Results-oriented professional in project and product management. Skilled in CRM implementation, market analysis, and supplier management. Strong collaborator with a focus on data-driven insights and innovation to enhance product offerings and customer engagement. Passionate about delivering exceptional consumer experiences and driving brand growth.
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Marketing AssistantSun Of The Son Aug 2024 - Oct 2024• Managed day-to-day communication with suppliers, agencies, influencers, and third parties to ensure collaboration on marketing campaigns. • Organised and maintained project-related documentation through Google Drive and Dropbox, enhancing team efficiency. • Proactively searched for and evaluated new suppliers and producers, expanding the company's network and potential partnership opportunities. -
Marketing & Beauty Salon ManagerSkinonly Dec 2019 - Sep 2022Shanghai, China• Led customer service initiatives by providing exceptional online and offline communication, resulting in a loyal customer base.• Managed marketing strategies, including organising offline events such as makeup classes, resulting in increased brand awareness. • Implemented a CRM system for efficient tracking of customer memberships and procedures, streamlining operations and enhancing data management. • Oversaw salon operations including stock management and supplier relations, while coordinating schedules for a team of four, ensuring smooth daily operations and exceptional service delivery.
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Project Manager & Data-Labelling EngineerUlsee Inc. Jul 2017 - Nov 2019Shanghai City, China• Successfully established and managed a 3D modelling department to create a Virtual Try On platform for a leading Japanese fast fashion brand, enhancing the customer shopping experience. • Led a diverse team of four, overseeing daily tasks and ensuring the quality of final outputs while facilitating effective collaboration across four time zones (London, Taipei, Shanghai, and Tokyo). • Coordinated communication and workflow between team members, maintaining alignment with project goals and deadlines, resulting in improved efficiency and productivity. • Contributed to an emotion-recognition machine learning project by accurately labelling data, ensuring high-quality input for model training. -
Program CoordinatorCrcc Asia Nov 2016 - Jun 2017Shanghai City, China• Managed logistics, accommodation, and cultural and commercial events for client groups of 8 to 160 participants, ensuring smooth execution.• Served as the primary contact for interns in Shanghai, addressing issues related to health, insurance, housing, and conflict resolution to enhance their experience. • Led a team of five employees, assigning tasks and providing training on organisational techniques to improve efficiency and collaboration. -
Financial Planning And Analysis InternLink Group Company Dec 2015 - Feb 2016Shanghai City, China• Prepared financial forecasts for potential new projects (commercial and residential real estate). • Provided financial forecasts to CEO for evaluation. • Updated financial models such as NPV, DCF, ROI, DCF etc. of current projects.
Polina Yerastova Education Details
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International Marketing And Business Development -
Global Elite Of Business Administration Program -
International Finance Law -
Chinese Language (International Trade)
Frequently Asked Questions about Polina Yerastova
What is Polina Yerastova's role at the current company?
Polina Yerastova's current role is Project Manager | Marketing Manager | International Business Development | 12 years in China.
What schools did Polina Yerastova attend?
Polina Yerastova attended Skema Business School, Shanghai Jiao Tong University, East China University Of Political Science And Law, Dalian University Of Foreign Languages.
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