Piotr Kossakowski Email & Phone Number

Corvallis, Oregon, United States

Developing and implementing strategies for the agency's clients, which primarily include organizations serving the public good in sectors such as Higher Education, Community Health, and Public Services like Transportation.Designing and refining the agency's internal processes and tools to optimize operations, enhance team collaboration, and develop innovative marketing solutions for clients.- Research & Analysis- Brand Strategy- Digital Strategy- Comprehensive Marketing Strategy- Delivering presentations to senior executives and clients- Optimizing internal processesFeatured Clients: Yamhill Community Care, Umpqua Health, Northwest Human Services, OSU Pharmacy, OSU Library, Colorado Community College System, Everett Community College, Warner Pacific University, Ride Clackamas, VIA Metro Transit, Team Oregon, Oregon Coast Bank, Portland Children's Levy, Growing Care, and Child Care Works.

Developing comprehensive brand and integrated marketing strategies, providing consulting and support during implementation.- Conducting research and analysis- Developing brand and 360-degree marketing strategies- Preparing and delivering presentations- Training client teams to implement the strategy- Offering support and consulting during implementation

Designing and implementing internal processes and tools to identify new opportunities for enhancing innovative marketing strategies. Mentoring and supporting client teams on marketing projects to increase media synergy and utilize innovative communication solutions and tools.Developed an internal digital platform to facilitate knowledge sharing on projects, clients, insights, accomplishments, and opportunities across organizational departments. The platform integrates and analyzes data to identify, manage, and achieve common strategic goals, particularly in digital communication and innovation.Collaborated closely with the Vice President & Innovation Director on designing and developing internal products and processes to achieve defined objectives.Developed an innovative data mining software tool for optimizing media and communication planning based on real-time analysis of consumer opinions and behaviors on the Internet, especially in social media and the blogosphere.Mentored, supervised, and supported teams in marketing projects to enhance media synergy and the use of innovative communication solutions and tools.Working closely with Vice President & Innovation Director on designing and development of internal products and processes to help achieving defined objectives. Development of an innovative data mining software tool using for optimizing media and communication planning based on real-time analysis of consumers’ opinions and behaviors in the Internet, especially in social media and blogosphere.Mentoring, supervising, and supporting teams in marketing projects to increase media synergy and the usage of innovative communication solutions and tools.

Planning and implementing 360-degree marketing campaigns with a focus on content marketing, social media, influencer marketing, and performance marketing. Coordinating multidisciplinary teams and delivering presentations to senior executives and clients.- Conducting research on clients, competitors, consumers, markets, and trends- Developing marketing strategies based on research and presenting them to clients- Planning and coordinating integrated marketing projects (TV, Radio, Print, Digital, Performance, PR, Events)- Managing multifunctional teams (research, strategy, creative, media planning, production, monitoring, reporting)- Preparing and presenting reports and recommendations for optimization- Budgeting and cost estimation- Creating and delivering presentations- Communicating with clients and building strong relationshipsClients: Wedel, L’Oréal, Vichy, Brother, Huawei, Durex, Electrolux, C&A, American Eagle, Chicco, Citroën, Peugeot, Tchibo, Velvet.

Teaching a graduate level 'New Media' course.Mentoring students and supervising individual and group projects.

Developing and executing strategies for the digital transformation of traditional newspapers and magazines.- Monitoring market trends, competitor activities, and identifying consumer needs and insights- Analyzing risks and opportunities for brands and products- Preparing recommendations based on research results and findings- Planning and coordinating marketing activities- Coordinating the work of agencies- Collaborating closely with the news desk- Measuring and reporting campaign performance- Preparing and delivering internal and external presentationsBrands of Presspublica publishing house: Rzeczpospolita, Parkiet, Przekrój, Uważam Rze, Uważam Rze Historia, Sukces, Bloomberg Businessweek Poland.

Planning and coordinating projects (TV, radio, print, out-of-home, digital) for a full-service advertising agency. Managing creative and production teams, maintaining client relationships, and delivering internal and client presentations.- Conducting research on clients, competitors, consumers, markets, and trends- Preparing recommendations based on research conclusions- Preparing and conducting presentations for clients- Planning and developing projects- Briefing creative teams- Coordinating the work of graphic designers, copywriters, developers, video producers, and other specialists and contractors- Testing advertising and marketing materials- Meeting with clients and building strong relationships- Monitoring the effectiveness of campaigns- Preparing reports and recommendations for optimization- Handling budgets, managing campaign costs, and invoicing clientsClients: Braun, Duracell, Millennium Bank, Citi Bank, DnB Nord, Astor, Lotos, Ministry of Environment Republic of Poland, Wolters Kluwer.

Warsaw, Masovian District, Poland

Coordinating marketing campaigns for innovative digital products.- Gathering, analyzing, and interpreting data- Planning and coordinating marketing campaigns- Creating presentations- Monitoring marketing campaigns- Preparing reports and recommendations for optimization

Master'S Degree, Journalism, Specialisation: Marketing & Pr

Bachelor'S Degree, Polish Philology, Specialization: Media & Communication

Non-Degree Seeking Student, Marketing

Activities and Societies: Courses: Marketing Strategy, Project Management, Negotiations, Research and Analysis, Design Thinking.