Founder
Current- Competitive intelligence - Consumer Intelligence- Economic and Sector Research- Marketing Strategy- Digital Marketing- Social Listenning- Growth business- Business Intelligence- Sales optimization
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@bes.pt
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Paulo Silva is listed as Market & Competitive Intelligence | Marketing Digital | Marketing Strategy | Research at PSMarkintel, based in Cartaxo, Santarém, Portugal. AeroLeads shows a work email signal at bes.pt and a matched LinkedIn profile for Paulo Silva.
Paulo Silva previously worked as Founder at Psmarkintel and Strategy and Management Information Director at Novo Banco Sa. Paulo Silva holds Postgraduate, Marketing Digital from Ual - Lisbon University.
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After 15 years dedicated to marketing companies in banking, in the areas of research and data intelligence, I took on a new professional challenge to continue supporting portuguese companies.To this my experience, I added a passion developed over the last 2 years, for the areas of digital marketing and competitive intelligence, in order to help small and medium companies in their decisions and in their digital growth.
Listed skills include Banking, Financial Analysis, Credit, Business Planning, and 12 others.
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Lisboa, Portugal
- Competitive intelligence - Consumer Intelligence- Economic and Sector Research- Marketing Strategy- Digital Marketing- Social Listenning- Growth business- Business Intelligence- Sales optimization
Lisbon Area, Portugal
● Propose activity strategic priorities with the collaboration of the corporate departments● Corporate Budget definition for domestic business (production, stock volumes, rates, commissions) ● Monthly follow-up of results, variance analysis, forecasts and promote measures to achieve the goals;● Create the commercial annual plan ● Propose the annual and quarterly KPI to include on the Goals and Incentives Model;● Sales reps KPI definition and follow-up’s;● Support commercial departments requests of information or business analysis ● Build lead opportunities and launch them on CRM tool, monitoring the process and give alerts and promote guidelines to sales reps to maximize the conversion achieve;● Create commercial campaigns base on quarter objectives to promote sales;● Promote the segment internal communication (newsletters, weekly reports; gamification)● Perform ongoing Corporate market analysis, economic research● Create internal reports to clients, commercial departments and to the board;● Corporate representative member for data provide in structural projects supported by external consultants (i.e. BNP Paribas, Mckinsey, A.T. Kearney)● Corporate Digital projects Sponsor
Lisbon Area, Portugal
● Identify opportunities and create campaigns to launch new products or increase sales in collaboration with product departments;● Write course guides and training brochures which enhance the sales reps’ understanding of product features and help them sell more effectively;● Perform ongoing customer/market research; ● Build lead opportunities and launch them on CRM tool, monitoring the process and give alerts and promote guidelines to sales reps to maximize the conversion achieve;● Promote corporate intranet and turn it into a dynamic website;● Sales reps KPI definition and follow-up’s;● Promote the annual portfolio price revision in collaboration with product departments. ● Create periodic reports to commercial departments and to the board
Lisbon Area, Portugal
● Create commercial campaigns based on quarterly objectives to promote sales;● Sales reps KPI definition and follow-up’s;● Create periodic reports to commercial departments and to the board.
Lisbon Area, Portugal
● Transversal projects coordination;● Maintenance and control of processes inventory, ensuring the updating of their mapping procedures and affected jobs;● KPI controlling and management of the IT portfolio (business side): business plans evaluation; scoring module implementation; preparation of global IT document to present to board decision
Lisbon Area, Portugal
● Define and supervise Welcome Plan to new employees and trainees;● Design and deliver training plans and learning materials to support internal courses;● Support the application procedures for European Social structural fund aid (Design, Organize and Control)● Trainer (bank account, computer introduction, bank products, bank procedures).
Lisbon Area, Portugal
● Design technical training programs according to companies requirements;● Training plan definition and classroom organization;● Training materials preparation;● Perform some training modules (account, communication rules)
Lisbon Area, Portugal
● Classification and posting of accounting documents;● Assist with month-end accounting closing procedures;● Prepare monthly and annual financial statements and any reporting obligations for internal and external entities;● Assist the Accounting Manager on internal and external audits
Digital Storytelling; Web Copywriting; Social Networking; Social Media Marketing; Social Advertising; Search Engine Marketing; Web.
- The Competitive Environment V.U.C.A. and Context of Decision in Marketing - Gathering Marketing Information - demonstration and practice.
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Paulo Silva works for PSMarkintel.
Paulo Silva is listed as Market & Competitive Intelligence | Marketing Digital | Marketing Strategy | Research at PSMarkintel.
AeroLeads has found 1 work email signal at @bes.pt for Paulo Silva at PSMarkintel.
Paulo Silva is based in Cartaxo, Santarém, Portugal while working with PSMarkintel.
Paulo Silva has worked for Psmarkintel, Novo Banco Sa, Banco Espírito Santo S.A., Profirma, Lda, and Quater - Consultores De Gestão E Contabilidade.
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Paulo Silva holds Postgraduate, Marketing Digital from Ual - Lisbon University.
Paulo Silva is listed with skills including Banking, Financial Analysis, Credit, Business Planning, Team Management, Marketing, Commercial Banking, and Credit Analysis.
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