Po Hsin Chen Email and Phone Number

Key Responsibilities:Digital Design & Development● Design and develop websites, EDMs and HTML5 Banners from concept to completion – including conceptual design, development, execution, implementation and testing.● Produce innovative, web-based solutions that incorporate all elements of a great customer experience and encompass client brand guidelines.● Create a design system for the team to reuse and collaborate on design and code.Project Management● Ensure complete all projects within timeframes and to the client's expectations.● Maintained company productivity and quality requirements.● Undertaken competitive analysis and ongoing best-of-breed development for digital campaigns in the retail space and made recommendations to Upper Management.Team Lead● Train graphic designers on how to code. After two months of training, 90% of designers can complete coding tasks.● Design training programs to help onboarding digital designers quickly adopt workflows.Clients included Harvey Norman, Domayne, Joyce Mayne and other corporate identities.

Key Responsibilities:Web Application/iOS, Android Application● Created interactive wireframes, storyboards and user scenarios to communicate design concepts.● Provided innovative and practical solutions according to usability testing results.● Built responsive HTML prototyping for web applications with clean code including HTML5, CSS3, SVG, icon fonts, optimized images, jQuery and JavaScript.● Cross-device testing to satisfy users' expectations in various operating systems.● Coordinated between creative and technical teams to seek optimal solutions for company products.Website● Communicated directly with clients, analysed client needs and provided suitable solutions with current web technologies. (e.g. Responsive Design, Social Links, Google's material design etc.)● Wrote proposals and provided quotes to fit client requirements and budget.● Conducted visual, UX/UI design and development in large projects(e.g. 2015 NSW Election, Polling Place location)Graphic Design● Provided creative assets, including – a character design, illustration, infographic, icon font, photography and photo retouching for print and web use.● Use CSS3 animations, JavaScript, SVG or After Effects to create different types of interactive animations based on client needs.Marketing● Designed marketing and promotion materials, including brochures, flyers, magazine advertising, banners, social media, EDM(MailChimp), and exhibition display.● Designed interactive PowerPoint presentations with impress.js.Clients included New South Wales Electoral Commission, LexisNexis, Ice Hockey NSW and other corporate identities.