Paige Madtes Email & Phone Number

London, GB

London Area, United Kingdom

London Area, United Kingdom

Drive strategy and execution of field and account based marketing programs for EMEA new business team to generate $1.87M in marketing driven pipeline. Developed ICPs, refined targeted account lists and created lead generation campaigns for two new industry targets. Co-owned messaging and positioning, competitive analysis, and outline of marketing.

Raleigh, North Carolina, United States

Led marketing launch strategy for new and enhanced products within a portfolio of solutions, which generated $328.7M in 2023. Owned creation and maintenance of buyer personas, competitive intelligence, messaging and positioning documents. Generated sales enablement resources to train sales and utilise for prospect pitches and customer upsells. Initiated.

Raleigh-Durham, North Carolina Area

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Durham, North Carolina, United States

Sole product marketer responsible for competitive and win/loss analysis, product trainings for sales and customer facing teams, go-to-market strategy and messaging and positioning for features released on six platforms, and product content on newly launched website. Supported in 38% growth of lead-generation and 35% of $16M+ revenue being marketing driven.

Promoted to manage Email and Content Marketing Strategic Advisor/Account Manager team. Developed and launched initiative offering advanced digital marketing consulting to small business clients including; social media, SEO, Google Analytics, and advanced email marketing strategies. Monitored successes and adapted execution of the initiative to hit targeted.

Raleigh-Durham, North Carolina Area

In addition to Strategic Advisor responsibilities below, led team of Advisor's in weekly meetings to collaborate on client needs and strategies. Managed book of clients with $400,000+ in annual revenue. Partnered with product team as liaison for client needs and road-map for product changes. Learned additional Email Service Provider platform, Campaigner.

Raleigh-Durham, North Carolina Area

Managed 75+ enterprise level clients' business models, goals and needs related to email marketing and social media. Developed tailored high functioning email marketing program that delivers highest ROI and conversion optimization to client. Accountable for over $30,000 in monthly revenue. Effectively developed and trained new hires on job responsibilities.

Raleigh-Durham, North Carolina Area

Co-taught with interventionist accommodating different academic levels & learning styles to foster student growth for third graders. Collaborated with grade level team and instructional leaders throughout the school. Created an environment that fosters growth, collaboration, and acceptance. Utilize data to improve instructional methods. Dynamically served.

Raleigh-Durham, North Carolina Area

Developed and executed interdisciplinary differentiated plans for 2nd grade students with various academic levels at a low income school. Instituted four unique electives daily, focusing on present day. Served on the school improvement planning team and created goals/strategies for their implementation.

Developed unit plans through collaboration with partnership teacher and team for 1st graders in a Title 1 school. Positively engaged in faculty, school improvement, student support team and parent meetings. Integrate the 7 Habits of Happy Kids, morning meetings, and research based teaching practices daily. Based reading instruction on Daily 5 and Reading.

Wilmington, North Carolina Area

Positively engaged with 30 perspective students and families in weekly tours of the UNCW campus. Provided statistical, historical and current information about the University. Aided in questions about UNCW and the enrollment process.

Elon, North Carolina

Created, maintained and distributed records for Elon Varsity Women's and Men's Basketball, Football, Volleyball. Communicated with local and national news outlets. Assisted in logging statical information for each game. Logging past news reports for all Elon athletes and teams.

Bachelor Of Arts (B.A.), Elementary Education And English As A Second Language

Activities and Societies: Student Ambassadors - Public Relations Vice Chair, Delta Zeta Sorority - Philanthropy Chair, Dean's list - 3.

Elementary Education

Activities and Societies: L.E.A.F. - Lutherans, Episcopalians and Friends, Jazz Ensemble

High School Diploma