Pj Edelman Email & Phone Number

Gaithersburg, MD, US

Washington DC-Baltimore Area

• Leads planning, execution, and analysis of Hillel International’s digital and direct mail fundraising program, meeting and exceeding revenue, gift, and new donor acquisition objectives
• Oversees the success of key multichannel digital fundraising campaigns, including Giving Tuesday, End-of-Calendar Year and more
• Develops dynamic new multichannel fundraising campaigns and approaches
• Manages vendors supporting Hillel International’s online giving and direct mail fundraising… Show more
• Manages vendors supporting Hillel International’s online giving and direct mail fundraising efforts
• Grows Hillel International’s monthly sustainer giving program, using direct-to-donate solicitations, automated donor journeys, upsells, and other tactics

Washington DC-Baltimore Area

• Oversee all direct marketing for organization (direct mail, email, text, and telemarketing) including copywriting, creative concepting, production, proofing and segmentation.
• Manage all fundraising, acknowledgment, and stewardship strategies around donors who give less than $1,000 and general prospects, as well as broad community fundraising initiatives.
• Created, managed and launched several giving and stewardship initiatives, including a week-long, match-based fundraising… Show more
• Created, managed and launched several giving and stewardship initiatives, including a week-long, match-based fundraising initiative (Giving Week); a society to steward and recognize long-term donors with the goal of.
• Devised and launched monthly giving “Sustainer Society” to increase donor retention; monthly giving has grown by 800% (donors) since inception.
• Conceptualize and implement various segmentation strategies toward retaining existing donors and acquiring new ones, including creating scoring models, in addition to more traditional segmentation.

Washington DC-Baltimore Area

• Oversaw all development, communications, social media and media efforts for organization.
• Wrote and designed branded donor communication materials depicting organization’s story and growth, including one-pagers, marketing materials and annual reports.
• Coordinated website content, including copy writing and image selection and manipulation.
• Developed press releases and other media outreach, leading to organization’s first press coverage in two years.
• Spearheaded new… Show more
• Spearheaded new development strategy, focusing on sustainable, multi-year gifts from individual donors.

Washington D.C. Metro Area

• Directed and managed all communication, marketing, outreach and social media efforts.
• Wrote and edited grant proposals and development reports, and researched funding opportunities.
• Created and designed graphics for web and printed materials.
• Co-directed internship newspaper program (Israel Campus Beat) and developed training curriculum for 20 college students across US.
• Managed and edited all web-related content; increased total social media following by 1,000%.
• … Show more

Washington D.C. Metro Area

• Managed all communication, marketing, outreach and social media efforts.
• Created and designed graphics for web and printed materials.
• Co-directed internship newspaper program (Israel Campus Beat) and developed training curriculum for 20 college students across US.
• Managed and edited all web-related content; increased total social media following by 1,000%.
• Collaborated with team members to introduce efficient protocols for data entry and communication.

• Edited and wrote articles for international company.
• Re-imagined and rewrote Tel Aviv University’s (Israel) study abroad guide.

Greater St. Louis

• Wrote articles ranging from major community events to personal profiles, photographed key events, and managed participation with the website in order to build community.
• Initiated and ran first-ever online collaborative and interactive project with a Federation agency, Solomon Schechter Day School. The website, www.jewishinstlouis.org/3cups is a portal for curriculum, educational audio.
• Created and managed community teen blog,… Show more
• Created and managed community teen blog, iTalk: uTalk, involving next generation of leaders.
• Connected Jewish Federation to a new constituency using social media, including Facebook and LinkedIn. Show less

• Composed several insightful and colorful music album reviews for growing website.
• Collected data on indie artists musical careers.

London, United Kingdom

• Reviewed several budding and top-notch musical artists for student body's premier monthly music magazine.

Greater New York City Area

• Researched films in which advertising played a significant role within the media industry.
• Organized materials and sent out guides for Advertising Week, a premier New York City advertising event.• Assisted preparation of press release promotion for Advertising Week, met with advertising "icons," and helped.