Pooja Watson Email & Phone Number

New York City, New York, Us

Roswell, Ga, Us

Lead customer insights and business analytics for eCommerce website and app

Brooklyn, Ny, Us

Responsible for business and digital strategy, content strategy, user research and data analytics disciplines for the South East.

Leuven, Be

I joined AB InBev to lead Business Strategy and Finance in order to set the Vision, create the Business Strategy and own the Execution Roadmap for the global eCommerce business. I work closely with a cross-functional leadership team that includes Country Leaders and the Global Heads of Partnerships, Marketing, Product and Technology.♦ Formulated business strategy and aligned our unique value proposition across the full customer lifecycle, from discovery and education to trial, purchase and replenishment♦ Owned business plan and managed P&L for $150M business spanning 12 countries and delivered 75% YOY growth♦ Devised and managed cross-functional business and expansion roadmap for four business models (owned retail platforms, partnerships, owned courier apps, content)♦ Led data-driven decision making by defining and managing success metrics across financial, site performance, marketing, assortment & last mile operations♦ Led ZXQuest - our breakthrough capability development program that sets the bar and establishes sales, category management, marketing, product, analytics and technology processes, practices and tools♦ Developed and instituted organization blue print across 300 staff globally and established discipline around ways of working

New York, Ny, Us

Serve as mentor to startups at ZxAccelerator providing advice on business viability and scale. ZXLERATOR is an 11-week intensive program in partnership with TECHSTARS designed to take the most promising seed- and launch-stage ideas and develop them into validated business models.

Tapped by CEO of Global Consulting to design, lead and execute initiatives to double the size and footprint of $8B Consulting business by 2020.♦ Orchestrated and delivered business plan across 20 industry verticals and 30 services♦ Launched new services (e.g. Digital Agency) & Office of Innovation (Products & software investments) ♦ Supported Germany JV and expansion of US Healthcare practice adding $100M and enabling #1 ranking by Kennedy♦ Managed 20 permanent and rotational staff with annual budget of $5M

Successfully led and executed 30 engagements, delivering $10M in sales across Consumer, Healthcare and Retail industries. GROWTH & INNOVATION♦ New market entry project for top US Payer: Led to launch of multi-year partnerships cutting-edge providers, research organizations and new Value-based Consumer-Directed products; oversaw establishment of $100M business unit♦ New business models in the Health Analytics market for top US pharma company: Assessed unmet needs in care coordination & leveraged VC-style model to eliminate ideas unfit for commercialization; Market tested product & service concepts across features, price points & target customers; led to acquisition of $10M care planning platform♦ Consumer journey mapping, segmentation & investments for top telecom player entering LatAm: Assessed customer lifecycle & channel engagement; recommended marketing & operational initiatives based on business case and segment profit pools; led to launch of $30M LatAm business♦ M&A target selection & execution for top OTC Pet Health Products Supplier: Characterized acquisition opportunities in Animal Health and Supplements markets and assessed capabilities needed to win in mass & specialty channels; Stewarded $160M acquisition into Pet Health marketOPERATIONS STRATEGY & COST OPTIMIZATION♦ Supply chain improvement for Consumer & Retail industries: Assessed supply chain impact of damaged & expired consumer products; Launched new practice, now generating $7M annually♦ Organization re-structuring of the Sales and Marketing functions of a global Media conglomerate: Led transformation effort assessing people, process and technology implications across US, Europe and Emerging Markets operations; Identified $210M in savings

New York, New York, Us

Started as Banking Analyst ♦ Led target screening, due diligence, deal valuation and financial modeling Transitioned to senior product manager role♦ Designed, architected and coded mission-critical technology solutions including:--Deal analytics portal to support deal economics and pitches--CRM platform to enable up-selling/cross-selling opportunities

General Management, Strategy, Marketing, Entrepreneurship

Ba, Mathematics And Computer Science

Certification, Product Management

Certification, Digital Marketing