Piyush Mathur Email & Phone Number

New Delhi Area, India

• Xender is the world’s leading file-transfer Mobile App for Android/iOS phones. With a global base of almost a billion users, it has 120 million monthly active users (11 million DAU) in India alone.
• Lead India operations with complete P&L responsibility focused on Xender App operations and other business verticals.
• Played instrumental role in user acquisition strategy (online + offline) and its implementation in India. Grown gross revenue and user acquisition by more than 10X.
• Attained and nurtured Xender’s partnership with most smartphone brands in India for pre-embed and other initiatives.
• Lead brand building through PR and digital marketing and acquire mass traction.
• Brought about tie-up with top media and internet companies to create revenue streams.

New Delhi Area, India

• Set up Splash Telecom as a consulting firm with strategic focus on consumer durables. Setting up operations and delivering a successful business in India.
• Marketing & PR – Strategic consulting to various upcoming Indian mobile & consumer-durable brands in terms of innovative & affordable brand building, marketing, advertising, media-buying and PR -- conventional methods.
• Market Entry Strategy – Worked with several Chinese mobile handset manufacturers towards formulating the India entry strategy.
• Strategy Execution – Played a 360 degree advisory role towards establishing business effectively.o Identifying India-specific needs aimed towards introducing timely products customized for the market in terms of.
• E-commerce Initiative – Formulated tie-ups with most of the prominent e-commerce portals in India and facilitating generation of online sales.
• Brand Creation – Launched a new brand ‘ZINGLIFE’ with a range of android tablets at a time when the concept was fairly new in the Indian market. o The key to fame for Zinglife was the tactical decision of launching the.

New Delhi Area, India

• Haier Group of China is one of the world’s largest manufacturers of white goods, including mobile handsets and accessories. Haier Mobile is the telecommunication arm of the group.
• Brand Strategy – One of the key persons instrumental in defining strategy and launching Haier Mobile handsets in India. Have also been involved in developing new markets like Bangladesh & Malaysia.
• Marcom Head – Headed the branding / marketing department, responsible for all corporate communication activities like positioning, advertising, promotions, events and public relations.
• Sales Management – Facilitated sales team towards establishing a country-wide distribution network. Had been a significant part of an unprecedented growth graph with national sales touching $100 million in the very.
• Key Account Management – Initiated dialogue and formulated strategic tie-ups with major telecom operators, national-level distributors and retail chains in the country. Was the key account head for two major telcos –.
• Product Management – Played an influential role in defining product road-map and pricing strategies.

New Delhi Area, India

• At that time, Daewoo was amongst the top-20 MNCs of the world involved in several infrastructure and heavy engineering projects in India. Starting career with Daewoo as an Assistant Manager, progressed over seven.
• Corporate Communication – Headed the division and was responsible for managing all branding and public relation activities.
• New Project Development – Key member of the team for identification, strategy formulation and execution of projects in Power and Infrastructure sectors.
• Partner Management – Establishing and maintaining partnerships with various external stakeholders to support business effectively -- including business/technology partners, consultants and media.
• Key Liaison – Developing and maintaining relationships with various government ministries and departments, both at regional as well as central level, for regulatory approvals. For a certain period, posted at Bhopal.

Pgdba, Marketing

Bba, Business Administration And Management, General

The BSSS College

Education record