Pin Wei Chen Email & Phone Number

台灣 臺北市

台灣 Taipei City 臺灣省

・An Instagram account achieved 12.4 million total impression, 6.9 million reach, and 22k followers in a year, differentiated from competitors by unique content marketing and precise advertising strategies.・Attain 20-30% average post engagement, 2.1 million story reach, and 85.3k post archived by initiating 10+ marketing campaigns, analyzing customers segmentations and behaviors by both quantitative and qualitative researches, and designing customized wallpapers.・Cooperated with 10+ publishers including CommonWealth Magazine (天下雜誌) and China Times Publishing （時報出版）for book recommendation as an Instagram Key Opinion Leader.

台灣 臺中市

・Simultaneously managing 7 cases, with 2 under my own leadership, encompassing products ranging from maternity and baby supplies (Simba), cosmeceutical (Belotero, Radiesse, Ulthera and Xeomin) to international branded cat litter (pidan), as well as personal branding for dental clinic, the project scope includes online sentiment analysis, regular production of daily, weekly, and monthly reports.・Boosted the brand sentiment of the Leading German Aesthetic Medicine Manufacturer’s product on social media by initiating new branding strategy, and with rolling adjustment, improved SEO and Google search keywords, and successfully launched offline marketing campaigns to increase monthly revenue by 15%, retention rate by 10%, and the conversion rate up to 35% per month.・Advised advertising strategy including data analysis and reports, execution skills, and cost-benefit analysis to reach our customers more precisely and promote product information more efficiently.

台灣 臺北市 信義區

台灣 Taipei City 內湖區

Taipei大安區