As a Lead Web Designer at leadstreet, I am responsible for designing and launching impactful websites and themes that align with client brands while setting high standards in UI/UX design. My role extends to ensuring our themes are development-ready and tailored for a seamless integration with HubSpot’s platform, meeting the needs of diverse client requirements and enhancing their digital presence.Key Achievements: • Theme Development for Marketplace: Designed and launched popular themes, including Popular, Popular Pro, Essential Theme, and Magazine Theme, now available in the HubSpot marketplace. These themes are crafted with adaptability in mind, allowing smooth brand alignment for each client onboarded to leadstreet. • Transitioning to Figma: Led the transition from Adobe XD to Figma for all design and theme projects, mirroring my approach at MBN to improve team collaboration, streamline workflows, and leverage Figma’s enhanced features for consistency across our design ecosystem. • Brand Alignment: Ensured each client’s brand integrates seamlessly with leadstreet’s themes by aligning designs with brand aesthetics and maintaining UX standards, resulting in visually compelling and user-centric interfaces. • Custom Module Viability: Collaborated closely with developers to guarantee that custom modules and design components remain development-friendly while adhering to UX best practices, ensuring high functionality alongside strong visual appeal.Responsibilities: • Designing client websites and theme templates that balance brand integrity with aesthetic excellence, ensuring development compatibility and optimal user experience. • Developing scalable, high-quality design solutions, setting benchmarks in UI/UX, and directly managing key projects to fulfill leadstreet’s vision and client expectations.

Responsible for leading the design aspect of web projects, creating designs, guiding other designers, and ensuring design quality and innovation.Key Achievements:• Streamlined Design Tools: Transitioned from Adobe Photoshop to XD in the first quarter of 2019 and later to Figma, improving efficiency and collaboration.• Tool Evaluation: Selected XD for its Adobe integration and led a smooth team transition.• Adopted Figma: Switched to Figma in 2021 for its superior features and performance, enhancing client review experiences.• Custom UI Kits: Created bespoke UI kits in Figma, tailored to our design process.• Innovative Projects: Introduced and used Webflow for complex animations and storytelling web designs.Responsibilities:• Designing modern websites and PPC landing pages for clients, focusing on web layout, user interface, information architecture, and content flow to maximize conversions.• Directly handling and designing key projects, ensuring they meet client specifications and industry standards.Projects:Pacific Legal Foundation (https://pacificlegal.org)Sword&Scales(https://swordandscales.pacificlegal.org/)Aviation Charters (https://aviationcharters.com/)Rainbow Studios (https://www.rainbowstudios.com/)Forrest Logistics (https://forrestlogistics.com/)JAC Construction (https://jacconstructionllc.com)Precision Air(https://www.precisionairandplumbing.com/)Elio Motors (https://www.eliomotors.com/)My Biz Niche (https://mybizniche.com/)Music By Nature (https://music-by-nature.com/)

• Develop and create web design layout, brochure & catalogs, newsletters, poster, web banners, Facebook Ads etc.• Coordinates directly to clients from US and UK.