Pınar Özmen

Pınar Özmen Email and Phone Number

International Digital News and Digital Marketing and Audience Manager @ TRT World
Istanbul, Turkey
Pınar Özmen's Location
Istanbul, Istanbul, Türkiye, Turkey
About Pınar Özmen

I'm an expert in ensuring the right platforms are used to deliver the right messages to the right audiences at the right time.During my career, I have managed customer acquisition across all platforms. In addition to this, I have proven commercial intelligence as well as practical experience in planning and implementing marketing campaigns. On a personal level, I am passionate about the role that digital and social channels can play in helping companies to succeed.

Pınar Özmen's Current Company Details
TRT World

Trt World

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International Digital News and Digital Marketing and Audience Manager
Istanbul, Turkey
Website:
trtworld.com
Employees:
935
Pınar Özmen Work Experience Details
  • Trt World
    International Digital News And Digital Marketing And Audience Manager
    Trt World
    Istanbul, Turkey
  • Trt World
    International Digital News/Digital Marketing And Audience Manager
    Trt World Mar 2024 - Present
    İstanbul, Türkiye
  • Trt World
    International Digital News/Digital Marketing Team Lead
    Trt World Sep 2022 - Mar 2024
    İstanbul, Türkiye
  • Trt
    Yeni Medya Kanal Koordinatörlüğü/Digital Marketing Lead
    Trt Dec 2014 - Oct 2022
    İstanbul, Türkiye
    Managing marketing activities and coordinating with other channels membersPlanning, purchasing and managing digital advertisement (YouTube, Google, Facebook, Instagram, Twitter and Network ads),Creating and managing effective advertising campaigns for digital media i.e Facebook, Instagram, Twitter, TikTok, Linkedln, VKontakte, Youtube, Google, Mail.ruCreating and managing business accounts for digital media advertisement i.e Facebook, Instagram, Twitter, TikTok, Linkedln, VKontakte, Youtube, Google, Mail.ruPreparation of annual digital marketing budget plans,Determining special digital marketing strategies for each project, preparing planning, managing campaigns and reportingContent promotions regularly for all TRT international and domestic channels like TRT World, TRT Arabi, TRT 1, TRT Belgesel, TRT 2 etc.Launch planning and manage marketing for all TRT dramas and programmes like Diriliş "Ertuğrul", Masumlar Apartmanı, Uyanış Büyük Selçuklu, Gönül Dağı, Barbaroslar Akdeniz’in Kılıcı, Bir Zamanlar Kıbrıs, Payitaht AbdülhamidLaunch planning and manage marketing for all TRT projects like Euro 2016, World Cup 2018, TRT World Forum, TRT İzle, TRT Dinle, Gaming like TRT Bil Bakalım, TRT Çocuk Kitaplık, TRT Çocuk Oyun DünyasıWe did a Shazam ad for the first time in Turkey for a drama, Filinta Bir Osmanlı Polisiyesi. I managed all planning, preparation of special content, management of the campaign and reporting processes.During Euro 2016 TV and digital publishing rights belonged to TRT for Turkey. We prepared special content for digital platforms such as goals, critical scenes, match summaries. And we have made agreements with Twitter and Youtube platforms in order to be able to sell these contents on digital platforms. Thus, our content reached the users and we earned income with Twitter Amplify and Google One Box projects. Likewise, we did it at the time of the World Cup.
  • Trt
    Yeni Medya Kanal Koordinatörlüğü/Social Media Strategist
    Trt Nov 2012 - Jul 2019
    Ankara, Türkiye
    Preparing and updating TRT Social Media Guideline for social media integration of channels, programs & projects in certain criteria and standards of corporate identityDesigning semantic and algorithmic social media measurement tool for TRT in coordination with an external developer (TRT Social Media Monitoring and Analyzing System)Establishing a corporate relationship and partnership between TRT and Facebook, Twitter, TikTok, YouTube/Google, Mail.ru, Yandex, Vkontakte
  • Trt
    Yeni Medya Kanal Koordinatörlüğü/Business Development Specialist
    Trt Nov 2015 - Nov 2018
    Ankara, Türkiye
    Managing mobile applications in coordination with IT resources, external developers, end users (TRT Mobile applications for IOS, Android & Windows 8 operating systems),Designing semantic and algorithmic social media measurement tool for TRT in coordination with an external developer (TRT Social Media Monitoring and Analyzing System)Updating the main webpage of TRT (trt.net.tr) and creating more than 20 websites & web pages for TRT Channels, programs & projects in coordination with the IT Department, internal developers and graphics designers,Likewise, business development and project management of many websites and mobile apps such as TRT Radio, TRT TSR, TRT Çocuk, TRT 1, TRT Ninniler etc.I worked in the commission in determining the digital media professions

Pınar Özmen Skills

New Media Television Social Media Social Media Measurement Digital Media Mobile Applications Microsoft Office Social Media Advertising Advertising Broadcast Editing Video Public Relations

Pınar Özmen Education Details

Frequently Asked Questions about Pınar Özmen

What company does Pınar Özmen work for?

Pınar Özmen works for Trt World

What is Pınar Özmen's role at the current company?

Pınar Özmen's current role is International Digital News and Digital Marketing and Audience Manager.

What schools did Pınar Özmen attend?

Pınar Özmen attended Anadolu Üniversitesi, Selçuk Üniversitesi, Süleyman Demirel Üniversitesi.

What skills is Pınar Özmen known for?

Pınar Özmen has skills like New Media, Television, Social Media, Social Media Measurement, Digital Media, Mobile Applications, Microsoft Office, Social Media Advertising, Advertising, Broadcast, Editing, Video.

Who are Pınar Özmen's colleagues?

Pınar Özmen's colleagues are Yaren Dinc, Aydın Selim Aydın, Efe N. Ünlü, Nafisa Latic, Gemma Harries, Aslı Atbaş, Serra Deniz Araz.

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