Polina Efremenko Email & Phone Number

Tbilisi, Georgia

Dubai, Ae

Uae

ROLE: Member of the Growth Product team, lead of landing pages stream.WORK RESULTS:— Led the launch of more than 150 landing pages, developed and simultaneously developing and streamlining the creation process for three distinct regions (Israel, Asia, Latin America) using contractors and agencies, reducing time to market from 12 to 5 days;— Spearheaded the launch of an educational course across five Latin American countries, conducting kickoff meetings with diverse cross… Show more ROLE: Member of the Growth Product team, lead of landing pages stream.WORK RESULTS:— Led the launch of more than 150 landing pages, developed and simultaneously developing and streamlining the creation process for three distinct regions (Israel, Asia, Latin America) using contractors and agencies, reducing time to market from 12 to 5 days;— Spearheaded the launch of an educational course across five Latin American countries, conducting kickoff meetings with diverse cross functional teams, daily sessions, and developing comprehensive roadmaps. Implemented efficient retrospectives and created a streamlined database, resulting in a twofold reduction in course launch timelines;— Executed a company rebranding project for landing pages within a tight 1.5-week timeframe. Managed changes, quality testing for 95 landing pages, and conducted analytics, ensuring the project's timely completion;— 2x increase in conversion to the target action after launching an experiment of changing the main culturally adapted message on landing pages.— 3x increase in conversion rates after launching an experiment of testing landing page formats in five Latin American countries. Developed culturally adapted designs from scratch, successfully implemented changes to 25 landing pages within a rapid 2-week timeframe. Show less

ROLE: Supervisor of creating CGI projects from client briefing to release. KEY CLIENTS: Veeam Software, Adrenaline Rush, Yandex.WORK RESULTS:Coordinated the production of 20 projects, including the creation of animation, illustrations, and 3D graphics, ranging from one week to one month in duration. Selected and facilitated communication between teams of 2 to 15 individuals, worked within tight deadlines, integrated new team members during projects, all while maintaining established… Show more ROLE: Supervisor of creating CGI projects from client briefing to release. KEY CLIENTS: Veeam Software, Adrenaline Rush, Yandex.WORK RESULTS:Coordinated the production of 20 projects, including the creation of animation, illustrations, and 3D graphics, ranging from one week to one month in duration. Selected and facilitated communication between teams of 2 to 15 individuals, worked within tight deadlines, integrated new team members during projects, all while maintaining established timelines and delivering high-quality results. Show less

Tbilisi, Georgia

ROLE: Organizer of end-to-end production. KEY CLIENTS: Veeam Software, Theatre of Nations, Peter Fomenko Workshop Theatre, Wine Spectator, Bagrationi 18.82, Simple Wine News.WORK RESULTS:Managed over 50 technically complex photo and video projects, completing them within tight deadlines, promptly adapting to numerous client changes while maintaining high-quality results. Led teams ranging from 2 to 40 members, developed creative concepts, coordinated international shoots (Austria… Show more ROLE: Organizer of end-to-end production. KEY CLIENTS: Veeam Software, Theatre of Nations, Peter Fomenko Workshop Theatre, Wine Spectator, Bagrationi 18.82, Simple Wine News.WORK RESULTS:Managed over 50 technically complex photo and video projects, completing them within tight deadlines, promptly adapting to numerous client changes while maintaining high-quality results. Led teams ranging from 2 to 40 members, developed creative concepts, coordinated international shoots (Austria, France), and fostered effective communication with teams and clients. Show less