Stażysta - Marketing Konsumencki I Aktywacje Marketingowe
Przemysłowa 1, 62-080 Tarnowo Podgórne
- Developing and applying an in-depth understanding of consumer insights to advance the business.- Leading cross-functional teams in order to execute, implement, and run brand marketing events.- Managing product communication across the organization, channeling product feedback.- Building a longer term emotional connection and brand awareness between the brand and the customer through marketing events and activations.- Planning, designing, and implementing marketing events and activations while staying within budget.- Creating engaging content, marketing materials, and Visual Merchandising (Spaceplanning Software).- Coordinating and monitoring marketing activations timelines and ensuring that deadlines are met.- Overseeing and auditing the work of creative agencies. I took the overall responsibility for Out of store West Inspiring Connections Campaign which required planning, executing, controlling, and evaluating.I suggested digital form of personal data collection during out of store activations instead of paper surveys. My suggestions were successfully implemented and cut monthly spendings of data storage.