Przemysław Kołak Email & Phone Number

Warsaw, Pl

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Conducting lectures for students in Polish and English on the subject of Managing the Product and Strategic Marketing

Conducting lectures for students in Polish and English on the subject of Building Social Media Strategy

• Supervision of the company's activities• Approval of the company's operational plans,• Verification of financial statements in terms of their compliance with documents, books and facts,• Verification of general reports presented by the company's management board,• Analysis of decisions made by the company's management board,• Assessment of the management board's proposals related to the distribution of profit or coverage of losses,

Warsaw, Masovian District, Poland

- Preparing strategies for the companies- Consulting in marketing, sales and business development.- Preparing trainings in the field: marketing planning, marketing strategies, Public Relations

• Team management (3 internal team members + contractors)• Collaboration with external agencies (social media, performance marketing, graphic design)• Development of the marketing strategy for 2024• Development of the e-Commerce strategy• Creation of the trade marketing promotion calendar for 2024• Budget management for marketing• Collaboration with distributors• Creation and analysis of trade marketing campaigns• Product and market analysis• Close… Show more • Team management (3 internal team members + contractors)• Collaboration with external agencies (social media, performance marketing, graphic design)• Development of the marketing strategy for 2024• Development of the e-Commerce strategy• Creation of the trade marketing promotion calendar for 2024• Budget management for marketing• Collaboration with distributors• Creation and analysis of trade marketing campaigns• Product and market analysis• Close collaboration with sales and logistics departments Show less

Biotechnology company - processing bakery and confectionery waste, www.alterbiotech.com)• Secured funding for the project (VC fund)• Project & Business Development (developed the project in line with R&D findings and market potential)• Collaborated with the management on project as well as process optimization

Dietary supplements, www.herbishots.com and www.gamershots.eu• Secured funding for the project (VC fund)• Marketing - strategy & impelementation • Project & Business Development (developed the project in line with R&D findings and market potential)• Collaborated with the management on project as well as process optimization

Białystok, Woj. Podlaskie, Polska

Creating an organizational structure of the company, creating departments: sales (Poland and export), R&D and production, marketing and PR; obtaining financing (funds, banks, private investors, EU institutions, etc.), creating financial models, preparation and implementation of processes in the company; team management, preparation and implementation of sales strategies, preparation and implementation of marketing strategy, preparation and negotiation of contracts; active participation in… Show more Creating an organizational structure of the company, creating departments: sales (Poland and export), R&D and production, marketing and PR; obtaining financing (funds, banks, private investors, EU institutions, etc.), creating financial models, preparation and implementation of processes in the company; team management, preparation and implementation of sales strategies, preparation and implementation of marketing strategy, preparation and negotiation of contracts; active participation in sales, marketing and product development; conducting trade negotiations, optimizing costs and streamlining processes to minimize the costs, etc.Achievements:- Creating a cleaning products brand with expressive USP- Creating highly rated unique products - Sales – cooperating with chains and partners in Poland as well as abroad (f.i. China, Gulf States, and others) Show less

Warszawa, Woj. Mazowieckie, Polska

Creating an organizational structure of the company, creating departments: sales (Poland and export), R&D and production, marketing and PR; obtaining financing (funds, banks, private investors, EU institutions, etc.), creating financial models, preparation and implementation of processes in the company; team management, preparation and implementation of sales strategies, preparation and implementation of marketing strategy, preparation and negotiation of contracts; active participation in… Show more Creating an organizational structure of the company, creating departments: sales (Poland and export), R&D and production, marketing and PR; obtaining financing (funds, banks, private investors, EU institutions, etc.), creating financial models, preparation and implementation of processes in the company; team management, preparation and implementation of sales strategies, preparation and implementation of marketing strategy, preparation and negotiation of contracts; active participation in sales, marketing and product development; conducting trade negotiations, optimizing costs and streamlining processes to minimize the costs, etc.Achievements:- Creating a cosmetic brand with expressive USP - creating a new product category (supplocosmetics) with an unique effect (supporting effect of herbal cosmetics by applying properly composed herbal supplements inside the body)- Creating highly rated unique products - Sales – cooperating with chains and partners in Poland as well as abroad (f.i. China, Gulf States, and others) Show less

