Online• Managed online marketing strategy and promotional advertising online campaign to deliver customer base growth.• Managed and planned yearly online marketing budget and allocated appropriately to each platform.• Research wellness market trends, customer insight, social listening, and competitors to arrange strategic plans to promote new products & services.• Develop customer funnel with digital channels to build awareness, consideration, conversion, and retargeting.• Create a content marketing plan and execute content, including Meta content, reels, SEO content, and Line broadcast content that is appropriate to each platform according to analysis with customer behavior, Google Analytics, Google trends, and Wisesight trends.• Generated online‘s new customers to achieve the business’s KPI.• Evaluated online advertising and tracked effectiveness to present monthly reports directly to the management team.• Maintained online customer journey with good experience and developed processes for a better experience.• Coordinate and propose concepts for KOL's communication campaign to support online marketing plan objectives, create brand awareness, and increase traffic growth at the center.• Develop and execute online marketing campaigns to drive sales with healthcare’s E-commerce platforms.Offline• Proposed promotion Ideas based on an understanding of customer needs and worked closely with the management team to ensure cost-effectiveness.• Work with a PR agency to proofread and revise communication to ensure PR news is high quality, supports brand image well, and motivates brand trust.• Initiate internal communications for products & services promotion.• Managed and delivered printed marketing materials to support promotion.• Collaborated and implemented with business partners to create exclusive deals and special events to create long-term customer relationships and follow-up for any business partner activities to align business goals.