As a profit center head I delivered a CAGR of 68% in bottom line. I played a key role in setting up new divisions and functions within BU to deliver better quality of services and open up new revenue streams. I spearheaded aggressive expansion plans by opening up new markets in Mumbai, Indonesia and Myanmar and initiating employee engagement portfolio.Developed 5 years roadmap to transform Akkado into a Loyalty and CRM consulting agency. Re-imagined and de-constructed Org structure to bring efficiency and better services. Spearheaded new biz strategy and pitches to win prestigious accounts like Airtel, P&G Health and Apollo Tyres.

Established CRM division for Dentsu Impact, a disruptive first-of-its kind initiative for a mainline advertising agency. Developed a unique point of view on customer engagement & loyalty marketing converging brand nuances and principles of engagement.Played a key role in setting up of multi-functional team to put on track a new approach to integrated strategy planning. Developed strategy and implementation framework involving multi-channel approach to transform customer experience for a leading automotive brand.

As a Profit Center Head, I was responsible for P&L of Delhi branch, expanding geographical reach and providing strategic direction to account management & new business development teams. Highlights:Developed strategic road map for customer & channel engagement initiatives for brands like Nestle India, Samsung Mobile, Oberoi Hotels & Resorts, Blackberrys Apparels, UNICEF, Max Life Insurance, GSK Consumer Healthcare & Pepsico. Developed new business model for SME’s to expand organizational footprint and enhance team productivity Won three International awards in Direct marketing & Loyalty program management for Samsung Mobiles, Hindware & Save the Children, India.

As Sr. Manager - Prdct. Mgmt., my primary duties are focused on working closely with Zonal Marketing Heads to develop viable marketing and business development strategies/plans. Manage advertising, direct mail campaigns, collateral production and all other marketing functions. Responsible for conducting market research, competitive intelligence and new product launches.

As Sr. Executive - Sales Promotion, I was handling the brand communication for HMSI's motorcycle brands. The highlight of my tenure with HMSI was the successful launch of Honda Shine and re-launch of Honda Unicorn.