Warsaw, Masovian District, Poland

- Project management; - Launching new brands/products on the market;- Sales support; - New business development,- Client service management; - Creation strategies: marketing & communication- Project management;- Creating and executing research and audits (business, communication, HR), - Conducting trade negotiations; - Consulting for business, institutions, members of the boards, celebrities; - Issue & crisis management;- Preparing proposals of the… Show more - Project management; - Launching new brands/products on the market;- Sales support; - New business development,- Client service management; - Creation strategies: marketing & communication- Project management;- Creating and executing research and audits (business, communication, HR), - Conducting trade negotiations; - Consulting for business, institutions, members of the boards, celebrities; - Issue & crisis management;- Preparing proposals of the loyalty programs;- Buying and planning media.Main clients: T-Mobile – Eleven Sports - Totalizator Sportowy (Lotto) - Infovide Matrix - Head Office of Geodesy and Cartography (GUGiK) - Viessmann - Makro Cash & Carry (Metro Group) - Nemiroff Ukrainian Vodka Company - Valvex - Wojas - Grupa Allegro - Tesco - Tissot – Europa Sport Region (Zell am See/Kaprun) - TVN Meteo - TVN Turbo - Zdrovit - SKF - The Polish Information and Foreign Investment Agency (PAIiIZ) - TK Maxx - Roter Hahn - visit Berlin - Bath & Body Works - National Water Management Authority (KZGW) – 4F and others Show less

Warsaw Area, Poland

- Comprehensive client servicing (all ATL & BTL tools, f.i.: all creative processes, loyalty programs, out-of home advertising, press, radio, internet advertising, posters, leaflets, brochures, and many, many others).- Creating strategies and proposals for clients.Significant successes: - Acquisition budgets of companies like: Gean’t Kredyt, Zone Vision.- Co-preparing loyalty program released by client (Polish Telekom) for years.Main clients: Gean’t Credit ♦ Zone Vision LTD… Show more - Comprehensive client servicing (all ATL & BTL tools, f.i.: all creative processes, loyalty programs, out-of home advertising, press, radio, internet advertising, posters, leaflets, brochures, and many, many others).- Creating strategies and proposals for clients.Significant successes: - Acquisition budgets of companies like: Gean’t Kredyt, Zone Vision.- Co-preparing loyalty program released by client (Polish Telekom) for years.Main clients: Gean’t Credit ♦ Zone Vision LTD ♦ US Pharmacia ♦ Telekomunikacja Polska S.A. (Polish Telecom) Show less

Warsaw Area, Poland

- PR department management- Management budget - Supervision and implementation the marketing mix projects - Strategic advisory services- Product PR for the clients (media relations, strategies, launching, consumer relations, press offices, media analyses, etc.) - Corporate PR for the clients (e-PR, internal publications, trade conferences and meetings, multimedia presentations, press tours, photo shootings, etc.) - Events, conferences, briefings organization… Show more - PR department management- Management budget - Supervision and implementation the marketing mix projects - Strategic advisory services- Product PR for the clients (media relations, strategies, launching, consumer relations, press offices, media analyses, etc.) - Corporate PR for the clients (e-PR, internal publications, trade conferences and meetings, multimedia presentations, press tours, photo shootings, etc.) - Events, conferences, briefings organization, etc.Significant successes: - Media success of the first project prepared for Nike (over 100 publications)- The KPIs of all campaign were always achieved with surplusMain clients: Nike ♦ NUTRICIA Polska (part of Danone Group) ♦ Samsung Electronics Polska ♦ LG Electronics Polska ♦ NASK ♦ Citibank Handlowy ♦ Telekomunikacja Polska (Polish Telecom) Show less

Executive Mba, Business Management

Activities and Societies: Wiener Institut für Internationale Wirtschaftsvergleiche

Doctor Of Philosophy - Phd, Integrated Marketing Communication

Master'S Degree, Market & Public Relations