Insurance PLG D2C B2B Digital Marketing Demand Generation Marketer with 10+ years of cross-functional expertise in SEO, PPC, white papers, webinars, podcasts and Salesforce Marketing Cloud automation. Known for ABM and optimizing prospect acquisition and retention funnels, I've spearheaded lead generation strategies resulting in $3.2MM in gross premium revenue. My track record includes orchestrating successful growth campaigns for Insurtech and insurance carriers, leveraging a comprehensive toolkit including Hubspot, Google Analytics, Salesforce and Adobe Marketing Cloud. Passionate about driving results, I thrive on lowering cost per acquisition and boosting conversion rates. Let's connect to discuss how I can elevate your lead demand generation, prospect acquisition, product-led growth and digital marketing initiatives.#opentowork #insurance #marketing #seo #adobe #salesforce #mobile #digitalmarketing #growth #headofmarketing #headofgrowth #leadgen #demandgen #leadgeneration #demandgeneration #insurtech #AI #genAI #programmatic #affiliatemarketing #mobilemarketing #ppc #paidsearch #insurtech #plg #productledgrowth #bordereau #claims #cluereport #salesforcemarketingcloud #adobemarketingcloud #abm #accountbasedmanagement #6sense #salesforce #adobe #SMC #ooh #ott #paidsearch