Vice President | Product Management & User Experience
Current- Gain a deep understanding of InstaMed products, technologies, user motivations, market opportunities and competition- Analyze user interface problems and create engaging digital experiences that meet measurable business goals- Conduct independent research on multiple aspects of how users experience paying bills online- Collect and analyze user behavior through multiple forms of user testing- Quickly and thoroughly create process flows, wireframes, and visual design mockups to effectively conceptualize and communicate detailed interaction behaviors- Create user-centered designs by considering market analysis, customer feedback and technical constraints/opportunities- Work with PM and ENG to define and oversee the user experience of a product from conception through to deployment- Work closely with customers to drive rapid progress and iteration and align with overall site experience- Create and share best practices in order to continually raise the bar for quality