Polyana Ferrari Email & Phone Number

Paris, Fr

Paris, Île-De-France, France

Brazil

Responsible for all communication strategy including PR, social media, digital influencers and other main stakeholders relationship in Brazil.Work closely to marketing, music content and artist relation teams in Brazil and the most important territories for effective results on communication.

Global Communications & PR Manager for Rocket.Chat, B2B open source communication platform. Focus on USA, DACH, Brazil, Latam and Japan.

São Paulo E Região, Brasil

Develop and execute a PR communications and digital influencers strategy plans for Brazil balancing global and local opportunities and alignment. Work closely to HQ Comms team to align actions and benchmarks best practices from other countries.Proactively look into local market opportunities considering pitches, press interviews, events sponsoring and participation, etc. Maintain and develop new relationships with journalists, bloggers and digital influencers influencers.Media… Show more Develop and execute a PR communications and digital influencers strategy plans for Brazil balancing global and local opportunities and alignment. Work closely to HQ Comms team to align actions and benchmarks best practices from other countries.Proactively look into local market opportunities considering pitches, press interviews, events sponsoring and participation, etc. Maintain and develop new relationships with journalists, bloggers and digital influencers influencers.Media train Deezer executives.Work very close and aligned with local teams including B2B, Marketing, Content and Artist Marketing and AdSales. Show less

São Paulo E Região, Brasil

Working as an internal contractor exclusively to Airbnb for Olympic Rio 2016 period at NR-7 Comunicação. Creating positive agenda and press pitch about alternative accommodation and hospitality.Press tours.Crisis management.

São Paulo E Região, Brasil

Communication agency speciallized in startups, brand construction and communication planning. Responsible for a team of coordinators and account executives to effectively develop the communication strategy and raise brand awareness in Brazil.Spearheaded client relations with Peixe Urbano, boo-box, I-Value, Direct Talk, Eventbrite (USA), Go Intregro (Argentina), Mobli (USA), Airbnb, Evernote, EA Electronics, Survey Monkey, 99designs, Prezi, TNW and Zendesk.

São Paulo E Região, Brasil

Responsible to develop the communication strategy and raise brand awareness in Brazil, as well to coordinate crisis management. Clients: Marfrig, Eztec, Mixer and CEML (responsible to the São Paulo EastZone monorail construction)

São Paulo E Região, Brasil

Responsibilities included HQ interfacing, management of the sales team with more than 15 people, suppliers, press agency coordination, events and show planning.Specialized in product selection and implementation for the Brazilian market.Developed marketing and media plans, generating marketing results of the brand from zero to 5th place in the world by coordinating the press relation and the relationship with sales team and distributors, developing success fee program to encourage them… Show more Responsibilities included HQ interfacing, management of the sales team with more than 15 people, suppliers, press agency coordination, events and show planning.Specialized in product selection and implementation for the Brazilian market.Developed marketing and media plans, generating marketing results of the brand from zero to 5th place in the world by coordinating the press relation and the relationship with sales team and distributors, developing success fee program to encourage them to reach sales goals.Designated as the retail Point of Purchase development manager and created a POP and sales incentive program, increasing monthly an average of 20% on sales. Reported directly to communication and sales teams in the USA and Italy. Show less

São Paulo E Região, Brasil

Acted as the liaison between company executives and journalists for every exposure to the mass media.Administrated and coordinated the company's image and interests.Developed and executed strategic marketing and PR plans for products launches, announcement of focus investments and consolidation of corporations. Planned and coordinated all company events in Brazil, raising the company's PR results more than advertisement investments.Responsible for inviting journalists to cover… Show more Acted as the liaison between company executives and journalists for every exposure to the mass media.Administrated and coordinated the company's image and interests.Developed and executed strategic marketing and PR plans for products launches, announcement of focus investments and consolidation of corporations. Planned and coordinated all company events in Brazil, raising the company's PR results more than advertisement investments.Responsible for inviting journalists to cover company events internationally. Show less

São Paulo E Região, Brasil

PR Account Executive. Developed marketing and PR plans.Interface between journalists and the company in interviews, events, and press conferences.Acted as the company crew motivator for LG Electronics and Procter &Gamble with more than 300 employees, creating better integration between people and departments while improving the company's communication strategy.Responsible for the planning and coordination of company events as LG Black Label Series and Gillette Prestobarba 3 in… Show more PR Account Executive. Developed marketing and PR plans.Interface between journalists and the company in interviews, events, and press conferences.Acted as the company crew motivator for LG Electronics and Procter &Gamble with more than 300 employees, creating better integration between people and departments while improving the company's communication strategy.Responsible for the planning and coordination of company events as LG Black Label Series and Gillette Prestobarba 3 in São Paulo - BR for mass media with nationwide repercussions.Successfully launched new product developments with worldwide distribution as LG Digital Experience, the biggest LG yearly event to announce all product lines.Implemented PR product launches with worldwide coordination as LG HD Time Machine TV. Show less