Paulo Silva

Paulo Silva Email and Phone Number

Market & Competitive Intelligence | Marketing Digital | Marketing Strategy | Research @ PSMarkintel
Paulo Silva's Location
Cartaxo, Santarém, Portugal, Portugal
Paulo Silva's Contact Details

Paulo Silva work email

Paulo Silva personal email

n/a
About Paulo Silva

After 15 years dedicated to marketing companies in banking, in the areas of research and data intelligence, I took on a new professional challenge to continue supporting portuguese companies.To this my experience, I added a passion developed over the last 2 years, for the areas of digital marketing and competitive intelligence, in order to help small and medium companies in their decisions and in their digital growth.

Paulo Silva's Current Company Details
PSMarkintel

Psmarkintel

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Market & Competitive Intelligence | Marketing Digital | Marketing Strategy | Research
Paulo Silva Work Experience Details
  • Psmarkintel
    Founder
    Psmarkintel Jun 2020 - Present
    Lisboa, Portugal
    - Competitive intelligence - Consumer Intelligence- Economic and Sector Research- Marketing Strategy- Digital Marketing- Social Listenning- Growth business- Business Intelligence- Sales optimization
  • Novo Banco Sa
    Strategy And Management Information Director
    Novo Banco Sa Aug 2014 - Nov 2019
    Lisbon Area, Portugal
    ● Propose activity strategic priorities with the collaboration of the corporate departments● Corporate Budget definition for domestic business (production, stock volumes, rates, commissions) ● Monthly follow-up of results, variance analysis, forecasts and promote measures to achieve the goals;● Create the commercial annual plan ● Propose the annual and quarterly KPI to include on the Goals and Incentives Model;● Sales reps KPI definition and follow-up’s;● Support commercial departments requests of information or business analysis ● Build lead opportunities and launch them on CRM tool, monitoring the process and give alerts and promote guidelines to sales reps to maximize the conversion achieve;● Create commercial campaigns base on quarter objectives to promote sales;● Promote the segment internal communication (newsletters, weekly reports; gamification)● Perform ongoing Corporate market analysis, economic research● Create internal reports to clients, commercial departments and to the board;● Corporate representative member for data provide in structural projects supported by external consultants (i.e. BNP Paribas, Mckinsey, A.T. Kearney)● Corporate Digital projects Sponsor
  • Banco Espírito Santo S.A.
    Marketing Director
    Banco Espírito Santo S.A. Jun 2007 - Jul 2014
    Lisbon Area, Portugal
    ● Identify opportunities and create campaigns to launch new products or increase sales in collaboration with product departments;● Write course guides and training brochures which enhance the sales reps’ understanding of product features and help them sell more effectively;● Perform ongoing customer/market research; ● Build lead opportunities and launch them on CRM tool, monitoring the process and give alerts and promote guidelines to sales reps to maximize the conversion achieve;● Promote corporate intranet and turn it into a dynamic website;● Sales reps KPI definition and follow-up’s;● Promote the annual portfolio price revision in collaboration with product departments. ● Create periodic reports to commercial departments and to the board
  • Banco Espírito Santo S.A.
    Marketing Analyst
    Banco Espírito Santo S.A. Oct 2004 - May 2007
    Lisbon Area, Portugal
    ● Create commercial campaigns based on quarterly objectives to promote sales;● Sales reps KPI definition and follow-up’s;● Create periodic reports to commercial departments and to the board.
  • Banco Espírito Santo S.A.
    Project Manager
    Banco Espírito Santo S.A. Jan 1999 - Oct 2004
    Lisbon Area, Portugal
    ● Transversal projects coordination;● Maintenance and control of processes inventory, ensuring the updating of their mapping procedures and affected jobs;● KPI controlling and management of the IT portfolio (business side): business plans evaluation; scoring module implementation; preparation of global IT document to present to board decision
  • Banco Espírito Santo S.A.
    Hr – Training Specialist
    Banco Espírito Santo S.A. Oct 1994 - Dec 1998
    Lisbon Area, Portugal
    ● Define and supervise Welcome Plan to new employees and trainees;● Design and deliver training plans and learning materials to support internal courses;● Support the application procedures for European Social structural fund aid (Design, Organize and Control)● Trainer (bank account, computer introduction, bank products, bank procedures).
  • Profirma, Lda
    Hr - Training Consultant
    Profirma, Lda Sep 1992 - Oct 1994
    Lisbon Area, Portugal
    ● Design technical training programs according to companies requirements;● Training plan definition and classroom organization;● Training materials preparation;● Perform some training modules (account, communication rules)
  • Quater - Consultores De Gestão E Contabilidade
    Accountant
    Quater - Consultores De Gestão E Contabilidade Jul 1989 - Apr 1990
    Lisbon Area, Portugal
    ● Classification and posting of accounting documents;● Assist with month-end accounting closing procedures;● Prepare monthly and annual financial statements and any reporting obligations for internal and external entities;● Assist the Accounting Manager on internal and external audits

Paulo Silva Skills

Banking Financial Analysis Credit Business Planning Team Management Marketing Commercial Banking Credit Analysis Business Strategy Portfolio Management Strategy Analytical Skills Marketing Strategy Business Development Team Leadership Financial Services

Paulo Silva Education Details

Frequently Asked Questions about Paulo Silva

What company does Paulo Silva work for?

Paulo Silva works for Psmarkintel

What is Paulo Silva's role at the current company?

Paulo Silva's current role is Market & Competitive Intelligence | Marketing Digital | Marketing Strategy | Research.

What is Paulo Silva's email address?

Paulo Silva's email address is ppsilva@bes.pt

What schools did Paulo Silva attend?

Paulo Silva attended Ual - Lisbon University, Flag, Consulting House - Portugal, Iseg - Lisboa School Of Economics & Management, Católica University, Universidade Lusíada De Lisboa, Universidade Internacional, Columbia Business School.

What skills is Paulo Silva known for?

Paulo Silva has skills like Banking, Financial Analysis, Credit, Business Planning, Team Management, Marketing, Commercial Banking, Credit Analysis, Business Strategy, Portfolio Management, Strategy, Analytical Skills.

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