitality shop, offering a wide range of services taking advantage of our extensive network. Services includes event management, partnership brokerage, concierge services, as well as the vastly popular industry events iGaming IDOL & iGaming NEXT and some of Malta's most popular hospitality events. Portfolio also includes Malta's top Business/lifestyle magazine, EBM Magazine. We are specialised in Malta but not limited to it. We are the drivers of human connections – www.ambassador-events.com • 600+ successful B2B & B2C events• Extensive business network, iGaming specialised• Customer base includes GiG, Netent, Betsson, IGT, NYX Gaming Group, Evolution Gaming, Play'n GO, Tipico, Betsafe, 888poker, PokerStars, Casumo, Pokerlistings, MrGreen, Tinder, ComeOn, & more• 30,000+ social media reach reach• Founder of iGaming Idol - The Oscars of iGaming sold out 2015-2019• Founder of iGaming NEXT - The next gen. conference of iGaming innovation• Founder of HR Connect - The HR Forum represented by 15 of the largest iGaming organisations in Malta• Partner to iGEN - CEO network represented by 20 of the major iGaming organisations in Malta• Founder of Showers - Malta's top high-end pool party concept attracting 1800 guests from all over the world each year, sold out 2013-2019• Founder of www.venuesinmalta.com - and venue portal listing all venues in Malta• Founder of EBM Magazine, Malta's most popular Business/Lifestyle magazine

10+ year experienced affiliate business focusing on the online poker market. Gamon is the owner of eight large affiliate brands & one sub affiliate service • Account manager of GameOns larger partners such as PokerStars, Betsafe, PartyPoker & Bwin• Acquisition and negotiation with new partners • Developing the business into new areas of potential revenue• Networking at conferences and events world wide• Manager of a team of three with two coordinators• Acquisition & reactivation of high volume customers

Betsafe is the edgy brand of Betsson Group, focusing on outside the box and extreme activities targeting the younger Igaming demographic. Hospitality events are key marketing initiatives to position Betsafe as the lifestyle igaming brand. I worked under the CRM Manager.• Owner of yearly strategy and six figure budget for the Betsafe offline hospitality events • Hosting of 30+ hospitality events with excellent testimonials• Social media activities • Developing overall Betsafe marketing strategy together with Betsafe brand team• Established relationships between betsafe and partners such as RedBull and Bacardi• Built up the hospitality strategy which is now a central part of Betsafe’s marketing strategy, used as a framework for other betsson group brands• Analysis of VIP player trends and effectiveness of hospitality good wills compared to players who received gifts or cash bonuses instead • As a result of the hospitality investments, the attending customers life cycles increased by an average of 70% compared to similar customers, not attending hospitality events

Betsafe Poker managed to accomplish what no one else could in 2011 & 2012, increase poker revenue. In fact, the VIP segment grew with over 67% (€600,000 monthly gross rake increase) during this time, at the same time as our main competitor, Betfair lost around 70% of their poker traffic with an overall decline on the network.• Owner of the VIP Retention/Acquisition/Reactivation strategy• Created creative promotions targeting the VIP segment • Owner of Betsafe poker offline hospitality endeavors, which increased from an average number of qualifiers of nine in august 2011 (GSOP Manchester), peaking at 89 (GSOP Prague December 2012)• Ambassador of Betsafe poker• Direct contact with high volume customers to build loyalty and maximize customer life cycle• Steady growth in revenue in a declining market bringing in all time highs throughout 2011 & 2012.• Assisting in Marketing strategy & media buys with the Poker Marketing Manager• Excellent customer service skills as demonstrated by a flawless live event customer review record with 4-5 star ratings without exception• Outside of the box customer service mindset, demonstrated by for example personalized birthday wishes and presents based on the customers individual mapping and profile such as a home delivered pizza with “Congratulations from Betsafe” Written on the pizza.• Balancing the roll as VIP manager of both Betsson & Betsafe poker at the same time during the merger of Betsson/Betsafe, on top of ownership of all Betsson & Betsafe poker offline hospitality and presence at conferences during one full year. These positions were later broken up to be shared among three employees.

With the extensive poker club connections I have in Sweden I teamed up with Betfair to promote the site at as many poker clubs as possible to help increase NDCs in Sweden. • Promoted Betfair live at Poker Clubs in Sweden with the help of my extensive poker network• Worked as a betfair ambassadeur during the events with the aim of getting new NDCs

Prosharks AB was the largest poker community of Sweden during the poker boom. After a drop in traffic, I was hired by the owners to take the site and the traffic to the number one spot in front of our main competitor poker.se once again, which we were successful in. Prosharks revenue came from affiliate traffic.• Deep analysis of the site to figure out why the sudden drop in traffic had occurred and established a plan turn the trend• Networking at global poker tournaments • Responsible for media buys & sponsorships, increasing the revenue by 50% in 2010• Responsible for set up of new partnerships & communication with partners • Responsible for recruitment and management of a team of five • VIP retention and campaign coordinator for 5050Poker.com, with the same owners as Prosharks between February 2009-January 2010• Traffic trend went from an average monthly decline to a positive trend, with numbers not seen since years before

Grew to become one of the best established private club for poker enthusiasts of the west coast of Sweden. Alingsås Pokerklubb was more of a social club for grown ups in the local town, with a strict no alcohol policy, for a closed group of poker enthusiasts. • Founder of Alingsås Pokerklubb at the age of 18• Set up and maintained relationships/sponsorships together with companies such as Expekt, Betway, Betsafe, Club of Poker and 5050Poker• Managed roughly 300 poker tournaments • Creative marketing campaigns • Set up of new partnerships and communication together with partners• Set up and organisation of corporate staff events

As the Campaign coordinator I got to help the marketing manager to set up and figure out new and exciting campaigns for 5050Poker. I worked close to the marketing manager and got the opportunity to buy media and create new partnerships that could be befificial to the brand.• Developed promotional campaigns for 5050poker active customers• VIP retention• VIP reactivation

The voice of the Swedish Poker players and lobbyists towards a Swedish gambling regulation, The Swedish Poker Federation was started by Sweden’s “Mr.Poker” Ken Lennaard and exists to this day. The federation are the owners of both the Swedish online & live poker championships. • Organiser of The Swedish Championship in Live Poker 2008 & 2009 in Tallinn, the largest ever Swedish Poker Championships with 30+ i-gaming partners• Assisted the organisation of the Swedish Championship on Online Poker 2008 & 2009 together with Unibet, the second and third largest online Swedish poker championships• Lobbying for poker towards Swedish politicians• Online Ambassador of the federation• Assisted chairman with setting up and maintaining relationships with our many partners at the time such as PokerStars, Full Tilt, Unibet, Expekt, Betsson & about 30 additional operators.