The Dieback Working Group (DWG) was formed in 1996 by local government authorities, community groups and state government land management agencies concerned with the management of Phytophthora Dieback in Western Australia.My role is to lead marketing and communications for DWG (The Dieback Working Group), establish sponsorship and partnership opportunities for organisations to support DWG with its priorities including the Dieback Education Program in schools, Green Card Training, DIDMS Public Platform and the annual Dieback Information Group Conference (DIG).

Paving the way with Wejugo in the adventure, outdoor education and tourism industry to reset the balance of our outdoor impacts and achieve a more sustainable tourism future.Wejugo is a digital mapping and integrated data technology platform supporting our passion; to revolutionise the visibility and management of available data for impact minimisation of our wild spaces.I lead all partner programs to deliver technology solutions including digitisation of experiences and the creation of tourism and travel apps. I truly enjoy being part of an organisation that produces content to promote awareness and education about sustainable travel.

Teamed up with Wild Women On Top to provide marketing services for Coastrek events. Coastrek is Australia's most successful fundraising hiking challenge. I led the event marketing for Melbourne Coastrek, partnership outreach and acquisition campaigns for Sunshine Coastrek.

Wild Women on Top specialises in Adventure Fitness for women and runs Australia's most successful fundraising hiking challenge, Coastrek. I led the marketing and communications team at Wild Women On Top from strategy and development through to execution. As the Marketing Manager, I managed the marketing and public relations function for Sydney Coastrek, Melbourne Coastrek, and Sunshine Coastrek.Experience• Marketing strategy & execution• Acquire sponsorship and build partnerships• Financial management, budgetary control and forecasting• Traditional and Digital advertising (FB/AdWords/PPC)• Media planning (inc. National radio campaign)• Community building• Acquisition campaigns• Management and development of multiple websites• Social media strategy and management• Team leadership and stakeholder management• Video production

Commsgroup (previously CommsChoice) helps clients to compare market options, source and manage their telecommunications. I developed and executed CommsChoice's marketing and communications strategy across multiple media types to acquire and keep customers.Key responsibilities • Execute the customer centric marketing and communications strategy to drive sales and keep customers. • Design and create content for all sales collateral, product marketing, customer communications, website, social media platforms and all marketing campaigns. • Implement the digital marketing strategy across channels within web, search, direct, mobile, social, and advertising.• Develop and manage the online customer experience, product portfolio, ordering process and all related communication.• Develop and manage client database and all marketing and communications through Salesforce.

Swiss designed Masai Barefoot Technology (MBT) are specialised footwear. Headquartered in Switzerland, MBT distribute to over 30 countries including Australia. • Led MBT Footwear Australia's marketing strategy and communications across all media types.• Launched brand awareness campaigns that included full-page advertisements in major newspaper and magazine publications.• Supported over one hundred MBT Footwear retailers by producing and controlling all advertising and marketing.• Ran successful opinion leader programs for MBT Footwear and leveraged endorsement across multiple media types to grow brand trust. • Designed fit-outs for over twenty ‘shop in shop’ displays within retail stores as well as designing smaller POS for the remaining eighty stores.• Project managed and designed shop fit-outs for three MBT Footwear ‘concept stores’. • Worked with a Public Relations team to host successful medical professional events in Melbourne and Sydney.

Coach for the Sydney Beach Volleyball School, a passion of mine. The Beach Volleyball runs lessons for beginner level, people giving volleyball a try for the first time, to advanced players who want to develop their skills further. Most importantly, it's about having fun, keeping active, and meeting new friends in a beautiful part of the world!

• Part of the Flash Design team that produced Flash animation DVD and website classes for the health programs Silver&Fit, Quit&Fit and Fitness Coach. These DVDs and websites were part of the benefits provided to its members.• Assisted in the production of the interactive presentation at the American Specialty Health Year in Review Awards Banquet 2006.