Pinkky Bhatia Email & Phone Number

Melbourne, Victoria, Australia

• This role sits within the Customer & Products organization and is part of the Marketing AsPac team. The CX & Digital team is responsible for all digital touchpoints that affect the consumer perception and experience of.
• Deepen and broaden the team’s digital and CX capabilities
• Collaborate with and influence stakeholders at multiple levels to ensure that the customer is at the center of all decisions.
• Support the development and implementation of digital strategies in new markets in the AsPac region
• Support the development and implementation of the overall customer strategy framework and basic customer offer, developing an opportunity pipeline of projects to deliver on the north star
• Provide input into innovation PoCs (Proof of concepts) and insert customer value conversations upfront

The MarTech Summit (https://www.themartechsummit.com/) is a leading conference in the APAC region organized by BEETc. The series aims to bring together the best minds in marketing technology from a range of industries through virtual and in-person summits. Since 2020, the Summit has gathered over 12,000+ senior-level attendees across 30+ countries and 5.

Melbourne, Australia

• Techtronic Industries (TTI Group) is a global organisation, a world-class leader in quality consumer and professional products marketed to the home improvement and construction industries. TTI's powerful brand.
• Ensure that Digital is integrated within the wider business, Work with key stakeholders to create and maintain a structure that evolves with the market and business strategy
• Develop the digital strategy to include SEM, SEO, CRM, retargeting, social, display and online content to drive acquisition, retention and conversion
• Work closely with CX and development teams to improve customer experience across the website and portals to increase lifetime value, engagement and retention
• Use data and artificial intelligence via salesforce and broader industry reports to propose and set strategy for digital marketing and to inform marketing and communication strategy across the business
• Identify new digital capabilities that integrate well with Salesforce to deliver on our personalisation and engagement objectives to give customers a superior experience across devices and bring our value proposition.

Melbourne, Australia

Techtronic Industries (TTI Group) is a global organisation, a world-class leader in quality consumer and professional products marketed to the home improvement and construction industries. TTI's powerful brand portfolio includes AEG & RYOBI power tools and accessories, Hart and Empire hand tools, and Vax floor care appliances.I lead a team of digital.

To integrate Telstra's media offerings (Apple Music, AFL/NRL live pass subscriptions, Netflix etc) into the core Telstra brand as a differentiator and increase revenue. Ensure a frictionless end-to-end experience for customers across partner and Telstra domains. Enable all customers with a Digital Identity, be responsible for the marketing and active.

Led a team of on-shore and off-shore channel managers to:- drive behavioural change and facilitate adoption of digital channels through a range of tactical and strategic solutions. - aid in breaking down barriers in the take-up of digital channels. - design and deliver solutions to support the best customer journey options in partnership with channels

Melbourne, Australia

A strong influencer and strategic change management role with the focus of driving productivity benefits by inspiring assisted channels establish a "Digital First" mindset.Method of delivery ranged from superior channel engagement and immersion initiatives such as the Digital Experience Centres, Innovative education programs such as Telstra Digital TV and.

Telstra Digital was formed to ensure the success of Telstra in a digital world. My role was to plan and drive our digital strategy into tactical and policy type initiatives to increase the share of service transactions and the commercial benefits realization of these.

Manage new product development projects for Telstra’s strategic programs group within the Business,Commercial and Premium Services business unit and ensure they meet desired business and commercial outcomes.

Develop value propositions and execute marketing offers based on these for one of Telstra’s seven consumer segments, including revenue accountability >$2 billion per annum spanning home phone, mobile, internet and pay TV products.

Responsible for defining the desired customer experience across all customer interactions within a multi-channel product to market model including online, dealers and direct, establishing service targets with key stakeholders and tracking performance to target, providing sales insights to channels from research and presenting sales performance inputs to.

Marketing roles spanning broker dealer channel as well as product marketing. Responsibility for marketing plans and execution

Mumbai Area, India

Mumbai Area, India

Mumbai Area, India

Mumbai Area, India

Mba, Management

Advanced Diploma, Project Management, Advanced Standing

Bachelors With Honours, Commerce, Marketing Communications