Peter Diaz Email & Phone Number

Santa Ana, CA, US

Responsible for Carrier management, Sales enablement programs and Partner relationships at Amwins Connect. Focused on seeking out innovative solutions to enhance the employee benefit experience for our clients, while driving revenues.

Santa Ana, CA, US

Responsible for managing new business development at this California centric General Agent, which assists independent health insurance agents and brokers sustain and grow their business. Efforts focused on strategy development, strategic alliances and the portfolio of products & services for LISI RSMs and Brokers. Implemented innovative marketing.

Provide marketing and sales consulting services, market segmentation strategy, financial planning and analysis to help companies accelerate top line revenue growth, increase customer retention and maximize profit.Enhance productivity by developing operational metrics and increase sales by streamlining processes, that improve organizational efficiency and.

Calabasas, CA, US

• Responsible for managing two programs at this national tool retailer which have grown by over 55% and $10 million in revenue with a profitable bottom line. One program is a savings program called The Inside Track Club.

Rancho Cordova, CA, US

• Maintained full responsibility for managing an operating budget of $55 million and directing a staff of 40 employees for one of the nation's largest publicly traded managed healthcare companies that provided health.
• Provided leadership and direction for enterprise efforts on all consumer-directed financial service products.

• Managed an operating budget of $5 million and a staff of 4 utilizing exceptional business acumen for one of the nation's largest managed healthcare companies that offered health plans to approximately 35 million.
• Integrated corporate marketing in each of the WellPoint regions and business segments as well as implemented marketing strategies and programs to execute enterprise initiatives, including a cross regional GM Council.
• Formulated the annual corporate marketing plan and implemented marketing programs that differentiated WellPoint with regards to retention & multi-cultural programs, e.g. Individual retention program with 330% ROI.

• Provided leadership and direction to all areas of marketing and business development for an automotive body filler corporation that generated over $100 million in sales.
• Penetrated previously untapped markets by introducing Bondo to the home improvement and construction industries, which previously targeted the automotive body filler industry.

Atlanta, Georgia, US

• Led a team responsible for developing, implementing, and managing programs that enhanced sales while promoting customer retention.
• Pioneered the successful launch of an e-business credit services program that generated over $75 million in sales.
• Implemented an in-store kiosk pilot program with Verizon Wireless to promote credit while selling mobile phones.

• Directed the Disney credit card business, which included direct marketing campaigns, database management, and card member communications.
• Supervised creative and operational matters for Disney Promotional Products, which was an internal buying division that supplied promotional products and custom executive gifts to promote Disney businesses.
• Grew the credit card business from inception to $160 million with over 1 million card members.

Bachelor Of Arts, Business

Mba, Marketing And Finance