- Conducted comprehensive pricing competitor analysis in modern and general trade, extracting insights to inform strategic product development decisions and maintain a competitive edge in the market.- Developed monthly promotional prices for Fiesta Seafood and Shifudo products in Modern Trade accounts, implementing marketing gimmicks on both national and regional sales levels.- Monitored manpower agencies to ensure the successful execution of trade activation programs, meeting cash ratio and key performance indicators across Modern Trade, General Trade, and Mobile Sales segments.- Achieved the highest sell-out for the Fiesta Seafood Brand, totaling Rp. 135,754,931 in March, across 22 Modern Trade accounts in Java & Sumatera.- Represented Fiesta Seafood at the Jakarta Fair, collaborating with booth vendors, sales promotion girls (SPG), and the Jakarta Fair team for 33 days, resulting in a profit of 1.7 billion Indonesian Rupiah from the sales of Fiesta Frozen Food packages

- Analyzed marketing content on social media and ecommerce channels, resulting in a significant increase in pempek product sales, particularly in East Java.- Created specific promotional keywords "Pempek Farina" for Google search engine targeting in various regions using Google Adwords.- Developing thematic content and implementing monthly distribution strategies to increase awareness of pempek products suitable for all age groups.

- Worked closely with chefs to develop daily pastry marketing content through photos and videos.- Launched Virgo.Chocolate Brand.- Identified Key Opinion Leaders like Mamitoko, Fatimah Bahalwan, and Chef Vindex Tengker for collaborations to promote Chefmate Chocolate products.

- Conduct a research about “Political Economy at Cinema Industry inIndonesia (Case Study at Video on Demand Streaming in Indonesia)”- Manage Focus Group Discussion in Surabaya about “Video on DemandConsumption as binge watch spectatorship”

- Storylines Conceptor for Bank Jatim Web Series.- Screen Writing for PT. Petrokimia Gresik Innovators.- Advertise Research Team for Semen Indonesia Corporate Communications,Grand Shamaya Property and PP Property company profiles.- Manage teams for branding Instagram @vaclavstudios.

- Collect qualitative data from migrant workers child’s at SMA Empat Lima, Babat, Lamongan- Accompany early-age marriage child at MTs Raden Paku, Wringinanom, Gresik- Teach video editing skill for migrant workers at Batu Malang