Prashant Kumar Verma Email and Phone Number
•Expert in Retention Marketing & Customer Loyalty: Proven ability to develop and implement customer retention strategies that drive loyalty, increase engagement, and maximize lifetime value.•Specialized in Data-Driven Campaigns: Experienced in leveraging customer data to create targeted, personalized campaigns that resonate across different customer segments.•Skilled in Advanced Retention Platforms: Hands-on expertise in Clevertap and Webengage to execute multi-channel marketing campaigns, analyze behavioral patterns, and optimize customer journeys.•Proficiency in Marketing Automation: Skilled at using marketing automation tools for effective segmentation, A/B testing, and campaign orchestration to ensure precision and efficiency.•Omnichannel Marketing Experience: Adept at designing and managing retention strategies across email, SMS, in-app, push notifications, and web, creating a seamless and engaging customer experience.•Focused on Reducing Churn: Successful in implementing proactive retention strategies such as loyalty programs, personalized offers, and re-engagement campaigns to minimize churn and enhance customer satisfaction.•Strong Analytical Skills: Experienced in analyzing key metrics like Customer Lifetime Value (CLV), Retention Rate, and Net Promoter Score (NPS) to measure impact and optimize strategies.•Collaborative Cross-Functional Leader: Partnering effectively with product, sales, and customer support teams to drive cohesive retention efforts that align with business goals.•Innovative & Customer-Centric: Passionate about leveraging the latest tools and insights to build meaningful, long-term relationships that add value for both customers and the business.Prashant Kumar VermaMob: 8726500859Email: pverma2014@gmail.com
Anveya Living Private Limited
View- Website:
- anveya.com
- Employees:
- 11
-
Senior Executive Retention MarketingAnveya Living Private Limited Jul 2024 - PresentGurugram, Haryana, India• Designed and executed data-driven retention strategies to optimize customer journeys and reduce churn.• Leveraged Clevertap and WebEngage for multi-channel campaign automation and personalized customer engagement.• Improved Customer Lifetime Value (CLV) through targeted segmentation, A/B testing, and lifecycle management.• Analyzed key metrics to continuously refine customer journeys and enhance retention outcomes.• Collaborated with cross-functional teams to align customer retention initiatives with business objectives. -
Senior Digital Marketing ExecutiveHouse Of Beauty Sep 2021 - Jun 2024Gurugram, Haryana, India -
Electrical EngineerBajaj Electricals Limited Nov 2014 - Apr 2019Varanasi, Uttar Pradesh, India
Prashant Kumar Verma Education Details
Frequently Asked Questions about Prashant Kumar Verma
What company does Prashant Kumar Verma work for?
Prashant Kumar Verma works for Anveya Living Private Limited
What is Prashant Kumar Verma's role at the current company?
Prashant Kumar Verma's current role is Customer Retention Management | Bajaj Electricals | House Of Beauty | Anveya Living Private Limited.
What schools did Prashant Kumar Verma attend?
Prashant Kumar Verma attended Indira Gandhi National Open University, Shiats, Kendriya Vidyalaya.
Who are Prashant Kumar Verma's colleagues?
Prashant Kumar Verma's colleagues are Deeksha Mishra, Ankit Thapa, Nandini Kumari, Manisha Chandel, Hritik Kumar, Tushar Srivastava, Manaswini Alvakonda.
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