Works with confidential documents & records.Solely manages the social media department.Creates & Schedules 4 posts per week on Instagram, Facebook and Twitter, while maintaining brand image and voice.Runs monthly reports on social media metrics to gain insight, and uses such to plan future content.

Planned, programmed and deployed emails/journeys through Marketing Cloud to over 40,000 professionals.Compiled and analyzed data for weekly/monthly email reports, providing valuable insights into campaign performance and audience engagement.Provided website tracking links and updated pages weekly for SEO through Sitecore.• Developed and implemented social media strategies, content plans and campaigns to drive engagement and brand visibility.Played a key role in assisting in the development of comprehensive launch strategies, including market analysis, target audience identification and positioning to drive market penetration and revenue growth.Collaborated cross-functionally with teams such as sales, product development and design to ensure flawless execution of launch plans.Coordinated the development and execution of advertising campaigns across multiple channels, while facilitating productive relationships with agency partners to ensure seamless communication and alignment of marketing objectives.Managed advertising budgets and timelines associated with agency projects, ensuring deliverables were met on time and within budget.

Operated & organized 9 Instagram accounts and 12 Facebook pages, while publishing on a daily basis to boost online presence.Initiated weekly interactions with local pages and the community, resulting in 10,000+ followers and an increase in overall social engagement.Ran weekly reports on social media, email and loyalty metrics to gain insight, and use it to plan online campaigns.Developed numerous marketing materials (logos, flyers, advertisements, menus) across 8 different brands.Produced copy and edits among 12 restaurant websites to keep up-to-date with holidays & events, while maintaining ADA compliance.Oversaw all loyalty card registrations, deactivations, adjustments and redemptions to satisfy guest’s needs.Partnered with local schools and charities to host a Proceeds Night, to raise brand awareness and help give back to the community.Screened both positive and negative reviews weekly through third party services.Assisting with the production of menus & creatives, proofreading and print buying.

Drove business to achieve monthly sales goal with a focus on Key Performance Indicators, side-by-side training, positive reinforcement and floor leading with associates and management. Consistently exceeded sales targets.Encouraged the Alex and Ani culture and mission with community involvement, promotion philanthropy within the store and assisting with in-store events to benefit multiple charities.Developed regular content for social media platforms that generate over 100 interactions per post.