Polly Vodenicharova Email & Phone Number

United Kingdom

Harrogate, England, Gb

Harrogate, England, Gb

Harrogate, England, Gb

Harrogate, England, Gb

Birmingham, England, Gb

Oldbury, West Midlands, Gb

 Managing the planning, creation and successful delivery of brand content in a regular timely manner Overseeing the company’s social media channels- Facebook, Twitter, LinkedIN and Google Business, making use of PPC Campaigns (Google AdWords), Facebook Advertising and LinkedIn Sales Navigator. Managing internal & external stakeholders, and ensuring a positive relationship with clients and affiliates. Devising innovative ways to push news and offers on social media and through email marketing (through PPC Ads and SEO). Planning campaign concepts, evaluating campaign potential and delivering promotional campaigns with support from the Creative team. Reporting on campaign results, social media outreach and engagement, PPC success. Ensuring promotional materials are ordered and delivered on time Researching competitors, delivering in-depth analysis and market performance presentations. Keeping up on industry news. Responsible for active internal communications, business updates and the internal newsletter

London, United Kingdom, Gb

 Writing content for FP Comms business clients, including London’s №1 Arapina Bakery, Beauty Stable, D’s Kitchen, Odisseo Enterprise Ltd. SEO writing, implementing key words and search terms into the pieces, for optimal public outreach. Publications in MI Business Magazine, Noteworthy- The Journal Blog, and Medium, with 67% read ratio. Writing interviews, in-depth research pieces, human interest stories and informative pieces. Conducting media and topical research, finding and assimilating large amounts of information quickly and efficiently.

 Producing and editing web content, proofreading, fact-checking and copy-editing for our business clients and stakeholders, such as the CoOp Food, Talk Holiday, Eulogy, CityBased Apartments and the sister company- Campus Media. Working on Wordpress daily and analysing our content’s performance and targets, using SEO- meta keywords and meta description to optimise the outreach. Updating social media channels such as Instagram, Twitter and Facebook with relative and timely content. Brainstorming paid social media/ content campaigns for KFC, Island, The CoOp Food.  Organising a team of writers and being responsible for scheduling content, and monitoring its display and performance through different engines, analysing traffic data, and ensuring deadlines are met. Creating digital content, video and images using Photoshop and InDesign.

 Practiced news gathering, news writing and fact-checking Interpersonal skills, when interviewing subject matter experts  Working in competitive environment, as only a small amount of the articles are showcased on the website

Wide-Closed Heart Project Project Developer and Project Manager | March 2013-May 2014 Brainstorming and writing up a social project for EU funding in two consecutive years (both times approved and funded) People-management during the project, ensuring deadlines are met and the content promised has been delivered Creating schedules and timetables, working with data analysis, organising budget and travel In charge of social media promotion and marketing strategies

 Weekly research to ensure relevant and up-to-date topics are being discussed Writing scenarios and features, contacting potential interviewees, including securing interviews with famous comedians, actors, celebrities and professors  Working in a social environment, with people of all ages, taking initiative and presenting and working on ideas for development.

 Public Relations, Social Media, Communication, Editing, Journalism, Writing for the Web, Creative Writing

Ba (Hons), Media And Communication (Journalism)

Diploma, English/ French/It